Q1 2024 Cohort

Finally get confident with SEO—learn a proven SEO framework to get real business results that leadership teams love.

Ryan Morgan

SEO Strategist

SEO Masterclass for Marketers

CMRignite

Aztek

The SEO Cohort

For most marketers juggling many hats, learning and implementing SEO feels impossible. It seems too complicated, it changes too fast, and it takes too much time. This course will give you the tools to understand what's important with SEO now and develop a strategy that connects your website with the audience that matters most. Through this course, you'll learn what matters (and what doesn't) in SEO, you'll develop a simple yet powerful SEO strategy, and you'll learn how to perform SEO without the need for additional resources.

Learn how marketers like you use SEO to grow awareness, traffic, and revenue.

Marketing leaders who know SEO is important, but feel behind and overwhelmed on how to integrate SEO into their strategy and activities.

Marketers and content writers who want to learn SEO, but want to cut through the millions of questionable blogs and videos out there today.

Agency professionals who want to quickly add SEO to their skillset quickly in order to win more clients and get better results.

Who is this course for

What you’ll get out of this course

Learn exactly what matters in SEO today so you can disregard dated tactics that don’t work and prioritize high-impact SEO tactics. You’ll leave knowing what matters and what to leave behind.

Understand what matters in SEO today

Learn how to take your organizational goals and develop an actionable SEO strategy. You’ll leave using my proven SEO strategy template to produce a strategy that you can share with leaders and team members alike.

Develop a one-page SEO strategy

Discover the tools that I use everyday to help organizations grow awareness, traffic, and revenue. Build your own custom SEO toolset on any budget that uses the latest AI tools.

Build an SEO toolkit (including AI) on any budget

Learn how to measure SEO success so you can constantly adjust your SEO strategy. You’ll leave with a measurement framework that will give you exact KPIs to measure and how to communicate success with your leadership team.

Measure and communicate SEO success

Join a network of peers with the same challenges as you. We’re all juggling multiple responsibilities—learning with peers opens up great conversations about not just SEO, but our constantly-changing roles in general.

Learn alongside your peers

Provide a brief description for each module as a way to sell the value of what students will be learning throughout the course.

First Module

Second Module

Third Module

Course syllabus

What people are saying

Meet your instructor

The course will be held three consecutive weeks, with a two hour session in the morning each week.

Fridays

Sessions will be January 26, February 2, February 9, and February 16, 2024. All sessions will be recorded in case attendees are unable to attend.

Starts January 26, 2024

You'll be able to work on real projects during the course, and may want to commit time outside of the cohort to work on these.

Weekly projects

Course schedule

This course builds on live workshops and hands-on projects

Active hands-on learning

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

Course completed by

About this course

Get notified about the next cohort

Learn from live sessions