Discover powerful secrets for designing and executing a compelling story.

Cohort 6

A transformative 3-day online course teaching you compelling storytelling. Register early and receive a one-on-one Zoom w/Dennis Ross.


Dennis Ross

Preeminent Storyteller, Founder | BookAmbition.com

Innovative Storytelling with Dennis Ross

Learning how to tell a story is the most important skill for any entrepreneur because story is how money flows.-Don Valentine (Original Apple Investor and Founder, Sequoia Capital)

How to Build a Story

Entrepreneurs, CMOs, and professional communicators in need of compelling narrative tools.

Startups that need to better connect with investors through powerful storytelling.

Corporations that recognize the current version of their Story could use an injection of thoughtful emotion and power.

Who is this course for

Key outcomes

Students will learn the little-known, but fundamental elements that make up great storytelling, and how to use these elements in whole or in part in personal and professional environments.

The Secret Ingredients of Story

Students will be taken through a proprietary, 7-step process called RSP (Ross Story Path). The path will reveal how one can take disjointed pieces of information and from these elements create a lucid story.

The Strategy of Story

Students will be guided through key presentation mechanics that allow for a story to land well in the hearts of listeners. Voice, inflection, video presence, scripting, and the powerful use of silence will be covered.

The Execution of Story

Students will be able to ask anything they desire, not just about Story in theory, but their Story in particular. They will be able to design their Story live in the course with the guidance of Dennis Ross.

Q & A | Design

Provide a brief description for each module as a way to sell the value of what students will be learning throughout the course.

First Module

Second Module

Third Module

Course syllabus

News Anchor/Good Morning America/News Nation

Founder | Twelve Labors Project |
Endurance Athlete/World Record Holder

Founder & Chief Believer at Business Capital Resources

See what clients are saying

Meet your instructor

Monday, Wednesday, Friday

Day 1: September 19, 2022 - Day 2: September 21, 2022 -  Day 3: September

Course schedule

Why Stories Increase Revenue

This course builds on live workshops and hands-on projects

Active learning, not passive watching

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

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About this course

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