Cohort 1

Industry specific AI workflows from the marketing architect behind Compass's growth-special year end edition focusing on your 2026 marketing

CMO & AI coach to top Real Estate agents

Compass Real Estate

Foyer Savings

Tribeca

Uniswap Foundation

Space Exploration and Research Agency

Matthew Spangler

Former Compass CMO w/ over a decade in real estate tech & agent coaching.

The AI Marketing System for Top Real Estate Agents

Industry specific AI workflows from the marketing architect behind Compass's growth. Special year-end edition delivering your 2026 mktg plan

As the former Chief Marketing Officer at Compass, I built marketing systems for 30,000+ real estate professionals across 50+ cities. Since that time I've build a following of over 10,000 agents across my Agent Intelligence newsletter, social accounts and Maven courses. Now I'm sharing the AI-enhanced workflows that can transform how you approach marketing—without the hype or complexity. Since 2017 I've been working with AI marketing tools such as Compass' 'Likely to Sell' and continue to implement the latest AI tools in my work. I've tested 50+ platforms in the last month including ChatGPT, Claude, Gemini, Perplexity, Midjourney, Canva, Runway, Postman, Elevenlabs, Kling, VEO3, Sora, Hedra, and more. This course will help you cut through the clutter of 1-off point solutions and apply things that actually matter to real estate agents! Graduates of this course have a massive edge in marketing, productivity, client experience and winning new business. This is your chance to stop watching from the sidelines and start using AI&nbsp;in your business&nbsp;— with confidence. This course is open to agents from any brokerage! For Compass agents specifically we will have a focused bonus session on how AI can help enhance their 3-phased marketing approach and extend the power of Private Exclusives and Compass One. 🧑‍🏫&nbsp;Live Zoom Sessions (5 sessions)Join Matt Spangler live for 5 sessions in 2 weeks. Each 90-minute class is hands-on, and designed to help you implement AI tools&nbsp;during the session.&nbsp;Every call is recorded so you can revisit or catch up anytime. 📹&nbsp;Exclusive Daily ExercisesEach week, you'll get short, high-impact daily exercises (sometimes with accompanying video modules) covering exactly how to apply AI to brand building, social content, client communication, listing prep, referral marketing, and more — no fluff, just hands-on practice. 🏆&nbsp;Bonus Materials &amp; ResourcesGet Matt’s personal toolkit of prompts, AI workflows, and app recommendations, plus curated resources from his real estate and startup network. You’ll leave with a system you can reuse and always have access to in your student dashboard. Investment: $1095 The Alternative: Hire a marketing assistant ($24,000+ annually) or continue spending weekends creating content. The Solution: Implement a custom AI marketing system that creates months of professional content in hours, not weeks—and reclaim your personal time

🚨 Why This Course, Why Now?


Established Agents: entrepreneurs who want to maximize their AI marketing strategies to work smarter, not harder.

Growth Minded Agents: Looking for systems to advance their marketing approach.

Newer Agents Building a Brand Learn how to create consistent, high-quality marketing without hiring a creative team.

Agent Teams or Team Leaders: Implement AI systems that improve your comms while keeping everyone focused on revenue-driving tasks.

Marketing Managers You're expected to do it all: branding, campaigns, listings, and lead gen, across multiple workflows. AI is here to help.

Who is this course for

What you’ll get out of this course

Not generic prompts—proven real estate agent workflows for content, strategy, research and client follow-ups that integrate with your existing tools and brand.

Working AI systems that save 5+ hours weekly


We'll focus on using AI tools to build a comprehensive 2026 marketing plan for your business. This will include strategy and campaign concepts, budget, and content ready to send including social posts, email sequences, advertising and event strategies.

A 2026 12 month marketing plan

5 ninety minute sessions taught LIVE by Matt with personalized feedback on your specific business challenges, plus ongoing access to a curated community of growth-focused agents.

Direct access to Matt's expertise and network


Deep-dive videos that go into further detail on key topics and agent implementations. The transparent sharing of the exercises in the course let you see exactly how successful students are using these systems in their actual businesses.

Advanced implementation training


Master the underlying principles, build fluency with AI regardless of which LLM you want to work with so you can adapt as new AI tools emerge. Access the platform forever to go back to review at any time while staying connected to group of top agents around the country.

Future-proof foundation


Provide a brief description for each module as a way to sell the value of what students will be learning throughout the course.

First Module

Second Module

Third Module

Course syllabus

What people are saying

Meet your instructor

This course is designed to fit into your busy schedule — and to&nbsp;save you time immediately&nbsp;by streamlining the marketing tasks you’re already doing (or should be doing!).

2 Tuesdays & 3 Thursdays


<ul><li>The Maven platform makes it easy to keep up with the simple tasks that lock in the learning.</li><li>Short video lessons&nbsp;released weekly to reinforce the topics and tools covered.</li></ul>

1–2 hours per week of optional implementation


⏱ Time Commitment


This course builds on live workshops and hands-on projects

Active hands-on learning

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

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About this course

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