Startup Product Management
1 - 2 Weeks
·Cohort-based Course
Learn the secrets of becoming an effective first-time product manager
1 - 2 Weeks
·Cohort-based Course
Learn the secrets of becoming an effective first-time product manager
Hosted by
David Jorjani
Instructor at the University of Toronto, 4x first startup product person
Last chance to apply
0
days
5
hours
35
mins
Course overview
Product management can seem overwhelming, especially for first-timers in small or new teams. A quick search will suggest a PM needs to:
- Do product discovery, talk to customers, and be their voice
- Communicate well with all stakeholders, manage expectations, and keep them happy
- Learn about the market, business, laws, privacy, and security needs
- Work with engineers, designers, customer success, CxO
- Define product vision, strategy, roadmap
- Lead product development
- Create the backlog. Then continuously plan, revise and groom
- Design the product
- Deliver high-quality products that users can learn, use, and trust. And do it fast
- Make data-driven decisions
- Lead & influence people without authority
- Learn about and apply (at least some of) the tens of product frameworks such as Design Thinking, Lean Product Management, North Star, Product Market Fit, Jobs to be done, etc.
...
Most teams and companies don't have the maturity and resources of the Big Tech (Microsoft, Google, Meta, Netflix, etc.). Nobody can do it all.
What's most important for you? Where do you start?
Google and ChatGPT will only add to the pile. Your answer is unique to you. Let's find it together.
01
First-time product managers or product people who act as the only or first product person on their teams (outside the big tech)
02
Non-product people (founders, engineers, customer success managers, designers) who need to wear the product hat part-time
03
People who want to get into product in small or medium sized companies or new teams
A quick overview of what product management is and is not
Look at your background, interests, strengths, and personality to identify your potential paths
Learn what is most important for you now and how you can act
Move towards what can make the biggest difference for you
Earn the trust and confidence of your team (and yourself) with quick wins and continue your journey
A session to help you define and refine your direction
Siwei
Terry
3x Head of Product, 6-year University Lecturer
I first started as a founding engineer of a startup. We didn't know what product leadership was. It was a painful 5-year period. Your startup product experience doesn't have to be.
Three startups later in a similar capacity and many workshops, programs, coaching sessions later, I have learned a few lessons to share.
Our last startup was acquired and I am still connected with many of my team members.
Skip the grueling grind and jump on the joyous journey.
Winter 2023
$249 USD
Dates
Jan 30 - Feb 13, 2023
Application Deadline
Jan 28, 2023
Don't miss out! Applications close in 5 hours
Summer 2023
$249 USD
Dates
May 4 - 11, 2023
Application Deadline
Apr 27, 2023
01
Product Mindset & Key Questions
Learn to think like a product manager and the key questions any product manager needs to answer to do their job well
02
Product Management Frameworks & Flavors
Brief intro to product management frameworks and the highest value ones for your role, career and team
03
Next Steps
Career coaching to apply the lessons and define next steps for each student
6:00pm - 7:00pm EST
1 hour class going over key PM material
2 hours per week
Self-paced workbook to help you define your path and clarify your main actions
1 hour
We review your workbook together and set you on your way to success
Systematic learning
Get familiar with the world of product management in weeks rather than putting the pieces of the puzzle together in years.
Active learning
You’ll be working on activities that are relevant to you and what you need
Personal plan
After our sessions, we work through your next career steps together 1-1 to help you carve out a plan you are excited about
Sign up to be the first to know about course updates.
Winter 2023
$249 USD
Dates
Jan 30 - Feb 13, 2023
Application Deadline
Jan 28, 2023
Don't miss out! Applications close in 5 hours
Summer 2023
$249 USD
Dates
May 4 - 11, 2023
Application Deadline
Apr 27, 2023
$249 USD
1 - 2 Weeks