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Case Study Storytelling
5.0 (4)
10 Days
·Cohort-based Course
Transform your projects into powerful case studies that impress interviewers and land offers.
Case Study Storytelling
5.0 (4)
10 Days
·Cohort-based Course
Transform your projects into powerful case studies that impress interviewers and land offers.
Previously partnered with
Course overview
Your UX Case Study's transformation starts here.
This is probably the most practical course you can find on crafting and presenting UX case studies.
How you present your case studies in interviews is critical yet challenging. It will directly impact your interview performance and job offers. But if you only start thinking about how to present your work after receiving a recruiter’s call, it may already be too late.
This course covers far more than presenting; it teaches you how to practically use storytelling to craft and refine your case study narratives.
Furthermore, it shows you how to use storytelling as a powerful, strategic tool to stay focused, prioritize tasks, save time, and gain clarity.
✅ Actionable Strategies: You’ll learn proven frameworks to structure your case study with clarity and impact, helping you deliver a story that truly stands out.
✅ Hands-On Workshops: Each session is packed with tips and techniques designed to sharpen and elevate your story. You'll gain a lot of clarity through tailored exercises.
✅ Focused Prioritization: Learn how to prioritize what matters most. Transform your case study in just two weeks and achieve a bigger impact with less time and effort.
✅ Personalized Feedback: Receive feedback from the 5-time ADPList's Top 1% Mentor with extensive experience interviewing at all kinds of companies (FAANG, large enterprises, startups). Your instructor knows what interviewers look for—and how to impress them.
✅ Bonus Resources: Access a high-resolution case study storytelling book, worksheet, and other valuable resources designed to reinforce what you learn in the course.
Bring a case study to the class and we'll work together to make it shine.
Who is this course for
01
Junior UX or Product Designers
Turn your projects into great case studies that stand out in the job interviews.
02
Students Entering the UX Field
Discover actionable storytelling strategies and tips to make your case studies shine.
03
Senior UX or Product Designers
Elevate your case studies and land great job offers with proven storytelling strategies.
What you’ll get out of this course
Master Key Storytelling Techniques for UX and Product Design
Learn and apply the most actionable, no-fluff storytelling methods tailored for UX and product designers. You’ll walk away with practical storytelling frameworks that engage interviewers and keep their attention.
Create Memorable Stories that Stand Out in Interviews
Level up your case study quality by crafting and refining the core storyline. This will create a strong foundation for your case studies and make them memorable, easy-to-follow, and much more impactful.
Gather Essential Storytelling Components from Your Project Process
Learn how to identify and extract key storytelling elements from each phase of your project. It will enable you to craft a much more engaging narrative that highlights you as a strong designer.
Receive Personalized Feedback for Your Case Studies
Gain tailored guidance and feedback on how to craft case studies that emphasize your unique design approach and style. The personalized advice will help you create and deliver job-winning presentations.
Exclusive Community to Grow Together
Join a private group of like-minded designers for continued support, feedback, and inspiration.
This course includes
4 interactive live sessions
Lifetime access to course materials
23 in-depth lessons
Direct access to instructor
2 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Case Study Storytelling
Course syllabus
Week 1
Dec
11
Live Session 1
Dec
13
Live Session 2
Module 1 - Problem and Solution
Module 2 - Climax and Impact
Week 2
Dec
18
Live Session 3
Dec
20
Live Session 4
Module 3 - Constraints and Key Events
Module 4 - Presentation Delivery
5.0 (4)
What people are saying
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Cat Lo
Bryony Hoare
Qiqi Zhao
Fei Landzberg
Meet your instructor
Xinran Ma
Transform your case study through the most practical storytelling course.
Xinran Ma is the author of Case Study Storytelling, a renown Amazon #1 New Release book in UX. He is also an international speaker, award-winning designer, and founder of Design with AI (designwithai.co). He has mentored 300+ product designers and been awarded ADPList's Top 1% Mentor in Design 5 times. He has extensive experience on both sides: he’s interviewed with a wide range of companies—FAANG, Fortune 500 companies, and renowned startups—and has also interviewed numerous candidates.
He regularly delivers lectures and conducts storytelling and AI workshops at places such as Microsoft, UXPA, Columbia University, University of Connecticut, and Pratt Institute. His work has been featured in leading publications, including Designboom, UX Collective, ArchDaily, American Illustration, Society of Illustrators, 3x3 Magazine, and Medium.
Course schedule
3-5 hours per week
Lecture + Workshop
8:30 pm - 10:00 pm EST
Intensive sessions with frameworks, tactics, and exercises.
Resource + Support
Bonus resources ($50+ value) and personal feedback.
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you