Class is in session

The World-class Social Media Manager

2 Weeks

Cohort-based Course

Become a strategic, world-class social media manager who drives real business results and becomes the person brands fight to hire.

This course is popular

4 people enrolled last week.

Class is in session

The World-class Social Media Manager

2 Weeks

Cohort-based Course

Become a strategic, world-class social media manager who drives real business results and becomes the person brands fight to hire.

This course is popular

4 people enrolled last week.

Hosted by

Yazan Al Tamimi

Social & Content Lead at Spotify with 12+ years driving growth on social media.

Yazan Al Tamimi

Social & Content Lead at Spotify with 12+ years driving growth on social media.

Course overview

From executor to strategic leader who drives real results and earns trust.

In this course, you will master how world-class social media managers think, operate, and lead. You’ll learn how to build strategies that drive real business results, understand audiences deeply, communicate with confidence, and earn respect from stakeholders. You’ll get the exact frameworks, systems, and soft skills that separate average managers from the ones companies fight to hire. By the end, you won’t just be better at social media, you’ll be more influential, more trusted, and more in control of your career growth.

Who is this course for

Social Media Managers

Who are tired of just posting content and want to build real strategies, earn respect, and be seen as leaders

Marketing / Brand Managers

Who use social media and want to understand how it drives business results and supports the full marketing funnel

Aspiring Social Media associates

Who want to move beyond execution, lead campaigns with confidence, and become the go-to expert in the room.

Social Media Managers

Who are tired of just posting content and want to build real strategies, earn respect, and be seen as leaders

Marketing / Brand Managers

Who use social media and want to understand how it drives business results and supports the full marketing funnel

Aspiring Social Media associates

Who want to move beyond execution, lead campaigns with confidence, and become the go-to expert in the room.

Prerequisites

Basic understanding of social media platforms
You should already know how to post, schedule, or manage content on at least one platform.
Some hands-on experience (internship, agency, or in-house)
Even 3–6 months is enough. This course builds on real-world context, not theory.
Willingness to think beyond “just content”
If you’re ready to move from execution to strategy, leadership, and business impact, this is for you.

What you’ll get out of this course

Build a clear, actionable social media strategy you can present and execute with confidence.

No more guessing or copying competitors. You’ll know exactly what to do and why.

Streamline your workflow using briefs, templates, and systems that save hours weekly.

Operate like a pro, organize chaos, and increase your output without burning out.

Learn to communicate like a leader, earn trust, push back smartly, and get buy-in fast.

You’ll finally be taken seriously by managers, clients, and stakeholders.

Craft a standout personal brand and portfolio that help you land your dream role.

Stop hoping for opportunities, start positioning yourself to receive them.

Learn how to manage agencies like a pro, with mutual respect and higher output.

No more miscommunication, delays, or wasted budgets.

Develop a repeatable content framework that drives engagement and brand love.

Never run out of content ideas, and make every post purposeful.

Master paid social basics and build a simple, effective media plan that drives impact.

Know how to amplify your strategy with distribution, not luck.

Track what truly matters, set north-star metrics and benchmarks that tell real results.

Move beyond vanity metrics and show real impact.

and more...

This course gives you the strategic edge, the tools, and the confidence to become the social media leader companies rely on.

What’s included

Live sessions

Learn directly from Yazan Al Tamimi in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

2 live sessions • 83 lessons • 10 projects

Week 1

Dec 20—Dec 21

The Different Types of Social Media Managers

1 item

Understanding The Different Dynamics of Social Media Teams

4 items

Week 2

Dec 22—Dec 28

Mastering Social Media Strategy

44 items

Dec

Mastering Social Media Strategy - Deep Dive

Tue 12/234:00 PM—4:45 PM (UTC)

Week 3

Dec 29—Dec 31

Dec

Session 2

Tue 12/304:00 PM—5:30 PM (UTC)

What people are saying

I worked with Yazan for three years at Spotify, where he led social media across the Middle East, Africa, and South Asia. He built high-performing social channels, drove consistent results, and led social listening to keep the team close to the customer. He is strategic, analytical, articulate, collaborative, and a constant learner.

Tamim Fares

Head of Disney+ MENA

Yazan is a huge asset to Spotify. Managing a large, diverse region, he brings clarity, builds smart localized strategies, and makes the brand resonate in every market. He’s raised the bar for creativity with viral, high-engagement moments, and he always ties social to real business impact—balancing strategy, data, culture, and creativity perfectly.

Ruthie Qadan

Head, Strategy & Operations @ Spotify

I’ve worked with Yazan for over four years, and he’s one of the best team members I’ve ever partnered with. He came in strong in digital and social media, but his drive and passion for excellence turned him into a full brand marketer with strategic and storytelling skills. He learns fast, grows constantly, and any company would be lucky to have him

Aurelien Fonteneau

General Manager, We Are Social

Working with Yazan was a pleasure and a huge learning experience. He’s talented, driven, open to feedback, and always focused on helping his whole team grow. As my manager at Socialize, he recognized great work, inspired us, and led by example. He will shine wherever he goes, and I’m excited to see what he does next.

Omar El Alfy

Senior Client Account Manager at X

Meet your instructor

Yazan Al Tamimi

Founding social and content lead for Spotify MENA, where I built and scaled the social media function across Saudi Arabia, Egypt, and Morocco. I have spent almost seven years working with artists, creators, agencies, and global teams, turning messy briefs into campaigns that drive real business impact. I now help social media managers become world-class operators who are trusted by leadership, loved by clients, and confident in their own systems.

Brands I worked with in the past:

Career highlights

Founding member of Spotify MENA, launching and growing the brand in KSA, Egypt, UAE, and Morocco.
Built and led Spotify’s regional social team, creating strategies that consistently beat industry benchmarks.
Directed social launches in 55+ global markets, onboarding teams and agencies to scale Spotify worldwide.
Managed paid social campaigns across brand, consumer, and music verticals to drive measurable growth.
Built creator ambassador programs for different brands to boost brand affinity.

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