Captivate in Virtual Presentations & Meetings for Leaders and Professionals
William Arruda
Personal Branding Pioneer
Master the Most Important Skill for Influencing and Inspiring Stakeholders
Meetings, presentations, and learning programs are prime moments to get noticed, influence others, and move your career forward. In today’s hybrid world, most of those moments happen on screen, where attention can disappear faster than a mute button mishap. Virtual communication takes a different mindset, skill set, and toolkit, and most people were never taught any of it.
This program reveals the science and psychology behind what keeps audiences engaged from start to finish. You’ll learn practical, brain-based techniques to make virtual meetings and presentations clear, compelling, and memorable. No filler. No talking to a wall of black boxes.
You’ll discover how to design sessions people actually want to attend, project confidence on camera, and create real connection through a screen. You’ll work on a real presentation of your own, using your authentic voice to strengthen your personal brand. The result is meetings that land, presentations that stick, and audiences who remember you for the right reasons.
What you’ll learn
Stand out, inspire action, and build your reputation with virtual presentations that showcase confidence, clarity, and authentic leadership.
Learn how to be Magnetic (grab attention), Mesmerizing (keep attention). and Memorable (stay top-of-mind).
Learn 9 ways to open meetings, presentations, and learning programs so people stop multitasking and start paying attention.
Share ideas so that they're understood, remembered, and acted on. Use impactful techniques from Netflix, Broadway, marketers & scientists.
Create engaging slides and on-screen visuals that support your message, instead of distracting from it.
Become known as the confident, compelling, captivating person you are and make your mark on participants.
Craft and deliver online events that people want to attend. Build a powerful, enviable personal brand.
Learn directly from William
William Arruda
Personal Branding Pioneer. Forbes Sr. Contributor. Virtual Meeting Expert.
Who this course is for
Leaders and Project Managers who want to influence stakeholders and show up as exceptional, inspiring leaders.
Sales Professionals looking to grow their personal brand, make a lasting impression on prospects, and land new accounts.
Consultants, Coaches, Accountants, & Attorneys aiming to persuade potential clients and create impact throughout client engagements.
What's included
Live sessions
Learn directly from William Arruda in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
4 live sessions • 14 lessons
Week 1
Feb
25
Session 1: Let's Get Started
Let's Get Started
Maximize Value. Minimize Stress.
Understand the 3 Ms of Captivating Online
Embrace the Personal Branding/Presentations Connection
Identify Your Presentation Style
Week 2
Mar
4
Session 2: Be Magnetic
Understand the Importance of First Impressions
Learn 9 Kick-Ass Kick-Offs
Apply Learning
Schedule
Live sessions
1 hr / week
Wed, Feb 25
5:00 PM—6:00 PM (UTC)
Wed, Mar 4
5:00 PM—6:00 PM (UTC)
Wed, Mar 11
4:00 PM—5:00 PM (UTC)
Wed, Mar 18
4:00 PM—5:00 PM (UTC)
Projects
1-3 hrs / week
You'll apply what you learn in the live sessions to a project you choose. Expect to spend 1-3 hours per week on your project.
Supplemental Materials
1 hr / week
You will have access to articles and materials to deepen learning.
Testimonials
- For the absolute best development opportunity with the world’s foremost expert in personal branding, contact William Arruda. Our expectations were high; and he exceeded them on every level!
Laura Tessinari
Executive Vice President, Weber Shandwick Worldwide - William shares his content, insights and the secret sauce to success in a charming, relatable way – and our team couldn’t get enough of it. His advice resonates with any audience and his storytelling will leave you informed and inspired.
Nawal Fakhoury
Learning and Development, LinkedIn - William’s explosive energy and ability to tell clever, relatable stories kept participants engaged and inspired to take action.
Chris Perrotte
VP Marketing, SEFA - William’s enthusiasm is contagious, his insights are valuable and his message is essential to career success.
Elena Bytsjichina
Director, American Express Women’s Network - Enthusiastic, energetic, passionate’… …’Engaging and captivating'… …’Connected very well with the audience’… ‘Very compelling." These are just a few of the glowing comments we received following an informative and inspirational event for our Developing Female Leaders Forum.
Sarah Parry
Principal Consultant, PA Consulting, London - William’s keynote presentation to our global business partner community in Paris exceeded our very high expectations. His passion is contagious, his style is engaging and his material is valuable. His presentation set a new standard for our programs. If you have not experienced William in action, you must!
Luanne Tierney
VP Global Partner Market
Deliver Captivating Presentations. Grow Your Personal Brand.
The Course Launches on Feb 25th at 12pm ET
Frequently asked questions
$975
USD