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The Personal Brand Course to Help Leaders Be More Successful
6 Weeks
·Cohort-based Course
Become the leader everyone seeks. Use AI for standout content, avoid branding errors, and craft a genuine, unforgettable brand. Begin now.
The Personal Brand Course to Help Leaders Be More Successful
6 Weeks
·Cohort-based Course
Become the leader everyone seeks. Use AI for standout content, avoid branding errors, and craft a genuine, unforgettable brand. Begin now.
Course overview
Personal Branding for Leaders: Be the One Everyone Wants
✔️ As a leader, do you feel overshadowed despite your accomplishments?
✔️ Hesitant about networking events, fearing you might come off as too self-promotional, even when you have valuable skills and experiences to offer?
✔️ Wish opportunities would come to you instead of you having to chase them?
✔️ Ready to be recognized as the top expert in your field, with people eager for your advice and perspective?
If yes, it's time to build a powerful personal brand.
In this interactive cohort course, you won’t just learn the skills and strategies of personal branding — you will actively build it.
Here’s what you’ll walk away with:
✅ New Branding, Positioning & Messaging
✅ Professional Headline
✅ "About Me" Statement
✅ Elevator Pitch
✅ Revamped & Optimized LinkedIn Profile
✅ How to Create Engaging Content plus an Original Piece of Content
✅ Using ChatGPT As Your Content Assistant
✅ PR Tools for Thought Leadership
Even if writing isn't your strong suit, no worries. You'll discover intuitive AI tools that help leaders like you (or your assistant) create standout content, paving the way to more success.
This is not just another course. It's your pathway to become the leader everyone seeks.
Please note: The course includes a Bonus Individual Consultation following the last course session.
Who is This Course For?
01
Marketing-Challenged Business Owners:
Feeling the self-promotion jitters? Create a personal brand that grows your business authentically
02
Executives Stalled In Their Career
Don't let your talents go unnoticed. Craft a personal brand that propels you to the next level
03
Ambitious Leaders
Tired of being overlooked?
Create a personal brand that positions you as the leading voice in your field.
What You'll Get Out of This Course
Brand Yourself So You're In Demand
Craft a powerful brand message that will make you the leader in your industry.
Avoid the Most Common Personal Branding Pitfalls
Turn Branding Blunders Into Bonds: Discover how effective personal branding isn't just self-promotion, but a way to foster meaningful connections and dialogue and be seen as a leader.
Create Content that Gets Attention So People Seek You Out
Use AI tools to create engaging content that demonstrates your expertise, leadership, and value, building your brand and making you more visible and valuable.
Use PR to Raise Your Profile and Demonstrate Your Expertise
Learn key tips to be featured in the press and become a known leader in your field.
Turn LinkedIn Into Your 24/7 Salesperson
Utilize your new brand messaging to optimize your LinkedIn profile, transforming it into a magnet that attracts clients, even while you sleep.
This course includes
11 interactive live sessions
Lifetime access to course materials
In-depth lessons
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
The Personal Brand Course to Help Leaders Be More Successful
Course syllabus
Week 1
Feb
27
Class 1: Why Personal Branding Is Essential for Leadership Success
Mar
1
Office Hours
The Power of Personal Branding - Discover personal branding's role in leadership
Week 2
Mar
5
Class 2: Personal Branding Essentials
Mar
8
Office Hours
Branding Essentials - Learn Fundamentals of What to Do and What to Not Do
Week 3
Mar
12
Class 3: Create Your Brand with a Live Brand Makeover
Mar
15
Office Hours
Your Brand - Create a brand for your leadership style
Week 4
Mar
19
Session 4: Content and PR Power
Mar
22
Office Hours
Content Mastery - Techniques to craft engaging, impactful content
Public Relations - The importance of PR in personal branding
Week 5
Mar
26
Class 5: LinkedIn for Leaders and Course Recap
Mar
29
Office Hours
Week 6
Apr
2
Bonus: Exclusive One-on-One Consultation
Post-course
Bonus
Bonus: Exclusive One-on-One Consultation
What Clients Say
Nat Caputi PhD
Drew Bartkiewicz
Ed See
John Nardone
Meet Wendy Marx
Wendy Marx
Branding & Marketing Expert Consultant
Wendy Marx, a branding and marketing authority, has taken hundreds of executives from unnoticed to stand-out. Leading Thriving at 50+, Wendy revitalizes brands for entrepreneurs and executives alike. Author of "Thriving at 50+: The 7 Principles to Reinvent and Rebrand Yourself," her prior agency sealed major deals with Dow Jones and the NASDAQ. Wendy also helped launch Jane Doe No More, spotlighted on Dateline NBC. With degrees from Brandeis, Michigan, and Columbia's Journalism School, Wendy brings a wealth of knowledge to her work.
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The Personal Brand Course to Help Leaders Be More Successful
Course schedule
5 weeks
Tuesdays, February 27, 2024
2 pm ET
Weekly sessions
Weekly projects
1 hour per week
You'll do mini-projects between classes to apply what you've learned.
Brand Power: Dodge these 10 Blunders to Succeed as a Leader
Despite your achievements, do you sometimes feel invisible?
Your hard work deserves to be seen and acknowledged, not lost in the crowd.
Building a personal brand is more than just listing your accomplishments.
True branding dives deeper. It's about real connections. It's about making people remember you, for the right reasons.
Stand Out in a Crowd
Dive into our exclusive guide. Discover the 10 slip-ups that might be holding you back. Step up and let the world see the leader you're meant to be.
Grab Your FREE Guide Now!
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
What happens if I can’t make a live session?
I work full-time, what is the expected time commitment?
What’s the refund policy?
How much access to Wendy will I get?
Is there an Early Bird Offer?
Be the first to know about upcoming cohorts