A 3-week-long intimate workshop-style course by Noam Segal, the creator of UX Quests and Director of UX Research @ Wealthfront.

An intensive, actionable, content-packed course for UX researchers, managers, and the “research curious” at all career stages. The course will focus on fixing a fundamental problem in our field - we’re building research careers on shoddy foundations, because we’re missing key skills for research preparation, execution, and communication. You’ll leave with a set of frameworks and a swath of practical tools and templates to confidently thrive as a leader in your area.

We’ll go in-depth on the following concepts

Design and optimize your "researcher second brain"

Build thriving relationships with cross-functional partners

Elevate your research from "fuzzy" to practical applications of empathy and humility

You just got this new job as a UXR or you’re still trying to break-in to the field. You can tell there’s a gap between school and the UXR job, but you can’t put your finger on it.

You want to build your research foundations from the get go, to start right. 

Discover, internalize, and practice all the core skills you’ve been missing and no one taught you yet.

Entry-level UXR’s + Transitioning to UXR

You want to advance your own research or others you manage and mentor.

You’ve moved up the ladder by studying research methods and techniques. 

But you’ve been missing more foundational skills.. And it’s holding you back from meaningful impact and growth. 

This course will enable you to thrive, and push you to advance others too. 

You’re a designer, PM, marketer, or in another role that often requires you to partner with researchers, or do the research yourself!

You feel like you’ve got a lot to catch up on to excel in your research work and you’d like to grow and expand beyond the core requirements of your role.

Noam is the Director of UX research at Wealthfront and the creator of UX quests, a Youtube channel and newsletter for UX professionals. He’s a content creator for Learners, a mentor on several platforms including UX Coffee Hours and ADPList, and a guest lecturer at Stanford, UDub, and his Alma Mater in Israel, IDC Herzelya. 

For most of his career, Noam has pushed back against the notion of “soft skills”, realizing that they are foundational skills in the UX realm. He’s spent countless hours studying these skills. This course represents the culmination of these learnings, as they apply to the role of the UX Researcher. 

Noam has a bachelors in psychology and media and a PhD in Psychology with a focus on personality psychology and quant research.

Noam has worked on the user experience of missile-defense systems, revolutionary travel platforms, modern conversational relationship platforms, and currently on next-gen financial technology.

In this course, you will become a powerful research thinker, an empathetic research practitioner, and a masterful research storyteller.

Workshops aren't lectures. Noam will engage the class through breakout discussions andQ&A. Each session will be interactive, challenging, and thought-provoking. And You will also get plenty of resources to read and watch for added learning and value.  

This course is designed to facilitate peer learning and interaction through breakout groups, an engaged Slack community (available to you after the course ends) and group projects.

Building foundational skills requires feedback and shared accountability. We’ll work in pods, supporting each other with ideas, feedback, and mentorship. 

We have a lot to learn in three weeks - so you’ll learn, modify, and apply several tactics, templates, and frameworks that will enable you to supercharge your research. 

Most research related resources out there focus on research methods and craft. However, I observed that countless researchers feel like they're missing more foundational skills that are holding them back from thriving in the profession. For example, the vast majority of us never received training in storytelling, not to mention research specific communication. This course aims to change that with a curriculum focused on  those missing foundations. 

As mentioned above, this course is for researchers, research managers, or people who are "research curious" (like PM's, founders) AT ALL LEVELS. If you feel like you're missing any of the research foundations mentioned in this course, or maybe you're just not quite where you want to be in your research career journey - you're welcome to sign-up for the next cohort!

No, and I'm glad you asked... This course is all about what most people call "soft skills", but I call "foundational skills". The curriculum is designed to help you organize your knowledge, become a better collaborator, practice empathy, craft compelling research narratives, and more. We will not be learning how to run an interview or how to construct a survey (but there are plenty of wonderful resources for that!) We will also not be using any common research tools (e.g. Dscout, Lookback, Qualtrics, etc.)

Will this course cover any research methods or specific tools?

The course will last three weeks. We'll be meeting three times a week for two hours at a time as a group. In addition, there will be one hours worth of pre-reads each week. Finally, each module includes a project that may require up to three hours of work per week. Therefore, the total time commitment is around 10 hours a week, for three weeks. The schedule will be friendly for full-time employees, such that we'll mostly meet in the afternoon/evenings depending on your timezone. 

Importantly, most cohorts will be US TIMEZONE friendly. If you live in other regions (Europe, Asia, etc...) please inquire with me before enrolling. I'm planning to run cohorts at friendly times for those regions as well! 

What time commitment is necessary and when will we meet?

Cohort sizes are currently limited to 30 people.

I developed this course from scratch with inspirations from countless sources. Anyone who signs-up for the course will get full access to all slide decks, templates, frameworks, and additional readings. 

What content or readings does this course include?

Yes. Anyone who signs up to this course will gain access to our Slack community. In addition, there will be opportunities to meet with Noam, other future coaches, and to receive ongoing mentorship, feedback, and career advice. 

Will this course include access to a community, mentorship, or coaching?

You'll be learning in a variety of ways in this course. Each meeting will include pre-reads, some slides/instruction, group breakouts or discussions, and yes - a weekly project to practice the frameworks, concepts, and ideas we covered! In addition, you'll be able to communicate with me (and other coaches in the future) to work through any remaining barriers to your success in our marvelous field! 

What's the "instruction style" in this course? For example, is this a project-based course?

Nope. This is a "self-contained" course and there's no need for any preparation, other than pre-reads I'll be sending out to people who sign-up for this course. 

Are there prerequisites? Do I need to come into the course with any particular knowledge?

We're able to offer limited, need-based partial scholarships. For more information, please contact Noam directly. 

Absolutely, if you have a learning and development budget you should be able to expense this course. I suggest checking with your employer and getting their approval before you enroll.  

Can I expense this course with my employer?

Yes you will! And I hope you print it out and hang it in a visible spot!

Will I get a certificate upon completion of the course?

Be the first to know about the next cohort.

Leveling up as a UX researcher is hard. You're awash with data but have no clue how to process it all. You’re supposed to practice empathy and humility, but don't understand HOW TO. You're sharing insights, but your research is simply not landing with your audience...

If any of that sounds familiar, here's the thing: these are just a few of the missing UX foundations that are holding you back from thriving as a UX researcher... But we can change that. 

Join me on a quest to discover, build, and level up your missing foundations. You'll leave this course a more confident UX researcher with practical tools and frameworks to immediately put into action.

Leveling up as a UX researcher is hard. You're awash with data but have no clue how to process it all. You’re supposed to practice empathy and humility, but don't understand HOW TO. You're sharing insights, but your research is simply not landing with your audience...  If any of that sounds familiar, here's the thing: these are just a few of the missing UX foundations that are holding you back from thriving as a UX researcher... But we can change that.   Join me on a quest to discover, build, and level up your missing foundations. You'll leave this course a more confident UX researcher with practical tools and frameworks to immediately put into action.