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AI For Business Leaders - Building An Effective AI Use Case Roadmap

2 Weeks


Cohort-based Course

Transform your business with AI by uncovering its most valuable use cases and crafting a robust, actionable AI strategy & use case roadmap.

Hosted by

Tobias Zwingmann

Author of AI-Powered BI (O'Reilly), 15 years experience in business and data

Course overview

AI Strategy is a Team Sport - with You as the Coach!

Your insights and experience matter more than any algorithm. It's time for you to step up and get in the game!

In this course, we'll demystify AI and dive into robust, timeless frameworks that will help you effectively build your AI use case roadmap. You'll learn how to leverage your existing expertise to kick-start your AI initiative and get it off the ground. Start transforming your business with AI - today!

Who is this course for


You’re a business leader or startup founder who wants to build an effective AI strategy so your business can leerge the full potential of AI


You want to turn loose ideas into a structured, actionable, and prioritized use case roadmap - ready to ship your first AI prototype


You’re in a consulting role and want to add building an AI strategy to your skill portfolio.

What you’ll get out of this course

Demystify AI

Grasp AI beyond the hype and understand the potential of the 5 key AI archetypes. Including, but not limited to, ChatGPT.

Translate Business to Data Problems

Acquire the skills to turn business challenges into data problems, the basis for all AI projects.

Avoid Common Mistakes

Learn how to evade the pitfalls and the sunk cost fallacy that kill many AI projects.

Estimate Business Impact

Understand how to assess and quantify the business impact of your AI use cases.

Assess Use Case Feasibility

Master frameworks and essential questions for evaluating the feasibility of your AI use cases.

Create a Prioritized Roadmap

Rank your use cases based on business impact and feasibility, pinpointing quick wins and promising projects.

Communicate Your AI Strategy

Develop a compelling narrative around your AI use case roadmap to secure stakeholder buy-in.

Execute AI Projects Successfully

Apply iterative thinking and agile delivery techniques to implement your AI strategy effectively.

Meet your instructor

Tobias Zwingmann

Tobias Zwingmann

Hands-On AI Strategist | Author

Tobias is an accomplished Senior Data Scientist and AI Strategist, with an impressive track record of creating value for businesses ranging from startups to large corporations with over 15 years of hands-on experience.

Tobias has led the development of a number of successful data science and AI use cases. He has designed and implemented comprehensive data strategies that have significantly driven business growth, including a data-driven B2B service that quickly generated a six-figure revenue stream.

With over 50,000 LinkedIn followers and a recent book, "AI-Powered Business Intelligence" by O'Reilly Media, Tobias is a recognized thought leader, transforming businesses through data-driven solutions.

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Course syllabus


Decoding AI: Establishing the Foundation

Understand the essential building blocks and potential of AI - beyond the hype. We'll unpack key concepts, delve into the 5 AI archetypes, and present the prototyping approach. Learn why most data projects fail and how to avoid these pitfalls. Through interactive exercises, begin gathering use cases and mapping them to corresponding AI archetypes.


The Impact Workshop

In this hands-on session, we'll demystify what business impact means and illustrate how to gauge it effectively. Learn to translate business problems into data problems, forming the bedrock of successful AI projects. This session culminates in a live exercise where you'll prioritize your use cases based on their potential business impact.


Feasibility Fundamentals: Spotting the Challenges

We delve into the concept of feasibility and how to approach this complex topic. Learn about essential frameworks and guiding questions that aid in assessing the complexity of your proposed use cases. Engage in live discussions, exploring the feasibility of your project within a supportive, interactive setting.


Building a Prioritized Roadmap

Finally, you will create an actionable AI use case roadmap. We'll discuss what makes a good roadmap and how to prioritize use cases effectively. You'll learn how to sell your AI strategy and vision, and understand the execution process using agile techniques. By the end of this session, you'll have both a long-term vision and a 100-day action plan.

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
I work full-time, what is the expected time commitment?
What’s the refund policy?
How do I get this reimbursed by my company?
I've got more questions. How can I contact the instructor?
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