The Product Mind Workshop for Startup Founders and Product Managers
3 Weeks
·Cohort-based Course
This workshop empowers startup founders and product managers with the mindsets to create breakthrough products and reach product-market fit.
The Product Mind Workshop for Startup Founders and Product Managers
3 Weeks
·Cohort-based Course
This workshop empowers startup founders and product managers with the mindsets to create breakthrough products and reach product-market fit.
Previously 4x CPO and GM at AWS
Course overview
World-class product leadership is rooted in a clear and brilliant product mind
In The Product Mind Workshop, you’ll go beyond frameworks and tactics. You’ll redefine how you approach customer insights, product strategy, market fit, and growth execution, equipping yourself with the same mindsets, decision-making frameworks, and playbooks that have shaped startups with industry-leading products and billion-dollar businesses.
Under the guidance of Chandar, a 4-time Chief Product Officer, GM at AWS, and Founder of The Product Mind, you’ll learn how to:
✅ Master strategic product thinking – Move beyond execution and learn how to align product vision with business strategy, customer needs, and market opportunities.
✅ Harness AI while balancing it with intuition – Understand how to leverage AI as your CoPilot while applying human intuition for balanced, optimal decision-making.
✅ Navigate product-market fit with confidence – Develop repeatable systems to assess traction, iterate on customer feedback, and drive sustained product adoption.
✅ Position and differentiate your product effectively – Learn how to craft compelling messaging, establish unique positioning, and accelerate your customer journey with winning narratives.
✅ Execute high-impact go-to-market strategies – Understand when to leverage Product-Led Growth (PLG) vs. Sales-Led GTM, and how to achieve product-market fit.
✅ Scale products and teams without losing focus – Master the art of relentless focus, iterative metrics-driven execution, and AI-driven growth optimization.
✅ Lead with clarity, confidence, and influence – Develop your personalized, AI-augmented Product Mind Playbook, integrating AI-powered insights, intuition, and strategic decision-making to lead products that drive business success.
You won’t just walk away with theory—you’ll leave with an actionable playbook, practical strategies, and a leadership mindset that will elevate your career, transform the way you build products, and position you for long-term success.
🚀 If you’re ready to break through to the next level as a product leader, this is the workshop you need.
Who is this course for
01
Startup Founders (early stage including Seed-stage, Series-A and Series-B startups)
02
Product Managers in early-stage startups
Product Managers in growth-stage startups launching new products
03
R&D roles (Engineering & UX design) in early-stage startups
R&D roles in growth-stage startups launching new products
What you’ll get out of this course
A Product Mindset
Master strategic thinking by integrating leadership principles, mental models, and cognitive frameworks. Make smart decisions, simplify complexity, and execute confidently.
A Customer Mindset
Cultivate the art of customer empathy to uncover unmet needs, identify market opportunities & customer segments, and create a sound product strategy. Learn to apply JTBD, outcome-driven innovation, and need-based clustering frameworks.
A Builder Mindset
Embrace a builder mindset to create a strong product vision and follow a disciplined approach to execution rooted in customer value and design thinking.
A GTM Mindset
Acquire the mindset to develop and execute the best go-to-market strategy to drive product adoption and achieve product-market fit.
A Product Marketing Mindset
Master the art of product marketing, establishing clear and differentiated product positioning that aligns with your GTM strategy and accelerates the customer journey.
A Growth Mindset
Develop a growth mindset to scale your product through relentless focus, iterative metrics-driven execution, and AI-driven growth optimization.
Your personalized, AI-augmented Product Mind Playbook
Build a personalized leadership framework that integrates all the mindsets, decision-making tools, and strategic playbooks from the course. Lead products and teams with clarity, confidence, and influence to create a lasting impact.
This course includes
6 interactive live sessions
Lifetime access to course materials
31 in-depth lessons
Direct access to instructor
7 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
The Product Mind Workshop for Startup Founders and Product Managers
Course syllabus
Week 1
May
21
The Product Mindset: Awakening Your Product Mind
Wed 5/211:30 AM—3:30 AM (UTC)May
23
The Customer Mindset: From Customer Empathy to Product Strategy
Fri 5/231:30 AM—3:30 AM (UTC)
The Product Mindset: Awakening Your Product Mind
The Customer Mindset: From Customer Empathy to Product Strategy
Week 2
May
28
The Builder Mindset: Building Products That Resonate
Wed 5/281:30 AM—3:30 AM (UTC)May
30
The GTM Mindset: Achieving Product-Market Fit
Fri 5/301:30 AM—3:30 AM (UTC)
The Builder Mindset: Building Products That Resonate
The GTM Mindset: Achieving Product-Market Fit
Week 3
Jun
4
The Product Marketing Mindset – Accelerating the Customer Journey
Wed 6/41:30 AM—3:30 AM (UTC)Jun
6
The Growth Mindset: Driving Product Scale and Continuous Innovation
Fri 6/61:30 AM—3:30 AM (UTC)
The Product Marketing Mindset – Accelerating The Customer Journey
The Growth Mindset: Driving Product Scale and Continuous Innovation
Post-course
Capstone Project
What people are saying
Aaron Brady
Dave Packer
Kapil Ashok Jaiswal
Kalyan Ghatak
Alay Desai
Sumit Suman
Meet your instructor
Chandar Venkataraman
As the Founder of The Product Mind, I help startups and growth-stage companies with all things product, including product strategy, new product introductions, product-market fit, product management best practices, and product marketing.
As a 4-time Chief Product Officer at high-tech startups and a GM at AWS, I have a strong track record of building industry-leading products and creating billion-dollar businesses.
I have deep expertise in cloud platforms and B2B software and SaaS for AI-powered security, governance, risk & compliance, and data security.
Join an upcoming cohort
The Product Mind Workshop for Startup Founders and Product Managers
Cohort 1
$1,000
Dates
Payment Deadline
Course schedule
6 live sessions; 4 hours/week; 3 weeks
Module 1: The Product Mindset: Awakening Your Product Mind
May 20 Tuesday 6-8 PM PST
A live session to develop the foundational traits of a strong product mind to navigate complexity with clarity and confidence. Includes an interactive project.
Module 2: The Customer Mindset: Bridging Customer Empathy and Product Strategy
May 22 Thursday 6-8 PM PST
A live session to build deep customer insights and use them to craft segmentation and product strategies. Includes an interactive project.
Module 3: The Builder Mindset: Building Products That Resonate
May 27 Tuesday 6-8 PM PST
A live session to bridge product vision with planning and execution using structured frameworks. Includes an interactive project.
Module 4: The GTM Mindset: Achieving Product-Market Fit
May 29 Thursday 6-8 PM PST
A live session to develop and execute a go-to-market strategy that drives product-market fit. Includes an interactive project.
Module 5: The Product Marketing Mindset – Driving Clear Product Positioning
June 3 Tuesday 6-8 PM PST
A live session to develop and execute a product marketing strategy that establishes clear differentiation, compelling messaging, and sales alignment. Includes an interactive project.
Module 6: The Growth Mindset: Driving Product Scale and Continuous Innovation
June 5 Thursday 6-8 PM PST
A live session to develop a growth mindset that achieves sustained product growth by driving continuous iteration. Includes an interactive project.
Capstone Project
Offline
The final project is to develop a personalized, AI-augmented Product Mind playbook that captures all the learnings. While the playbook is developed incrementally each session, it's due for a final review a week after the workshop, allowing for ample synthesis and reflection.
Top 5 Ways to Build Your Brand as a Product Manager Inside Your Organization
A strong internal brand positions a product manager as a trusted leader who drives informed decisions and delivers results, fostering confidence among stakeholders and cross-functional teams.
Teams are more likely to align with and support initiatives from a product manager they perceive as credible, collaborative, and effective.
Find out the top 5 ways to build your PM brand inside your organization.
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Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
Join an upcoming cohort
The Product Mind Workshop for Startup Founders and Product Managers
Cohort 1
$1,000
Dates
Payment Deadline