The MBA of Crowdfunding

5 Weeks

·

Cohort-based Course

Unlock the secrets to successful crowdfunding and secure funding for your projects with confidence.

Course overview

Transform your project idea into a reality with a strategic crowdfunding plan

In today’s competitive landscape, securing funding can be challenging with all the crowdfunding projects being launched daily on Kickstarter and Indiegogo.


To stand out, you need a compelling strategy and a clear plan for execution.

This 4-week course will equip you with the knowledge and tools to elevate your crowdfunding campaigns, ensuring you’re prepared to attract backers alike.

Who is this course for

01

Entrepreneurs looking to launch successful crowdfunding campaigns.

02

Stay-at-home parents aiming to pivot into entrepreneurship.

03

University students eager to fund their innovative ideas.

04

Creators seeking to re-launch their crowdfunding project that originally failed.

What you’ll get out of this course

Crafting Your Vision and Strategy

You will learn to create a clear vision and actionable strategy that aligns your crowdfunding goals with your long-term business objectives.

Building Your Community

Develop a user-friendly landing page to grow your audience and collect email leads, even without technical skills.

Mastering Your Crowdfunding Page

Understand the key elements that make a crowdfunding page compelling and capable of converting backers into supporters.

Leveraging Key Metrics

Gain insights into essential metrics such as CPL, CAC, and CTR, enabling you to effectively utilize paid ads to generate interest and funding.

Engaging Your Supporters

Learn how to set up a captivating newsletter with a conversion rate of over 10% to keep your backers informed and engaged throughout your campaign.

Identifying and Avoiding Pitfalls

Recognize common crowdfunding pitfalls and how to steer clear of them, setting your project up for success.

Generating Pre-Launch Hype

Discover effective strategies to build excitement before your launch, ensuring you secure funding within hours of going live.

This course includes

5 interactive live sessions

Lifetime access to course materials

18 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Jan 1—Jan 5

    Introduction to Crowdfunding

    3 items

Week 2

Jan 6—Jan 12

    Jan

    10

    Identifying Your Project’s Value Proposition

    Fri 1/104:00 PM—4:30 PM (UTC)

    Market Research and Validation

    2 items

Week 3

Jan 13—Jan 19

    Basic Foundation

    1 item

    Understanding Campaign Elements

    1 item

Week 4

Jan 20—Jan 26

    Marketing Your Project

    1 item

    Jan

    19

    Optional Office Hours

    Sun 1/195:00 PM—6:00 PM (UTC)

Week 5

Jan 27—Feb 1

    Jan

    26

    Optional Office Hours

    Sun 1/265:00 PM—6:00 PM (UTC)

    Next Steps: Implementing Strategy

    4 items

Post-course

    Post-Campaign Strategies

    3 items

    Feb

    2

    Optional Office Hours

    Sun 2/25:00 PM—6:00 PM (UTC)

    Feb

    23

    Invitation to VIP alumni online workshop with a special guest

    Sun 2/235:00 PM—6:00 PM (UTC)

    Launching Your Campaign

    3 items

Previous Creators I worked with

        She was pivotal in setting up and executing the campaign. Malak was always available to answer my questions, and her creative marketing deliverables helped us raise $300k+ and attract the right backers for my sustainable mission at Everless.
Joost De Muinck Keizer

Joost De Muinck Keizer

CEO at Everless
        I highly recommend Malak for her exceptional skills in content creation and community management.Malak's strategic approach and dedication were instrumental in our Kickstarter success. Her skills are a valuable asset for driving results.
Andrew Crews

Andrew Crews

CEO at Fibonacci Footwear

Meet your crowdfunding scientist

Malak Albaw

Malak Albaw

Raised over $15M in crowdfunding within two years and launched more than 20 IoT products across Kickstarter, Indiegogo and Seedrs.


Part of an exit story with the first sustainable foldable suitcase LITO case brand in Italy.


All about using tech for positive impact, getting startups to growth stage and empowering others.

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The MBA of Crowdfunding

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

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The MBA of Crowdfunding