The Art of Influencing for Data Leaders
Create impact by influencing stakeholders, shaping decisions, and leveling up your Data leadership using lessons from companies like Uber.
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Course overview
Analyzing is a science. Influencing is an art.
Every company wants to be data-driven.
They invest in data quality and Data Analysts / Scientists but then make decisions that are not rooted in insights.
Why does this happen? Because there's a broken connection between the data and the strategy.
This is where you come in. Your job is not to analyze. It's to make an impact, but often we're never taught how to influence stakeholders and shape their decisions.
We have to learn it on their own. Until now.
This course will evolve your perspective on what stakeholders care about and give you the skills to connect and shape their decisions. It will teach you the art of influence.
I'll share my highly actionable P.A.C.E (Prioritize, Analyze, Communicate, and Execute) framework and tactics from my 13+ year career at high-growth companies, like Uber, that you can embed into your day-to-day work.
If you've been frustrated by spending weeks on analysis only for it to be left unread, been passed up for promotion even though you felt you were making an impact, or just want to develop your career, this course is designed for you.
Managers: Want this course for your team? Reach out via email (sswamina3@gmail.com) or LinkedIn (www.linkedin.com/in/sswamina3)
Who is this course for
01
IC Data Analysts / Scientists that have built a strong technical foundation and are looking to improve upon their influencing skills
02
Managers of Data Analysts / Scientists who want to influence and shape decisions with founders, executives, or cross functional leaders.
03
Teams of Data Analysts / Scientists who work in high growth environments at data driven companies that require insights to drive strategy
What you’ll get out of this course
Templates and frameworks you can use everyday built uniquely for Data Analysts / Scientists
Improve your day-to-day ways of working through templates and frameworks that teach you how to influence your stakeholders at every step of the journey and not just during presentations.
Proven tactics to shape decisions through better storytelling
Learn and use techniques that resulted in enior executives at Uber, DIRECTV, and Otrium to make multi-million dollar decisions from insights and analyses.We'll also discuss failures and ways to minimize those.
Methods to tailor presentations and become a more effective communicator
Learn how to structure analyses and tailor building presentations to fit your audience and create allies from stakeholders.
Course syllabus
2 live sessions • 14 lessons
Week 1
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Untitled lesson
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The journey of an analysis
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How to self prioritize
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How to align stakeholders
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How to align with your manager
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How to ask the right questions
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How to scope analyses
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How to prevent losing focus during an analysis
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The various communication touchpionts
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How to build an impactful presentation
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How to prepare for an effective presentation
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How to effectively present
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How to follow up without losing momentum
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How to continuously improve after this course
Jan
13
Session 1
Jan
14
Session 2
Introduction to P.A.C.E
In this section, I'll introduce you the P.A.C.E framework. It's a framework I've developed after 10+ years in Analytics and from my experiences at high growth companies like Uber
PRIORITIZE: How to make your work important
In this section, we'll work on the various systems you can set up to create a continuous loop so that your stakeholders, you, and your manager are aligned on what are the highest priorities.
ANALYZE: How to make your work productive
In this section, I'll share ways to increase the velocity and effectiveness of your analyses. In addition, I'll go deeper into the mind of your business stakeholders so that you can understand how to better create analyses.
COMMUNICATE: How to make your work visible
In this module, we'll discuss the various ways you can communicate your work (beyond just presentations) and how to elevate your slide decks.
EXECUTE: How to make your work impactful
In this final module, we'll bring it all together to paint a complete picture of how the various steps in your work all influence your stake holders and the decisions they make. We'll go over how to present and how to follow up on your analyses.
What students are saying
Meet your instructor
Sundar Swaminathan
Sundar Swaminathan
Sundar is an experienced professional with 13 years of experience in growth and analytics.
He's shaped decisions at companies like Uber, Directv, and Otrium, driving impact but also building and expanding growth and analytics teams.
At Uber, Sundar played a crucial role as an early member of the rider operations team, helping improve the demand growth function. He later led Global Brand Analytics at Uber, navigating complex data landscapes and marketing challenges showcasing the ROI of a remarkable $1 billion in marketing spend.
Today, Sundar serves as a consultant and advisor for fast-growing startups worldwide. He offers strategic guidance helping startups shape data-driven growth strategies.
Finally, Sundar is passionate about sharing his knowledge through engaging content and courses, empowering data analysts and data scientists.
Course schedule
6 Hours
Saturday
12:00pm - 3:00pm EST
9 am - 12 pm PST
6 pm - 9 pm CET
9:30 pm - 12:30 am India Time
This includes a 1 hour Q&A with Sundar.
Recordings will be made available after.
Sunday
12:00pm - 3:00pm EST
9 am - 12 pm PST
6 pm - 9 pm CET
9:30 pm - 12:30 am India Time
This includes a 1 hour Q&A with Sundar.
Recordings will be made available after.