Generative AI For Marketers

5.0 (4)

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3 Days

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Cohort-based Course

Master Generative AI for marketing to unlock creativity and efficiency.

Course overview

Become a Prompt Expert and Leverage The Best AI Tools

This three-day course is a comprehensive introduction and code-free training of generative AI that equips you with the knowledge and skills to effectively leverage cutting-edge generative AI tools like GPT language models, image generators, and more.


Led by industry experts, you'll become a power user through hands-on training, live interactive sessions, and customized assignments tailored to your unique marketing needs. Whether you're creating content, designing campaigns, or analyzing data, generative AI will become your new marketing superpower.


This course is for you if

01

You're a marketer looking to gain a competitive edge by mastering the latest AI tools and workflows.

02

You want to maximize your creativity and productivity by automating marketing tasks.

03

You aim to future-proof your marketing career by becoming an early adopter of generative AI technology.

This is what you'll learn

Discover the basics of Generative AI and its fundamentals

Learn the lingo and understand the fundamentals, different models, its potential and ways to use it.

Become a Prompt Engineer

Learn the critical skill of crafting effective AI prompts. Understand how input prompts influence AI output, best practices, common pitfalls, and techniques for refining prompts.

Create art, images, videos, text, strategies and analysis

Dive into the world of AI tools and models. Focus on different AI models, their architecture, strengths, and limitations. Explore how AI-driven tools like ChatGPT, Gemini, Midjourney, Perplexity, Runway, HeyGen, Zapier and ElevenLabs can enhance your creativity and content.

This course includes

3 interactive live sessions

Lifetime access to course materials

4 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Jun 3—Jun 5

    Jun

    3

    #1 Live Session

    Mon 6/33:00 PM—4:30 PM (UTC)

    Jun

    4

    #2 Live Session

    Tue 6/43:00 PM—4:30 PM (UTC)

    Jun

    5

    #3 Live Session (Graduation)

    Wed 6/53:00 PM—4:30 PM (UTC)

    Monday Live Session – Introduction & tools

    1 item

    Monday Video – Fundamentals of AI

    1 item

    Tuesday Live Session – Prompt Engineering

    1 item

    Wednesday Live Session – Image Generation

    1 item

5.0 (4 ratings)

What students are saying

Meet your instructor

Karin Hamberg Stén

Karin Hamberg Stén

Karin Hamberg Stén is an AI Prompting Specialist and AI consultant with the main areas of prompt engineering, brand, optimization, and growth strategies.


She has a background in marketing, business development, and e-commerce from tech companies in New York, Tokyo, and Stockholm.


Karin curated Sweden's first AI art exhibition.

Cronja Hultin

Cronja Hultin

Cronja Hultin is an AI consultant specialized in prompt engineering, digital marketing, and consumer and market research.


With over ten years of experience growing businesses in New York and Stockholm, Cronja has worked with Fortune 500 companies in a variety of industries including media, travel, streaming, fashion, food and beverage, and private equity.

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Generative AI For Marketers

Course schedule

6-8 hours during one week

  • Monday, Tuesday and Wednesday

    11:00am - 12:30pm EST

    One live sessions of 1.5 hour.

  • Recorded Videos

    Access to recorded videos explaining different topics and techniques.

  • Interactive Learning

    Implement learnings directly with support from your teachers and peers.

Frequently Asked Questions

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Generative AI For Marketers