All courses Marketing

Generative AI For Marketers

5.0

(3 ratings)

4 Days

Cohort-based Course

Master Generative AI for marketing to unlock creativity and efficiency.

Generative AI For Marketers

5.0

(3 ratings)

4 Days

Cohort-based Course

Master Generative AI for marketing to unlock creativity and efficiency.

Hosted by

Karin Hamberg Stén and Cronja Hultin

AI Experts and Co-founders of Studio Stén, a generative AI Studio.

Karin Hamberg Stén and Cronja Hultin

AI Experts and Co-founders of Studio Stén, a generative AI Studio.

Course overview

Become a Prompt Expert and Leverage The Best AI Tools

This three-day course is a comprehensive introduction and code-free training of generative AI that equips you with the knowledge and skills to effectively leverage cutting-edge generative AI tools like GPT language models, image generators, and more.

Led by industry experts, you'll become a power user through hands-on training, live interactive sessions, and customized assignments tailored to your unique marketing needs. Whether you're creating content, designing campaigns, or analyzing data, generative AI will become your new marketing superpower.

This course is for you if

You're a marketer looking to gain a competitive edge by mastering the latest AI tools and workflows.

You want to maximize your creativity and productivity by automating marketing tasks.

You aim to future-proof your marketing career by becoming an early adopter of generative AI technology.

You're a marketer looking to gain a competitive edge by mastering the latest AI tools and workflows.

You want to maximize your creativity and productivity by automating marketing tasks.

You aim to future-proof your marketing career by becoming an early adopter of generative AI technology.

This is what you'll learn

Discover the basics of Generative AI and its fundamentals

Learn the lingo and understand the fundamentals, different models, its potential and ways to use it.

Become a Prompt Engineer

Learn the critical skill of crafting effective AI prompts. Understand how input prompts influence AI output, best practices, common pitfalls, and techniques for refining prompts.

Create art, images, videos, text, strategies and analysis

Dive into the world of AI tools and models. Focus on different AI models, their architecture, strengths, and limitations. Explore how AI-driven tools like ChatGPT, Gemini, Midjourney, Perplexity, Runway, HeyGen, Zapier and ElevenLabs can enhance your creativity and content.

This course includes

3 interactive live sessions

Lifetime access to course materials

4 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Expand all modules

Week 1
May 27—May 30
Week dates are set to instructor's time zone
Events
May
27
#1 Live Session
#1 Live Session
Mon, May 27, 3:00 PM - 4:30 PM UTC
May
29
#2 Live Session
#2 Live Session
Wed, May 29, 3:00 PM - 4:30 PM UTC
May
30
#3 Live Session (Graduation)
#3 Live Session (Graduation)
Thu, May 30, 3:00 PM - 4:30 PM UTC
Modules
Monday Live Session – Introduction
Monday Live Session – Introduction
1 Lesson
Tuesday Video – Tools
Tuesday Video – Tools
1 Lesson
Wednesday Live Session – Prompt Engineering
Wednesday Live Session – Prompt Engineering
1 Lesson
Thursday Live Session – Image Generation
Thursday Live Session – Image Generation
1 Lesson

5.0

(3 ratings)

What students are saying

Meet your instructor

Karin Hamberg Stén

Karin Hamberg Stén is an AI Prompting Specialist and AI consultant with the main areas of prompt engineering, brand, optimization, and growth strategies.

She has a background in marketing, business development, and e-commerce from tech companies in New York, Tokyo, and Stockholm.

Karin curated Sweden's first AI art exhibition.

Cronja Hultin

Cronja Hultin is an AI consultant specialized in prompt engineering, digital marketing, and consumer and market research.

With over ten years of experience growing businesses in New York and Stockholm, Cronja has worked with Fortune 500 companies in a variety of industries including media, travel, streaming, fashion, food and beverage, and private equity.

Join an upcoming cohort