I went from 40 hours/week to 20 on client work while growing from $18k to $25k MRR by building AI systems that speed up execution from every angle.
I've since taught hundreds of senior marketers to do the same.
I consult GenAI companies on organic marketing, messaging, and content, and I'm constantly stress-testing these workflows with real clients and real deadlines.

I also run The Growth Tribe, a community of senior marketing consultants learning to leverage AI to become even better marketers and business owners.

Previously, I led marketing at Healthee from seed to Series A (now at Series C), and was employee #25 at Lemonade as their first content & brand hire — now a 2k-person public company (NYSE: LMND).