Growth Design

4.8 (24)

·

5 Days

·

Cohort-based Course

Amplify your design impact: advocate for conscious growth, articulate business ROI, and win over stakeholders. 👽🌎✌️

Experience with

Climate Insiders
Webflow
Zendesk®
Y Combinator
UC Berkeley

Course overview

Become a designer of impact by expanding your mindset and your abilities

Design has fallen short.


Problem 1: Designers don’t understand how to measure the success of a project and demonstrate this in a portfolio.

Problem 2: We're facing planetary problems: climate change, economic instability, wellbeing. Designers traditionally think about business goals and end-users. This is not enough.

Problem 3: Most designers cite working with stakeholders as the hardest part of their job. They don’t know how to get buy-in for their work or advocate for design.


Upon completion of this course, students will emerge as holistic design thinkers:


⚡️ Bridge the gap between creative innovation and business objectives.

⚡️ Bring stakeholders into your design process.

⚡️ Develop a comprehensive understanding of responsible growth practices and methods.

⚡️ Create products and services that consider the greater ecosystem and systemic impact. 🌎


This course will transform you into a well-rounded technologist, capable of driving impactful change and fostering a culture of conscious innovation within your organization. Navigate ambiguity, design with data, and gain stakeholder buy-in to execute successful projects.

Who is this course for

01

Designers & Design Teams

who want to become more strategic with their work going beyond end-users.

02

Technologists New to Growth

who want to understand growth hacking, how to integrate it into their process, and common practices.

03

Entrepreneurs & Founders

who want to create a design led company that grows sustainably using growth hacking principles.

What you’ll get out of this course

Understand the limits to growth

Understand growth hacking principles


Use data driven design


Connect design to business goals

Speak the language of business


Gain buy-in with stakeholders

Launch successful projects & products

Design for people & the planet


Who is this course NOT for?

  • Complete beginners
  • Designers experienced with growth hacking
  • Technologists comfortable with using metrics and tracking success
  • People looking for a quick fix
  • Technologists looking to achieve goals at the expense of people & climate

This course includes

5 interactive live sessions

Lifetime access to course materials

20 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Jan 6—Jan 10

    Cross the Threshold

    4 items

    Growth Hacking 101

    4 items

    Jan

    7

    Retention Workshop

    Tue 1/72:30 AM—3:30 AM (UTC)

    Data Driven Design

    6 items

    Jan

    8

    Data Driven Design Workshop

    Wed 1/82:30 AM—3:30 AM (UTC)

    Sera's Project Blueprint

    4 items

    Jan

    9

    Guest Speaker on Growth Design

    Thu 1/92:30 AM—3:00 AM (UTC)

    Conscious Design

    1 item

    Jan

    10

    Sustainable Futures Gen AI Workshop

    Fri 1/102:30 AM—3:30 AM (UTC)

Post-course

    Playbook

    1 item

    Jan

    14

    Optional: Group Office Hours: How to Apply Growth to Your Work

    Tue 1/142:30 AM—3:30 AM (UTC)
    Optional

4.8 (24 ratings)

What students are saying

Meet your instructor

Sera Tajima

Sera Tajima

Sera Tajima is a UC Berkeley educated Founder, Design Advisor, and Investor; on a mission to accelerate conscious design for humanity and the planet. She has worked in tech for a decade elevating design at companies like Zendesk, Webflow, BetterUp, and Y Combinator startups. Sera uses her expertise in growth to responsibly accelerate climate tech startups and train designers. She also hosts the Sera Tajima podcast and authors a newsletter on conscious design.

A pattern of wavy dots

Join an upcoming cohort

Growth Design

Cohort 3

$399

Dates

Jan 7—11, 2025

Payment Deadline

Dec 25, 2024
Get reimbursed

Course schedule

2 hours per week

  • Thursday & Friday

    9:00 - 10:00 am PST


  • Self Paced Courses

    3-6 hours per week


    Learn at the pace that feels right for you! Every week, you'll have access to recorded modules focused on various topics to help you go deeper on the content we cover live.

  • Case Studies

    30 mins per week

    Go through practical case studies and brain storm solutions to get a hang of the techniques you learn.

Free resource

Growth Hacking Primer

Not familiar with growth? Get a quick primer with this free PDF.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

A pattern of wavy dots

Join an upcoming cohort

Growth Design

Cohort 3

$399

Dates

Jan 7—11, 2025

Payment Deadline

Dec 25, 2024
Get reimbursed

$399

4.8 (24)

·

5 Days