There are wonderful and scalable product ideas everywhere. But spotting them can be a challenge. Transform how you see the world.
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Explore other coursesCourse overview
The Ideation Bootcamp is a 3-day virtual lecture series and private community for anyone who wants to build a product and company that can scale to a $100m a year in revenue.
Learn the framework that'll save time, money and heartache.
Learn how to discover big ideas. A Framework for which ideas are viable and, more important, which are not!
Our goal? Increase your chances of building a hugely successful product before you even start.
Research frameworks for spotting opportunity.
You’ll see the exact process used for vetting different ideas. The same process used before founding Udemy and other startups.
And you’ll get case studies of how successful startups went through the same process.
Finding the Hook
The A-ha! moment. We like to call it "the angle". A successful product may have multiple angles, but it least needs one. This angle becomes your wedge helps you break into a market.
You'll learn how to spot potential angles during the ideation phase.
Business model engineering
Two products can be exactly the same. And yet, one can be a 10x bigger business with happier customers. One of the secrets? Price and positioning.
We'll explain how to analyze different business models and decide which one is best.
5 live sessions • 8 lessons
May
2
May
3
May
4
May
5
May
6
Lesson 1: Market Mining: Spotting Demand
How to identify opportunities in markets, analyze the competitive landscape and decide which markets to tackle.
You'll learn practical ways to research and spot ideas.
Lesson 2: Finding The Wedge
Nailing the specific angle you'll use to tackle the market and evaluating that angle using our customer discovery methodology.
Every great business starts somewhere...and that's the most important part.
You'll learn the perfect place to start.
Lesson 3: The Riskiest Hypothesis
Once you figure it out, spotting opportunities comes natural. You see ways to build just about everywhere.
We'll walk through different research methodologies but also deconstruct different businesses and loads of case studies.
Q&A
Q&A Recording
Founder of The Hustle
Sam founded The Hustle, an information brand that sold to HubSpot for tens of millions. He's also bought and sold a handful of small companies ranging from $100k to $10m. He's the host of the podcast My First Million.
Founder of Udemy + Maven
Gagan founded Udemy, a $3 billion education company. He also started Sprig, a meal delivery startup that raised $60m. And of course, he founded Maven...the platform that this course is built on :).
Shaan Puri
Sahil Bloom
Jack Smith
Codie Sanchez
Logan Green
Greg
Will
Jason Yanowitz
Jack Butcher
Andrew Wilkinson
Learn the framework that'll save time, money and heartache.
Like how to spot and research big ideas and, more importantly, avoid losing ones.
Our goal? Increase your chances of building a hugely successful product before you even start.
5 live sessions • 8 lessons
May
2
May
3
May
4
May
5
May
6
Lesson 1: Market Mining: Spotting Demand
How to identify opportunities in markets, analyze the competitive landscape and decide which markets to tackle.
You'll learn practical ways to research and spot ideas.
Lesson 2: Finding The Wedge
Nailing the specific angle you'll use to tackle the market and evaluating that angle using our customer discovery methodology.
Every great business starts somewhere...and that's the most important part.
You'll learn the perfect place to start.
Lesson 3: The Riskiest Hypothesis
Once you figure it out, spotting opportunities comes natural. You see ways to build just about everywhere.
We'll walk through different research methodologies but also deconstruct different businesses and loads of case studies.
Q&A
Q&A Recording
We're keeping cohorts small to make sure it feels intimate.
So, if interested, join me today before we're sold out.
4-6 hours per week
Weekdays
7:00pm - 9:00pm EST
We'll have a 2 hour event each day this week. The main sessions will be Tuesday-Thursday. Monday will be an optional intro and Friday is for Q&A
May 2 to May 6, 2022
10 hour commitment
Each lecture stands alone and will be recorded, so you will absolutely be OK if you miss some sessions or want to attend part of it async. That said, the magic will be attending live so we hope to see you there!
Course happens Tuesday, Wednesday, Thursday and Friday at 7:00pm ET. Recording will be available.