Scale Business Intelligence with AI

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4 Weeks

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Cohort-based Course

Automate and amplify institutional knowledge through AI agents that embody your cultural DNA

Previous clients include

BBB's Give.org
Walmart
Deloitte
Institute For The Future
International Rescue Committee

Course overview

Transform Your Organization's Expertise Into AI-Powered Competitive Advantage

The Problem: Your AI applications create content that is generic, uninsightful and surface-level; you are trying to solve complex, context-specific problems but outputs don't embody your company's intelligence or expertise.


The Solution: We teach you evergreen frameworks for building generative systems that learn from your organization's unique data and implicit workflows, turning your expertise into a scalable asset.


We focus on the unglamorous but essential work that harnessing data with generative AI requires. You will learn data plumbing, collaborative prompt design, and iterative evaluation to differentiate and de-risk your AI roll-outs. 


Is your application meant to educate, stimulate independent discovery or offer quick Q&A responses? Most don't even consider the options, because generic RAG tools don't offer them. We will dive into the depths of the AI stack, opening the horizon and letting you strategically shape everything from how you classify your data to how a multiagent AI team queries and interprets that data.


Your company’s competitive advantage isn't in the raw information, it's your process. It's the time-proven methodologies your experts use to arrive at insights and deliver unique value. Success with AI comes from converting this 'human excellence' into a scalable, automated system. We will teach you the structured collaboration framework to do that. You will learn how to extract your team's 'unwritten rules' and best practices, ensuring they are faithfully translated into reliable AI outputs. You'll master how to involve experts at every critical stage — from initial design and data classification to iterative refinement and ongoing evaluation.


You won't just learn this in theory. You will put these frameworks into practice by building a hands-on, contextualized prototype throughout the course. We encourage you to bring in your own datasets and organizational challenges, allowing you to build a tailored solution that directly addresses your unique needs.


We have been blueprinting best practice onto genAI for half a decade with diverse, knowledge-driven organizations like Visit California, the BBB Wise Giving Alliance and Institute for the Future. For the price of a single course, you get both the proprietary frameworks we use with these organizations and our direct support as your on-demand consultants and technical guides to help you apply them within your own knowledge ecosystem.

Who is this course for

01

Executive Leaders who need to scale organizational capabilities with AI while preserving competitive differentiation

02

Project/Product Managers leading cross-functional AI integration initiatives bridging domain expertise with technical implementation

03

Domain Specialists who want to enhance their analytical workflow through custom AI applications without having to code

What you’ll get out of this course

Strategic AI Integration Frameworks

Master the end-to-end methodology from initial requirements to production launch, including risk assessment, phased implementation, and organizational adoption strategies that minimize disruption while maximizing competitive advantage

Culture Capture From Unstructured Data

Transform unstructured institutional knowledge like meeting transcripts, reports, and backlogs into agentic systems that prevent your expertise from walking out the door with the next turnover

Quality Assurance and Evaluation Frameworks

Design and implement human-in-the-loop evaluation systems and testing methodologies that ensure trust, relevance, and reliability

Strategic Decision-Making and Project Management

Navigate technical tradeoffs across compliance, latency, and cost vectors while managing non-technical stakeholders through AI development cycles and scope definition

AI Ecosystem Intelligence and Future Planning

Update your awareness with strategic foresight and thorough ecosystem analysis of AI affordances in specific industries, domains and modalities, enabling informed investment decisions and long-term positioning

What’s included

Live sessions

Learn directly from Lev Gorelov & Jeremy Kirshbaum in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

4 live sessions • 16 lessons • 3 projects

Week 1

Nov 12—Nov 16

    Week 1: From Hype to ROI

    • Nov

      13

      From Hype to ROI: Building Your Strategic Foundation

      Thu 11/135:00 PM—6:30 PM (UTC)
    3 more items

    Async class: Creating first automated content generators

    2 items

Week 2

Nov 17—Nov 23

    Week 2: From Concept to Production

    • Nov

      20

      From Concept to Production: Tools, Techniques, and Best Practices

      Thu 11/205:00 PM—6:30 PM (UTC)
    3 more items

    Async class: Hands-on practice implementing function calling and workflows

    2 items

Week 3

Nov 24—Nov 30

    Week 3: Data Connections

    • Nov

      27

      Data Connections: RAG, Agents, and the Connected Enterprise

      Thu 11/275:00 PM—6:30 PM (UTC)
    1 more item

    Async class: Building a workflow with AI agents

    2 items

Week 4

Dec 1—Dec 7

    Week 4: Roll-out and its Discontents

    • Dec

      4

      Roll-out and its Discontents: UX, Red Teaming and Observability

      Thu 12/45:00 PM—6:30 PM (UTC)
    1 more item

    Async class: putting it all together

    1 item

Bonus

    Glossary

    1 item

    Hire us to bring your project idea to life!

    3 items

What students are saying

Meet your instructor

Lev Gorelov

Lev Gorelov

Research Director at Handshake, consultant and generative AI educator working globally in Moldova, Nigeria, the US, and beyond to help organizations and individuals upskill in generative AI. No-code software ninja, master in Science of Social Work and academic studying the intersection of computational philosophy and social theory. 

Jeremy Kirshbaum

Jeremy Kirshbaum

Founder of generative AI consultancy Handshake. Develops AI systems for corporates, governments, and non-profits (give.org) and research groups (iftf.org). Has worked with executive teams and boards at companies like Walmart, Kellogg Company, Deloitte, and many others to help them understand the future of generative AI and emerging technologies. He is writing a book about senior leadership and generative AI agents with Bob Johansen, on shelves Q2 2025 through Berrett Koehler Publishers. He loves poetry (the art form, because it is beautiful) and the Poetry the package manager (for Python, because it actually does dependency resolution).

A pattern of wavy dots

Join an upcoming cohort

Scale Business Intelligence with AI

Cohort 16

$900

Dates

Nov 12—Dec 7, 2025

Payment Deadline

Nov 13, 2025

Don't miss out! Enrollment closes in 7 days

Course schedule

3-5 hours per week

  • Tuesday

    9:00 A.M. - 10:30 A.M. PT

    Synchronous zoom lecture on Tuesday, focusing on the conceptual backbone of AI agent functionality and applications. Recordings of class will be available soon after its completion.

  • Weekly projects (async)

    3 hours per week

    An async walkthrough will guide you in building functional prototypes of AI Agents. You will get to shape the project deliverable. Lecturers will be available by email, during office hours and via one-on-one sessions throughout the week for questions and support.

  • Tuesday & Thursday

    10:30 A.M. - 11:30 P.M. PT

    Optional office hours where you can ask questions and receive personal guidance on developing your AI applications.

  • 1:1 Coaching

    Up to three sessions

    Schedule 1:1 coaching time with instructors for individualized help with your hands-on projects, privately thinking through a use-case, or whatever else you need.

Frequently Asked Questions

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A pattern of wavy dots

Join an upcoming cohort

Scale Business Intelligence with AI

Cohort 16

$900

Dates

Nov 12—Dec 7, 2025

Payment Deadline

Nov 13, 2025

Don't miss out! Enrollment closes in 7 days

$900

USD

·

7 days left to enroll

Who we've worked with

Who we've worked with