AI is reshaping value delivery overnight, procurement teams are getting savvier, and your perfectly calibrated Q1 pricing model might be obsolete by the fall.

In this course you will learn to build pricing iteration into muscle memory and turn every feature launch into a revenue multiplier. We’ve designed it for product leaders who know that waiting 6 months for a consultant's deck will be too long. In just 2 weeks you’ll be able to iterate on pricing as fast as you ship features.

In this intensive 2-week sprint, we'll take you from theory to practice:

Week 1: The Architecture of SaaS Pricing

- Master modern pricing models, from seats to outcomes and everything in between

- Design feature packages that drive growth, not confusion

- Develop the tools to run pricing experiments with precision

Week 2: From Theory to Practice

- Run your product through proven frameworks to align pricing with value

- Get feedback on your existing pricing model from the instructors

- Walk-through real examples of implementation to learn from the best

Why work with us?

Rob and Wilson spent 3 years as consulting partners at ProfitWell. During that time, they worked closely with some of the biggest names in SaaS, including Adobe, Autodesk, and Sprout Social.

Since leaving ProfitWell, Rob co-founded PricingSaaS, a pricing intelligence platform that tracks 3.5k+ SaaS pricing pages. He's worked closely with startups, scaleups, and public SaaS leaders to monitor trends and stay ahead of the curve.

Wilson has spent the past four years leading pricing strategy at Google Cloud, where he's learned how pricing strategy evolves in the trenches of a hyperscaler.

Their combination of industry insights and hands-on experience allow Rob and Wilson to not only see the field, but help students understand which plays to call.