Mastering AI Skills For Market Research

New
·

9 Days

·

Cohort-based Course

Level-up & propel your Marketing Research game with AI Tools. Our Practical, Hands-on course shows how AI can improve your Market Research.

Previously at

AT&T
Grainger
Molson Coors
Zales
The Kraft Heinz Company

Course overview

Elevate Your Skills, Elevate Your Market Research Game, Elevate Your Career

Building on the Success of Our Flagship Course


Due to the success of our flagship course, "Mastering AI Skills for Marketers," we’ve taken the most popular content, insights, and feedback from the market research section of that course to develop a more fleshed out, specialized program: "Mastering AI Skills for Market Research." This course dives deeper into AI-powered research techniques, expanding on the strategies and tools that have empowered our past cohort participants. We’ve tailored this course to help you apply AI-driven innovations specifically to market research, delivering faster, more accurate insights that will set you apart.


In a world where marketing is increasingly driven by data, mastering AI-powered tools is no longer optional—it's critical. According to recent studies, marketers and research professionals with AI expertise are poised to earn significantly more and secure top positions in their fields. But with the rapid pace of AI innovation, many also fear being left behind.

 

This course is designed to address both these opportunities and challenges. Through practical, hands-on sessions, you’ll learn how to leverage AI to supercharge your market research capabilities, delivering faster and more accurate insights than ever before. Whether you're looking to elevate your career, boost your earning potential, or simply stay ahead of the curve, this course will give you the AI advantage you need.

 

Our course is a Certificate Program with Live Sessions (also recorded and on-demand if you can't make it Live) and we've done many 1:1 sessions with participants as added value.


9 Lessons over 3 Sessions.


What You’ll Learn:

 

* AI Tools for Market Research: Get introduced to cutting-edge AI tools that will transform how you conduct research, from sentiment analysis to predictive analytics.


* Real-world Use Cases: Explore how leading brands are using AI to drive their marketing strategies.


* Interactive Workshops: Gain hands-on experience with step-by-step guidance, tailored exercises, and valuable resources to help you integrate AI into your daily workflow.

 

Why Enroll?

 

* Career Catalyst: Equip yourself with skills that are in high demand and position yourself as a leader in the AI-powered future of marketing. Recent research from Business Insider reported that Marketing Professionals with AI Skills are forecast to earn 38% more than those without AI Skills. Additionally, a CNBC/SurveyMonkey Workforce Survey reported more than half (51%) of all Marketing Professionals are worried AI will soon take their job.


* Expert Support: Benefit from live sessions taught by seasoned AI Marketing Experts teaching practical, hands on skills you can use TODAY.

 

* Ongoing Learning: Enjoy lifetime access to future course updates, ensuring you stay at the forefront of AI advancements.


* Certification: Our course is a Certificate Program with Live Sessions (also recorded and on-demand if you can't make it Live) and we've done many 1:1 sessions with participants as added value.


* A community of forward-thinking Marketing Pros: Learning is better with others. We've seen it in our other courses and you will too.


By the end of this course, you'll not only have mastered essential AI skills for Market Research but also gained the confidence to apply them saving time, cutting costs, and enhancing your strategic insights.

 

BONUS: Get Reimbursed: Leverage your company's L&D budget to cover course costs. Visit https://maven.com/expense for more details.


 

This course is for you if you’re:

01

A Forward Thinking Market Researcher

You want to discover product/market opportunities faster than ever.

02

A Founder or Marketing Innovation leader. You want an AI system to improve your clarity of your market and discover opportunities. Fast.

03

A Product Marketer

You want to uncover market, customer, and competitor intelligence while saving many hours of research preparation time.

Key Course Benefits

👩🏽‍🏫 🧑‍🏫 Hands-On Instruction From AI Marketing Experts

This course was developed BY Marketers FOR Marketers. Learn directly from seasoned AI Marketing Experts through practical, real-world applications that you can implement today.

📈 Dramatically Reduce Research Hours and Improve Strategic Output

Save up to 30% of research prep time and deliver highly strategic Market Research insights in a fraction of the time with AI Powered Tools & Techniques.

💰 Immediate ROI!

How much is your time worth? A lot! Gain valauble hours back to focus on even high level strategic matters.

🔧 Learn Results-Driven Prompting Techniques

Learn our interactive technique for writing AI Powered Prompts that deliver superior Market Research results.

🌐 Collaborative Learning Environment & Networking Opportunities

Our cohort students are senior-level and C-Suite Marketing Leaders seeking to maintain Leadership roles by learning Frontier AI Skills. Engage in interactive workshops and Q&A sessions, gaining insights from both experts and peers.

📚 Customized AI Practice Guides & Worksheets

Receive tailored AI Practice Guides and templates designed to teach you how to apply what you learn TODAY and streamline your specific research tasks.

This course includes

3 interactive live sessions

Lifetime access to course materials

9 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Expand all modules
  • Week 1

    Oct 9—Oct 13

    Events

    • Oct

      9

      Mastering AI Skills For Market Research: Session 1 of 3

      Wed, Oct 9, 4:00 PM - 5:30 PM UTC

    Modules

    • Free preview

      Foundations of AI in Marketing Research

  • Week 2

    Oct 14—Oct 17

    Events

    • Oct

      15

      Mastering AI Skills For Market Research: Session 2 of 3

      Tue, Oct 15, 4:00 PM - 5:30 PM UTC

    • Oct

      17

      Mastering AI Skills For Market Research: Session 3 of 3

      Thu, Oct 17, 4:00 PM - 5:30 PM UTC

  • Post-Course

    Modules

    • Free preview

      Advanced AI Techniques in Market Research

    • Free preview

      AI-Powered Market Research Platforms: Innovation in Action

Feedback From our Mastering AI Skills For Marketers Course

        "Michael and Pete led an awesome workshop. This was an in-depth course with many practical applications and recommendations for marketers. Highly recommend."
Daylene / Catapult X

Daylene / Catapult X

Research Strategist
        "If you’re a marketer looking to add AI to your skill set, I highly recommend the Mastering AI Skills courses. The insights I gained were invaluable - enabling me to work more efficiently, and produce more and better quality work-product. It’s also helping me to expand my thought process - both at work and personally,
Darcy / MyHome, a Williston Financial Group Company

Darcy / MyHome, a Williston Financial Group Company

VP Marketing
        Celebrating my new certification from Maven for the "Mastering AI Skills for Marketers" course. This was a multi-week, in-depth, hands-on course taught by Michael DeNunzio & Peter Monk. It was a nice compliment to my previous AI learnings. It's an exciting new era of co-creation with technology and with each other.
Steve

Steve

Marketing, Digital Marketing & eCommerce Executive
        To my marketing friends. I’m taking Michael’s class now and it is excellent. I’m pretty well versed on Gen AI having served on a few panels covering this topic. This class brought me much more focus on the creative ways to apply emerging tools to develop and articulate brand strategies. And this work is very fun!
Erin

Erin

Chief Marketing Officer
        Mike and Pete really know their stuff when it comes to AI and marketing. They are very adept at adjusting the course content to make sure the class is getting what they need out of the sessions. They also bring in guest speakers who have lot of expertise and share valuable knowledge.
Heather

Heather

VP Marketing ad Communications
        Working with Peter & Mike to incorporate AI strategies into our marketing initiatives has been nothing short of revolutionary. Their expertise in AI has transformed our approach, allowing us to elevate our marketing capabilities by leaps and bounds.
Shaun

Shaun

Founder

Meet your instructors

Michael DeNunzio

Michael DeNunzio

Michael is an Industry leader from internet/web1 to metaverse/web3 and now AI with a unique combination of business, technology, marketing, brand & venture experience. In addition to being Managing Director PVAI Consulting he is also the Co-Founder of AIREA, a SaaS AI marketing platform that combines leading text, image, video, and data AI Models to efficiently produce content at scale. He previously led as CEO and sold a top internet digital marketing firm and was an Advisory Board Member and Shareholder of an AI search platform from its earliest days in an accelerator through its acquisition; President of a multi-brand investment and operating company created by the founder of Nautica; Board member of a fashion accessories company working with IZOD, Calvin Klein, PVH and Kenneth Cole.

Peter Monk

Peter Monk

Peter has been helping Marketing Leaders understand, adapt, and innovate with Emerging Technologies for over 25 years. Working with brands over his career as diverse as Colgate-Palmolive, Hewlett-Packard, Keurig Dr. Pepper, SC Johnson, and Molson Coors, Peter has been responsible for developing consumer strategies and managing multiple $250 million omni-channel media programs. He was an early internet marketing pioneer, pivotal in the development of a leading interactive marketing division for FCB, one of the world’s largest communication consultancies. He then went on to co-found, build as COO, and sell a successful marketing consultancy of over 80 marketing professionals which helped leading brands such as Allstate, AT&T, Sears, Grainger and more develop digital strategies.

Guest AI Platform Experts

Guest AI Platform Experts

We're bringing in a leading subject matter experts from AI platforms who will share their insights on the latest AI applications in their areas, offering you a window into how AI is being leveraged across the industry.


This blend of our insights and practical external expertise aims to give you the most comprehensive view of the AI landscape in marketing today.

A pattern of wavy dots

Join an upcoming cohort

Mastering AI Skills For Market Research

AI Powered Marketing Research

$495

Dates

Oct 9—17, 2024

Payment Deadline

Oct 9, 2024
Get reimbursed

Bulk purchases

Course schedule

2-4 hours per week

  • Three 90-minute sessions packed with tips and tools you can use straight away.


  • Session 1: Wed, Sep 25, 9:00 AM - 10:30 AM PDT

  • Session 2: Tue, Oct 1, 9:00 AM - 10:30 AM PDT

  • Session 3: Thu, Oct 3, 9:00 AM - 10:30 AM PDT

Learn In A Live Cohort / Get Certified

Learn In A Live Cohort / Get Certified

Class Certification

You are now equipped with the skills to not just understand but also implement AI in Market Research.

Active Hands-On Learning

This course builds on live workshops and hands-on projects.

Learn in a LIVE cohort of peers

Join a community of like-minded people who want to learn and grow alongside you.

Frequently Asked Questions

What happens if I can’t make a live session?

What prior knowledge or experience is required to take this course?

Are instructors available to help with questions outside of the course?

I have a different question.

Stay in the loop

Sign up to be the first to know about course updates.

A pattern of wavy dots

Join an upcoming cohort

Mastering AI Skills For Market Research

AI Powered Marketing Research

$495

Dates

Oct 9—17, 2024

Payment Deadline

Oct 9, 2024
Get reimbursed

Bulk purchases

$495

9 Days