Mastering AI Skills For Market Research

5.0 (6)

·

13 Weeks

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Cohort-based Course

COHORT#3: Propel your Market Research game with AI. Our Practical, Hands-on course shows how AI Market Research can transform your Business.

Previously at

AT&T
Grainger
Molson Coors
Zales
The Kraft Heinz Company

Course overview

Elevate Your Skills, Elevate Your Market Research Game, Elevate Your Career

SPECIAL NOTE:

Fresh Replay Format + Live Summer Q&As


This cohort is being offered in a self-directed replay format—but this is not your typical on-demand experience.


You’ll get full access to Cohort #2's video recordings (recorded live on April 30 - May 14, 2025)—which include not only our core presentations but also real-time participant questions, extended Q&A, and in-session insights that made the live experience so valuable.


You will also receive:

- All course decks and materials presented during the sessions

- Three live Q&A sessions—one at the end of each month (June, July, August)—where you can bring your questions, reflections, and applications

- A flexible, immersive learning journey that fits your schedule but still gives you real-time touchpoints


This is an up-to-date, practical version of the course, built for independent learners who still want connection and clarity.


The full course will be available on June 3, 2025. The weeks listed below are how we execute the traditional course which allows for practice time but you can complete the course however is best for you.


Building on the Success of Our Flagship Course


Are you ready to harness the game-changing power of AI Market Research tools to elevate your business and marketing strategies? Over the last 90 days, industry leaders like Google, OpenAI, and Perplexity have launched groundbreaking Market Research advancements, from advanced note-taking and reasoning tools to the emergence of "agentic AI" capable of autonomously executing complex tasks.


These innovations represent a seismic shift in market research practices—one that can empower you to identify new opportunities, streamline R&D, and anticipate consumer behavior with unmatched precision. Join our new MASFM Course to unlock the potential of these cutting-edge tools and revolutionize your brand's market research strategy.


This course dives deeper into AI-powered research techniques, expanding on the strategies and tools that have empowered our past cohort participants. We’ve tailored this course to help you apply AI-driven innovations specifically to market research, delivering faster, more accurate insights that will set you apart.


In a world where marketing is increasingly driven by data, mastering AI-powered tools is no longer optional—it's critical. According to recent studies, marketers and research professionals with AI expertise are poised to earn significantly more and secure top positions in their fields. But with the rapid pace of AI innovation, many also fear being left behind.

 

This course is designed to address both these opportunities and challenges. Through practical, hands-on sessions, you’ll learn how to leverage AI to supercharge your market research capabilities, delivering faster and more accurate insights than ever before. Whether you're looking to elevate your career, boost your earning potential, or simply stay ahead of the curve, this course will give you the AI advantage you need.


Uncompromised Quality, Intelligently Priced

“Other online platforms’ ‘Mini-MBAs’ or Universities’ ‘Certificate Programs’ cost thousands of dollars. We took a different approach: Develop courses that are equal (we’d argue superior) in quality and strategically priced to deliver maximum ROI for the price.”

 

Our course is a Certificate Program and we've done many 1:1 sessions with participants as added value.


3 Sessions.


What You’ll Learn:

 

* AI Tools for Market Research: Get introduced to cutting-edge AI tools that will transform how you conduct research, from sentiment analysis to predictive analytics.


* Real-world Use Cases: Explore how leading brands are using AI to drive their marketing strategies.


* Interactive Workshops: Gain hands-on experience with step-by-step guidance, tailored exercises, and valuable resources to help you integrate AI into your daily workflow.

 

Why Enroll?

 

* Career Catalyst: Equip yourself with skills that are in high demand and position yourself as a leader in the AI-powered future of marketing. Recent research from Business Insider reported that Marketing Professionals with AI Skills are forecast to earn 38% more than those without AI Skills. Additionally, a CNBC/SurveyMonkey Workforce Survey reported more than half (51%) of all Marketing Professionals are worried AI will soon take their job.


* Expert Support: Benefit from live sessions taught by seasoned AI Marketing Experts teaching practical, hands on skills you can use TODAY.

 

* Ongoing Learning: Enjoy lifetime access to future course updates, ensuring you stay at the forefront of AI advancements.


* Certification: Our course is a Certificate Program with Live Sessions (also recorded and on-demand if you can't make it Live) and we've done many 1:1 sessions with participants as added value.


By the end of this course, you'll not only have mastered essential AI skills for Market Research but also gained the confidence to apply them saving time, cutting costs, and enhancing your strategic insights.

 

BONUS: Get Reimbursed: Leverage your company's L&D budget to cover course costs. Visit https://maven.com/expense for more details.


 

This course is for you if you’re:

01

A Forward Thinking Market Researcher

You want to discover product/market opportunities faster than ever.

02

A Founder or Marketing Innovation leader. You want an AI system to improve your clarity of your market and discover opportunities. Fast.

03

A Product Marketer

You want to uncover market, customer, and competitor intelligence while saving many hours of research preparation time.

Key Course Benefits

👩🏽‍🏫 🧑‍🏫 Hands-On Instruction From AI Marketing Experts

This course was developed BY Marketers FOR Marketers. Learn directly from seasoned AI Marketing Experts through practical, real-world applications that you can implement today.

📈 Dramatically Reduce Research Hours and Improve Strategic Output

Save up to 30% of research prep time and deliver highly strategic Market Research insights in a fraction of the time with AI Powered Tools & Techniques.

💰 Immediate ROI!

How much is your time worth? A lot! Gain valauble hours back to focus on even high level strategic matters.

🔧 Learn Results-Driven Prompting Techniques

Learn our interactive technique for writing AI Powered Prompts that deliver superior Market Research results.

📚 Customized AI Practice Guides & Worksheets

Receive tailored AI Practice Guides and templates designed to teach you how to apply what you learn TODAY and streamline your specific research tasks.

What’s included

Live sessions

Learn directly from Michael DeNunzio & Peter Monk in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

6 live sessions • 15 lessons

Week 1

Jun 3—Jun 8

    Jun

    3

    Foundations of AI Market Research

    Tue 6/34:00 PM—5:30 PM (UTC)

    Foundations of AI in Market Research

    4 items

    Video: Session 1 Foundations of AI Market Research

    1 item

Week 2

Jun 9—Jun 15

    Jun

    10

    Mastering AI Skills For Market Research: Session 2 of 3

    Tue 6/104:00 PM—5:30 PM (UTC)

    Advanced AI Techniques in Market Research

    5 items • Free preview

    Video: Advanced AI Techniques For Market Research

    1 item

Week 3

Jun 16—Jun 22

    Jun

    17

    Mastering AI Skills For Market Research: Session 3 of 3

    Tue 6/174:00 PM—5:30 PM (UTC)

    Augmenting with All Stars

    3 items

    Video: Augmenting With All Stars

    1 item

Week 4

Jun 23—Jun 29

    Jun

    27

    Live Q&A #1 of 3

    Fri 6/275:30 PM—6:30 PM (UTC)

Week 5

Jun 30—Jul 6

Week 6

Jul 7—Jul 13

Week 7

Jul 14—Jul 20

Week 8

Jul 21—Jul 27

Week 9

Jul 28—Aug 3

    Jul

    31

    Live Q&A #2 of 3

    Thu 7/315:30 PM—6:30 PM (UTC)

Week 10

Aug 4—Aug 10

Week 11

Aug 11—Aug 17

Week 12

Aug 18—Aug 24

Week 13

Aug 25—Aug 29

    Aug

    29

    Live Q&A #3 of 3

    Fri 8/295:30 PM—6:30 PM (UTC)

    Self-Directed Time

    0 items

5.0 (6 ratings)

What students are saying

Feedback From our Mastering AI Skills For Marketers Course

        "Michael and Pete led an awesome workshop. This was an in-depth course with many practical applications and recommendations for marketers. Highly recommend."
Daylene / Catapult X

Daylene / Catapult X

Research Strategist
        "If you’re a marketer looking to add AI to your skill set, I highly recommend the Mastering AI Skills courses. The insights I gained were invaluable - enabling me to work more efficiently, and produce more and better quality work-product. It’s also helping me to expand my thought process - both at work and personally,
Darcy / MyHome, a Williston Financial Group Company

Darcy / MyHome, a Williston Financial Group Company

VP Marketing
        Celebrating my new certification from Maven for the "Mastering AI Skills for Marketers" course. This was a multi-week, in-depth, hands-on course taught by Michael DeNunzio & Peter Monk. It was a nice compliment to my previous AI learnings. It's an exciting new era of co-creation with technology and with each other.
Steve

Steve

Marketing, Digital Marketing & eCommerce Executive
        To my marketing friends. I’m taking Michael’s class now and it is excellent. I’m pretty well versed on Gen AI having served on a few panels covering this topic. This class brought me much more focus on the creative ways to apply emerging tools to develop and articulate brand strategies. And this work is very fun!
Erin

Erin

Chief Marketing Officer
        Mike and Pete really know their stuff when it comes to AI and marketing. They are very adept at adjusting the course content to make sure the class is getting what they need out of the sessions. They also bring in guest speakers who have lot of expertise and share valuable knowledge.
Heather

Heather

VP Marketing ad Communications
        Working with Peter & Mike to incorporate AI strategies into our marketing initiatives has been nothing short of revolutionary. Their expertise in AI has transformed our approach, allowing us to elevate our marketing capabilities by leaps and bounds.
Shaun

Shaun

Founder

Meet your instructors

Michael DeNunzio

Michael DeNunzio

Michael is an Industry leader from internet/web1 to metaverse/web3 and now AI with a unique combination of business, technology, marketing, brand & venture experience. In addition to being Managing Director PVAI Consulting he is also the Co-Founder of AIREA, a SaaS AI marketing platform that combines leading text, image, video, and data AI Models to efficiently produce content at scale. He previously led as CEO and sold a top internet digital marketing firm and was an Advisory Board Member and Shareholder of an AI search platform from its earliest days in an accelerator through its acquisition; President of a multi-brand investment and operating company created by the founder of Nautica; Board member of a fashion accessories company working with IZOD, Calvin Klein, PVH and Kenneth Cole.

Peter Monk

Peter Monk

Peter has been helping Marketing Leaders understand, adapt, and innovate with Emerging Technologies for over 25 years. Working with brands over his career as diverse as Colgate-Palmolive, Hewlett-Packard, Keurig Dr. Pepper, SC Johnson, and Molson Coors, Peter has been responsible for developing consumer strategies and managing multiple $250 million omni-channel media programs. He was an early internet marketing pioneer, pivotal in the development of a leading interactive marketing division for FCB, one of the world’s largest communication consultancies. He then went on to co-found, build as COO, and sell a successful marketing consultancy of over 80 marketing professionals which helped leading brands such as Allstate, AT&T, Sears, Grainger and more develop digital strategies.

A pattern of wavy dots

Join an upcoming cohort

Mastering AI Skills For Market Research

Cohort 3

$695

Dates

June 3—Aug 29, 2025

Payment Deadline

Aug 29, 2025
Get reimbursed

Course schedule

2-4 hours per week

  • Three 90-minute sessions packed with tips and tools you can use straight away.


Get Certified

Get Certified

Class Certification

You are now equipped with the skills to not just understand but also implement AI in Market Research.

Active Hands-On Learning

This course builds on live workshops and hands-on projects.

Frequently Asked Questions

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A pattern of wavy dots

Join an upcoming cohort

Mastering AI Skills For Market Research

Cohort 3

$695

Dates

June 3—Aug 29, 2025

Payment Deadline

Aug 29, 2025
Get reimbursed

$695

5.0 (6)

·

13 Weeks