4 Weeks
·Cohort-based Course
You’ve waited long enough. Blockchain and Crypto are reshaping money and the Internet. Discover how to go from user to owner.
4 Weeks
·Cohort-based Course
You’ve waited long enough. Blockchain and Crypto are reshaping money and the Internet. Discover how to go from user to owner.
corporate clients
Course overview
The Big Idea: The next web won’t be owned by corporations alone — it’ll be co-owned by creators and communities, via crypto currencies and tokenized digital assets. Learn how to claim your share — before the rest catch up.
Two unstoppable trends are colliding now: AI and crypto.
You already have a mental model for AI because it comes from the tech world you know; inside-out.
Crypto is different. Outside-in, weird, messy. Shaped by mavericks for 15 years. The establishment fought it until now. 2025 is the year crypto goes mainstream, and AI accelerates the shift from Web 2.0 to web3: Read. Write. Own.
Why listen to me
I’ve been here for 5 years, through scams, crashes, breakthroughs. I’ve also facilitated change in businesses for 30 years. That makes me your bridge: I can cut through the noise and show you what problems blockchain actually solves.
Here’s my bet: in the next 12 months, crypto shifts from risky side-bet to rocket fuel. Futures will be made (and lost) on how fast people move. Your CEO or clients might not get it yet. But you can.
I know because I’ve seen this movie before. In 1996, I was one of "the Crazy Ones” helping executives get the internet who then said, “I’ll never pay with a credit card online.” You already know how that ended.
What you’ll learn
This course is your shortcut to web3 — the shift from users to owners.
No hype, no tech-bro noise, just memorable frameworks and hands-on practice to build the internet that actually works for you.
Three big “aha” moments that will permanently change how you see crypto and its future role in your life:
1. Bitcoin restores trust in a world running out of it.
2. Ethereum makes finance open and fair for everyone.
3. Tokenization turns the internet into something we can finally own.
Note: This isn’t a trading course. It’s a doing course. You’ll earn crypto by using crypto — hands-on, practical, and grounded in real experience.
01
Change Agents: Be the catalyst in your org. Translate blockchain into strategy and action that shift culture from dependency to more agency
02
Biz Execs: See what’s coming before your CEO does. Understand how crypto and AI converge to reshape growth, value, org design and leadership
03
Founders & Solopreneurs: Turn curiosity into leverage. Learn how web3’s ownership model can fund, grow, and future-proof your next venture
ready to question old assumptions about money, work, business and the internet.
you learn by doing and know that action creates better knowing.
you understand that being early isn’t about luck, it’s about owning the upside before the crowd arrives.
Strategic Clarity: See the Shift Before It Hits
Understand how blockchain, finance, and decentralised AI, are converging to reshape markets, institutions, and power structures. See why crypto is essential for a more open and fairer internet.
The Architecture of Crypto: What’s Really Being Built
Learn the key layers of the crypto stack: why Bitcoin is becoming digital gold, Ethereum the world computer, and Solana the Wall Street on-chain. Explore how stablecoins are becoming the Trojan Horse for mass adoption and institutional entry.
Consumer Crypto & Decentralised Social: The New Playground
Go beyond finance. Discover how everyday apps, creator platforms, and networks like Farcaster are powering a new generation of open, permissionless innovation. Experience how this “bottom-up” revolution mirrors the early internet.
Actionable Skills: Turn Insight into Onchain Experience
Set up your wallet, hold cryptos, send and swap tokens, mint your first NFT. Learn how digital ownership and peer-to-peer value flows transform how you think about work, assets, and collaboration.
Ownership Mindset: From Bystander to Builder
If you’ve lost faith in institutions or grown tired of Big Tech's max extraction platforms, this is your moment to co-create the alternative. Learn by doing, exploring, and contributing onchain — because ownership is the antidote to permission.

Live sessions
Learn directly from Marcus Druen: Change Maker bridging Web 2.0 & web3 in a real-time, interactive format.
Pre-course Learning Library (lifetime access)
Get 8 videos & core slides on blockchain metaphors so you arrive ready for hands-on experiments during the live weekend.
Post-Course Onchain Organization Lab (4 weeks, recommended)
Join a safe, no-obligation DAO (Decentralized Autonomous Organization) sandbox. Propose, vote, and co-create real outcomes.
Funded Cohort Wallet
I fund $50 for each participant to a shared wallet. We’ll test DAO principles by deciding how to use real money with low stakes.
Hands-on Onboarding
Get step-by-step guidance joining Farcaster & exploring Base ecosystem (by Coinbase). I'll introduce you to great communities.
1:1 Coaching (free bonus worth $200)
45 Min 1:1. Go deeper into mindset shifts that help you thrive in collaborative onchain systems.
Office Hours (optional)
Follow your curiosity down the rabbit hole — discover what excites you most about this new onchain world.
Access to my Farcaster Channel (become part of my community)
AMA forever. Stay connected also with alumni from other cohorts for tips and shared progress. Find your future co-creator even...?
Certificate of completion
Show your new blockchain and onchain collaboration skills on LinkedIn or to your employer.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
6 live sessions • 10 projects
Nov
15
Nov
16
Nov
21
Nov
28
Dec
5
Dec
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Marcus has changed 1000 clients' lives & discovered crypto’s potential in 2020.
Having spent over 10,000 hours researching blockchain and experimenting onchain, Marcus translates complex ideas into clear, actionable insight. He’s worked at the intersection of technology adoption, skill development, and behavior change for over two decades — guiding leaders and teams through disruption long before crypto arrived.
Trusted globally by clients up to board level, Marcus helps professionals rethink how they work, learn, and lead in a decentralizing world. His mission is to empower participants to move from passive consumers to proactive creators of the next web.
His onchain pseudonymous persona, antaur, actively experiments on Farcaster, a decentralsied crypto-native social network — exploring what it means to build with transparency, ownership, and win-win attitude at the core.
The 4-Ps of Knowing
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Why this is essential for learning blockchain
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How to max your learning curve?
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Susanne Ratzenberger
Dr. Alexander Bogner
Most holistic model
Most blockchain courses are either deeply technical or focused on making money. This seminar is different. Drawing on Venkatesh Rao’s thinking and supported by the Ethereum Foundation, I offer a comprehensive framework that goes far beyond the basics — giving you both clarity and depth, whether you’re a beginner or already onchain.
Structure for the seminar
These 8 metaphors (see visual) reveal the full spectrum of what blockchains are, why they matter, and how they’re reshaping the internet and society. You’ll explore blockchains as ledgers, infrastructure, world computers, commons cultures, and more-gaining insight into decentralization, financial freedom, digital governance, and creative innovation.
Deep Dive Guide
This is a truly multi-disciplinary, big-picture approach. By diving into all 8 metaphors, you’ll build a mental map that connects technology, economics, culture, and ethics-so you can see both the forest and the trees. It’s the starting point for anyone who wants to move beyond hype and headlines, and develop real expertise in a rapidly evolving field.
3 Big Ideas in 4 mins
Curious about blockchain, crypto, or Web3? Get my 4-minute audio explainer, perfect for leaders and explorers who want to grasp what matters, fast.
Benefits:
Ready to see what most are missing? Enter your email for instant access and start your learning journey.
Get your free audio taster
01
want to dip in & out during the weekend; I do live app demos (and you do on your end) which are stacked over 2x4 hours.
02
mainly want to learn how to trade, do TA for cryptos or get rich quick (99% don't but ping me for recommendations)
03
want to understand technical details on blockchain speeds or DeFi yield farming; this won't matter for most use cases soon.
Join an upcoming cohort
Class Nov 2025
$500
Dates
Payment Deadline
Class Jan 2026
$500
Dates
Payment Deadline
8h on weekend + 2-4h per week after
Saturday & Sunday
4 hours live course each day
Mix of teaching incl. Q&A and onchain practice and experimentation
Next cohort: 25-26 Oct 2025
15.00 to 19.00 GMT
2 Live Zoom Calls with step-by-step onchain onboarding
IT Kit
Laptop & Mobile + stable internet
Mix of slide presentation and on-screen showcase of onchain transactions for easy participant replication
Crypto Wallet
None for the seminar
I'll fund you a few $ to set-up a non-custodial wallet for the purpose of this seminar. I will show you setting various wallet types in the live session; the UX is luckily rapidly improving - no need for 12 word seed phrases anymore (at least for daily use with small budgets)
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$500
USD
4 Weeks