Blockchain for Beginners

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2 Days

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Cohort-based Course

Ignore crypto in 2025 and you’ll regret it in 2030. Learn it now.

corporate clients

Adobe
Business Fights Poverty
Eon UK PLC
Thrive@KPMG
Syzygy

Course overview

From by-stander to co-creator: own web3 before it owns you.

TL;DR:

Most will wait until it feels safe. A few will move first and own the next web. This course is for those few.


Two unstoppable trends are colliding now: AI and crypto.


You already have a mental model for AI because it comes from the tech world you know.


Crypto is different. Outside-in. Weird. Messy. Run by mavericks and renegades for 15 years. The establishment fought it — until now. 2025 is the year crypto goes mainstream, and AI accelerates the shift from Web 2.0 to web3 — the internet we can finally own, via crypto currencies.


Why listen to me

I’ve been here for 5 years, through scams, crashes, breakthroughs. I’ve also spent 30 years in corporates and startups. That makes me your bridge: I can cut through the noise and show you what problems blockchain actually solves.


Here’s my bet: in the next 12 months, crypto shifts from risky side-bet to rocket fuel. Futures will be made (and lost) on how fast people move. Your CEO might not get it yet. But you can.


I know because I’ve seen this movie before. In 1996, I was one of the “crazy ones” helping executives get the internet before it was safe to say the word online. Back then they said, “I’ll never pay with a credit card online.” You already know how that ended.


This course is your shortcut to web3 — the shift from users to owners. No hype, no tech-bro noise, just memorable frameworks and hands-on practice to start building the internet that actually works for you.


Here’s what I see coming — and why it matters to you:



1. Crypto will swallow the financial system

2. Bitcoin will become digital gold

3. Ethereum will become digital oil


Nothing is gonna stop this train. Ready to jump on board?


Note: this course is not about trading cryptos. My course is about earning crypto coins by using crypto apps.

This Course Is for the Early Ones

01

Change Agents: Be the catalyst in your org. Translate blockchain into strategy & action that shift culture from dependency to agency for all

02

Biz Execs: See what’s coming before your CEO does. Understand how crypto and AI converge to reshape growth, value, org design & leadership

03

Founders & Solopreneurs: Turn curiosity into leverage. Learn how web3’s ownership model can fund, grow, and future-proof your next venture

Prerequisites

  • An open mind:

    ready to question old assumptions about money, work, business and the internet.

  • A bias for action:

    you learn by doing and know that action creates better knowing.

  • A sense of urgency:

    you understand that being early isn’t about luck, it’s about owning the upside before the crowd arrives.

The 6-Week Journey from Bystander to Builder: what you'll get out of this course

Strategic Clarity: See the Shift Before It Hits

Understand how blockchain, decentralised AI, are converging to reshape markets, institutions, and power structures. See why crypto is essential for a more open and fairer internet.

The Architecture of Crypto: What’s Really Being Built

Learn the key layers of the crypto stack: why Bitcoin is becoming digital gold, Ethereum the world computer, and Solana Wall Street on-chain. Explore how stablecoins are becoming the Trojan Horse for mass adoption and institutional entry.

Consumer Crypto & Decentralised Social: The New Playground

Go beyond finance. Discover how everyday apps, creator platforms, and networks like Farcaster are powering a new generation of open, permissionless innovation. Experience how this “bottom-up” revolution mirrors the early internet.

Actionable Skills: Turn Insight into Onchain Experience

Set up your wallet, hold cryptos, send and swap tokens, mint your first NFT. Learn how digital ownership and peer-to-peer value flows transform how you think about work, assets, and collaboration.

Ownership Mindset: From Bystander to Builder

If you’ve lost faith in institutions or grown tired of Big Tech's Walled Gardens, this is your moment to co-create the alternative. Learn by doing, exploring, and contributing onchain—because ownership is the antidote to permission.

What’s included

Live sessions

Learn directly from Marcus Druen: Change Maker & Early Adopter & Antaur: My Optimistic Pseudonym in crypto circles in a real-time, interactive format.

Pre-course Learning Library (lifetime access)

Get 8 videos & core slides on blockchain metaphors so you arrive ready for hands-on experiments during the live weekend.

Post-Course Onchain Organization Lab (4 weeks, optional)

Join a safe, no-obligation DAO (Decentralized Autonomous Organization) sandbox. Propose, vote, and co-create real outcomes.

Funded Cohort Wallet

I fund $50 for each participant to a shared wallet. We’ll test DAO principles by deciding how to use real money with low stakes.

Hands-on Onboarding

Get step-by-step guidance joining Farcaster & exploring Base ecosystem (by Coinbase). I'll introduce you to great communities.

Office Hours (optional - free bonus)

Follow your curiosity down the rabbit hole — discover what excites you most about this new onchain world.

1:1 Coaching (optional - free bonus)

45 Min 1:1 (worth $200). Go deeper into mindset shifts that help you thrive in collaborative onchain systems.

Access to my Farcaster Channel (become part of my community)

AMA forever. Plus, stay connected also with alumni from other cohorts for tips and shared progress. Find your future co-creator...?

Certificate of completion

Show your new blockchain and onchain collaboration skills on LinkedIn or to your employer.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

6 live sessions • 5 lessons • 2 projects

Week 1

Oct 25—Oct 26

    Oct

    25

    Live 4h Weekend Session 1

    Sat 10/252:00 PM—6:00 PM (UTC)

    Oct

    26

    Live 4h Weekend Session 2

    Sun 10/263:00 PM—7:00 PM (UTC)

    Setting Up Your Non-Custodial Wallet – Your Gateway to Financial Freedom

    2 items

    Connecting Your Wallet to Smart Contracts – Unlocking the Power of DeFi

    1 item

    Sending Crypto Instantly – Peer-to-Peer Transactions in Action

    1 item

    Minting NFTs – Create Your First Digital Artefact Onchain

    1 item

Post-course

    Oct

    31

    Office Hours 1 (free bonus): Meaning-Making in Motion

    Fri 10/313:00 PM—4:00 PM (UTC)
    Optional

    Nov

    7

    Office Hours 2 (free bonus): Meaning-Making in Motion

    Fri 11/73:00 PM—4:00 PM (UTC)
    Optional

    Nov

    14

    Office Hours 3 (free bonus): Meaning-Making in Motion

    Fri 11/143:00 PM—4:00 PM (UTC)
    Optional

    Nov

    21

    Office Hours 4 (free bonus): Meaning-Making in Motion

    Fri 11/213:00 PM—4:00 PM (UTC)
    Optional

    The DAO Experiment

    2 items

    Optional : 1 : 1 Coaching (free bonus)

    0 items

What students are saying

Meet your Guide: Marcus Druen

Marcus Druen: Change Maker & Early Adopter

Marcus Druen: Change Maker & Early Adopter

Marcus has changed 1000 clients' lives & discovered crypto’s potential in 2020.

Having spent over 10,000 hours researching blockchain and experimenting onchain, Marcus combines deep knowledge with practical insights to make complex ideas accessible.


Trusted by clients such as Microsoft, Adobe, KPMG, E.ON, and many start-ups, his mission is to empower participants to reimagine their digital lives, and to become more self-directed, proactive learners in a decentralizing world.

Antaur: My Optimistic Pseudonym in crypto circles

Antaur: My Optimistic Pseudonym in crypto circles

antaur is my web3 pseudonym & head of research — a techno-optimist at the edge.

My PFP NFT isn’t just a picture: it’s a symbol of digital ownership, reputation, and the new ways we build trust online.


antaur actively participates in onchain experiments like ↑ higher, a decentralized, community-owned initiative.

A Transformational Learning Experience

A Transformational Learning Experience

The 4-Ps of Knowing

...

Why this is essential for learning blockchain

...

How to max your learning curve?

...

Stories of Transformation from Past Cohorts

        Dear Marcus, the course on blockchain that you conducted with us was truly "time well spent." I was very far removed from the topic of blockchain. The workshop was a real eye-opener for me and inspired me greatly—I realized the potential that the technology holds. You did a perfect job of conveying that. Thank you for it.
Susanne Ratzenberger

Susanne Ratzenberger

SVP Transformation E.ON
        This was a game-changer even though I am not a beginner. He has a unique ability to break down fundamental concepts that not only deepened my understanding but also inspired me to explore the potential of Web 3.0 further. Marcus' approach to teaching is truly extraordinary—highly recommended if you want to elevate your knowledge in this space!
Dr. Alexander Bogner

Dr. Alexander Bogner

Founder & CEO Infologis

8 Metaphors for Blockchain: How We Make the Complex Simple

8 Metaphors for Blockchain: How We Make the Complex Simple

Most holistic model

Most blockchain courses are either deeply technical or focused on making money. This seminar is different. Drawing on Venkatesh Rao’s thinking and supported by the Ethereum Foundation, I offer a comprehensive framework that goes far beyond the basics — giving you both clarity and depth, whether you’re a beginner or already onchain.

Structure for the seminar

These 8 metaphors (see visual) reveal the full spectrum of what blockchains are, why they matter, and how they’re reshaping the internet and society. You’ll explore blockchains as ledgers, infrastructure, world computers, commons cultures, and more-gaining insight into decentralization, financial freedom, digital governance, and creative innovation.

Deep Dive Guide

This is a truly multi-disciplinary, big-picture approach. By diving into all 8 metaphors, you’ll build a mental map that connects technology, economics, culture, and ethics-so you can see both the forest and the trees. It’s the starting point for anyone who wants to move beyond hype and headlines, and develop real expertise in a rapidly evolving field.

Free resource

3 Big Ideas in 4 mins

Curious about blockchain, crypto, or Web3? Get my 4-minute audio explainer, perfect for leaders and explorers who want to grasp what matters, fast.


Benefits:


  • Discover why blockchain is urgent now-not just hype.
  • Finally “get” crypto and Web3, simply and clearly.
  • Experience my teaching style-see if it’s the right fit for your journey.


Ready to see what most are missing? Enter your email for instant access and start your learning journey.

Get your free audio taster

Before You Enrol: this course is NOT right for you if you...

01

want to dip in & out during the weekend; I do live app demos (and you do on your end) which are stacked over 2x4 hours.

02

mainly want to learn how to trade, do TA for cryptos or get rich quick (99% don't but ping me for recommendations)

03

want to understand technical details on blockchain speeds or DeFi yield farming; this won't matter for most use cases soon.

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Join an upcoming cohort

Blockchain for Beginners

Cohort 12

$500

Dates

Oct 25—26, 2025

Payment Deadline

Oct 17, 2025

Cohort 13

$500

Dates

Nov 8—9, 2025

Payment Deadline

Nov 7, 2025

Cohort 14

$500

Dates

Dec 6—7, 2025

Payment Deadline

Dec 5, 2025
Get reimbursed

Seminar Details & Schedule

8 hours over a weekend

  • Saturday & Sunday

    4 hours live course each day

    Mix of teaching incl. Q&A and onchain practice and experimentation

  • Next cohort: 25-26 Oct 2025

    15.00 to 19.00 GMT

    2 Live Zoom Calls with step-by-step onchain onboarding

  • IT Kit

    Laptop & Mobile + stable internet

    Mix of slide presentation and on-screen showcase of onchain transactions for easy participant replication

  • Crypto Wallet

    None for the seminar

    I'll fund you a few $ to set-up a non-custodial wallet for the purpose of this seminar. I will show you setting various wallet types in the live session; the UX is luckily rapidly improving - no need for 12 word seed phrases anymore (at least for daily use with small budgets)

Your Questions, Answered

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$500

USD

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2 Days