Maven Course Accelerator


(268 ratings)


2 Weeks


Cohort-based Course

A free 2-week bootcamp to turn your knowledge into an engaging and profitable cohort-based course

Hosted by

Wes Kao and Rachel Cai

Course overview

Make an impact teaching what you love

Not enough operators with real-world experience teach online. Many are too busy being heads-down within their organizations.

But the next generation of leaders wants to learn from you. Join Maven to turn your hard-earned knowledge into a transformative online course.

Who teaches on Maven:



with a track record at successful companies who have practical experience that can help others uplevel their careers


Subject Matter Experts

who have hard-earned knowledge to share with the next generation of leaders



who are bored of repetitive client projects and ready to productize and scale their expertise

Why teach on Maven?

Learn from the best

Maven coined the concept of cohort-based courses and has helped new instructors earn millions in revenue.

Pay it forward

Your hard-earned knowledge can help others a few steps behind you succeed and move up in their companies.

Expand your influence over time

Your course can evolve into a vibrant community that builds your credibility and increases your impact.

Stay on track with accountability

Maven teaches easy-to-follow frameworks, models, and exercises to help you ship your course in just two weeks and iterate as you grow.

Interact with passionate learners

Students on Maven are smart, accomplished, and dedicated to up-skilling themselves. Your experience teaching will help you sharpen your own ideas.

Gain notoriety for your company

Experts from top companies and the fastest-growing startups teach on Maven.

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The best experts teach on Maven


Proven track record

You have a history of achieving results and improving your craft


Excited about teaching

You want to share frameworks and insights that have proven to be helpful for you


Existing content

You write, speak, train, or consult, and spend a lot of time honing your skills


(268 ratings)

Hear what other experts have to say

        Creating and teaching my course was one of the most fulfilling experiences of my life. And I legitimately would not have been able to pull it off without the Maven team teaching me how to... teach.
Lenny Rachitsky

Lenny Rachitsky

Writer and former Growth PM @ Airbnb, Creator of Product Management Fundamentals Course
        Designing my course with Maven was a transformative experience. Before the Course Accelerator, I had my content laid out and thought I was ready to go. Throughout the program, I discovered new ways to communicate my material and engage my students. My course will be 10x better because of Maven.
Sara Sodine Parr

Sara Sodine Parr

Lead Experience Researcher at Airbnb, Creator of Build the Right Thing
        From expert feedback on building my landing page to hands-on help with creating my syllabus, I’m ready to launch my first cohort and I couldn’t be more excited. Whether you’re a prolific creator, an experienced speaker or a veteran of your craft, I promise you will learn boatloads from Maven on how to run a truly effective and engaging course.
Amanda Natividad

Amanda Natividad

VP of Marketing at SparkToro & Creator of Content Marketing 201
        The Maven Course Accelerator helped me approach my work in a more structured and deliberate way. I learned how to set clear goals for my students, design engaging sessions, and activate my community. Within 3 weeks, I launched a whole new course and started accepting enrollments. The MCA was a life-changing experience. It's worth the effort!
Dror Poleg

Dror Poleg

Writer & Creator of Hype Free Crypto
        The Maven Course Accelerator is magic. I started without a word on paper, and 12 days later my course had come alive. I've been grateful to work hand-in-hand with a cohort of people I admire. I'm excited to bring a new course into the world, and I wouldn't have been able to do it without this experience!
Justin Mikolay

Justin Mikolay

Writer & Creator of The 10x Creator Course
        Building and teaching my cohort-based course was an incredibly rewarding experience. By focusing on this topic so deeply, I discovered completely new insights. Building the course actually pushed my thinking further and deepened my own expertise.
Li Jin

Li Jin

Founding Partner of Atelier Ventures, Creator of Creator Economy Course

Course syllabus


Find course-market fit

A great course is a catalyst for transformation. First, you need to identify what your course is about, who it's for, and what transformation you want to create. Using our proven frameworks and templates, you'll shape your positioning and ship your course landing page.


Develop your content

Your curriculum is a roadmap for how your students will get from point A to B. Using our templates, you’ll write compelling learning objectives, design interactive learning exercises, and explore different curriculum formats with real-world examples. You’ll develop a syllabus that helps your students learn & do.


Create engaging lessons

Most courses focus too much on the why. Great courses focus on the how. In this module, you’ll dissect the building blocks of an effective lesson, so you can implement active learning tactics like state changes and breakouts in your own course.


Market your cohort-based course

You don’t need to be a marketer or have thousands of followers to fill your cohort. You'll learn to play the long game of expanding your course community to scale your leverage over time. By the end of the Maven Course Accelerator, you'll be ready for a successful launch.

What Maven students say:

What Maven students say:

Meet your instructors

Wes Kao

Wes Kao

Co-founder of Maven

Wes is co-founder of Maven. Previously, she was the co-founder of the altMBA with Seth Godin, growing the altMBA to thousands of alumni in 550 cities in 45 countries and creating the cohort-based course category. She has built courses for Professor Galloway (Section4), David Perell, Tiago Forte, (by the co-founder of Masterclass), Morning Brew, and more.

Rachel Cai

Rachel Cai

Course Manager

Rachel is the Course Manager for the Maven Course Accelerator. She built the curriculum with Wes and is here to coach you on best practices for building & launching your course. Before Maven, Rachel led programs at Google for Education and was the CEO of an education non-profit.

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Get access to Maven's all-in-one platform

Get access to Maven's all-in-one platform

Integrated marketing tools to convert students

Build a beautiful landing page, optimized for cohort-based courses and integrated with Stripe. You can send automated drip campaigns and personalized emails for every stage of the funnel.

Simplify course operations

No more disparate forms, spreadsheets, and email. With Maven, you can easily admit students, automatically send calendar invites, and host your course content.

Engage your community

Get access to Maven's beta community so students have a one-stop-shop to find all their course content and connect with their cohort.


~8 hrs/week (all sessions are recorded)
  • Orientation

    Join us for a lively orientation to Maven. You'll set your short-term and long-term goals, and get onboarded to our community product.

  • Workshop 1: Positioning

    We start with course-market fit so you can build marketing into the DNA of your course from day one. You will narrow your topic, define your ideal student, and articulate your spiky point of view. By the end of this week, you'll ship a draft of your landing page.

  • Workshop 2: Course Mechanics

    You'll determine the key components of your course, from learning objectives to hands-on projects. Then, we'll dive into course mechanics such as length and pricing.

  • Workshop 3: How to Create an Engaging Lesson

    You'll create an engaging, interactive lesson with active learning using the Building Blocks of an Effective Lesson. You'll also break down effective exercise prompts, and you'll write your own breakout prompt.

  • Workshop 4: Course Marketing & Launch

    Join Johnny Chen, Head of Growth @ Maven, on a masterclass in course marketing. Even if you have a small audience, you can leverage less scalable but high conversion methods like personal email, 1:1s, and workshops.

  • Demo Day & Graduation

    You'll demo your progress on your course landing page and get peer feedback. Even if you've only written your title, this is your chance to get feedback and validation. Finally, we'll celebrate everything you've accomplished in a lively graduation ceremony!

  • Coworking labs (Optional)

    In our weekly lab, you'll get time to get stuff done, and get feedback from your peers in breakout rooms.

  • Self-paced videos & projects

    You'll get access to a library of our best content on building & selling CBCs. We'll hold you accountable to ship your content with weekly projects. This program focuses more on doing and less on lecture.

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Build alongside a curated group of operators & experts

Build alongside a curated group of operators & experts

Active, hands-on learning

Every workshop is designed to help you put your learning into practice and ship your course pilot.

Learn with a cohort of peers

You’ll build and learn alongside a cohort of top operators and experts. Our alumni include:

  • Arielle Jackson (MVN3, Marketer in Residence at First Round)
  • Andy Gupta (MVN3, ex-Goldman Sachs)
  • Marily Nika (MVN4, AI Product Lead at Meta)
  • Amanda Natividad (MVN4, VP Marketing at Sparktoro)
  • Dave Kline (MVN4, former Head of Recruiting at Bridgewater)

Accountability through community

Access to peer feedback and expert staff to keep you accountable and help you get unstuck.

Frequently Asked Questions

What is a cohort-based course?
What is the class schedule?
What does the application process look like?
What's the time commitment?
Will the sessions be recorded?
I already run a cohort-based course. Should I apply for this program?
Can I build multiple courses on Maven?
How often can I run my cohort-based course?
Why is this program free?
How much does Maven's platform cost?
Will I get access to Maven’s platform?
Can I get access to the platform without taking the course?
Will Wes teach every workshop?
Can my teammates join this course?
Which countries do you currently serve?
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