Grow your app to thousands and millions in users & revenue
9.5
(8 ratings)
2 Weeks
·Cohort-based Course
Launch a marketing strategy for your app in 10 days. No 'hacks'. Just a structured approach to growth by creating value for users & business
Hosted by
Ekaterina Gamsriegler
I lead Growth & Marketing teams, teach marketing, consult and mentor startups
Course overview
Is your app getting traction and showing the signs of a product-market fit? Do you have dozens of ideas, features, and marketing tactics to test now? During the course you'll discover the key concepts as well as ready-to-apply tactics that will help you grow your app business. You'll explore all the app marketing channels and product-led-growth mechanisms worth focusing on and prioritize your work on them.
01
A founder of Seed-Series A/B startup who wants to launch and scale their app's userbase and revenue 💰
02
A Growth PM or a digital marketing professional transitioning into mobile or just starting out 🚀
03
A marketer specializing in one area (paid UA, ASO, CRM, etc.) trying to break into growth roles and build a holistic approach to marketing
04
A marketing leader turning a mobile app into an extra revenue stream on top of other products in the company's portfolio 🎯
Bonus: Templates for funnel analysis, scenario planning
Bonus: Channel matrix template, competition research checklist
Bonus: Templates for engineering your product viral and referral loops
Bonus: Experiment launch and analysis templates, interview guides.
9.5
(8 ratings)
Peter O'Brien
Sharon Torten
Mathias Dharmawirya
Zsolt Czigler
Asja Kusnezowa
Bertrand Amaraggi
I've been working for 13+ years in growth and marketing roles as an operator and a leader and got hands-on experience in scaling user acquisition, improving retention, and increasing revenues for mobile apps like IG Trading, adidas Training, Mimo, and others. As a team member and a lead, I've grown apps to 500k-1m MAUs and from 0 to $3-10 million in ARRs.
For the last 3 years, I've also been teaching digital marketing, consulting, and mentoring startups and scaleups on growth. This helped me apply my experience and 'playbooks' to a wider range of cases and understand what mobile and digital businesses need at different stages of their development. On platforms like GrowthMentor this has earned me a 5.0 rating. I also speak at conferences and appear as a guest speaker on podcasts.
I love sharing my experience, structuring it, and now I’d love to share my key learnings, successes, failures, and frameworks that help me succeed in my day-to-day work with you.
Growing mobile apps - Apr 2023
$589 USD
Dates
Apr 17 - 28, 2023
Payment Deadline
Apr 16, 2023
01
Your app is getting traction, now what?
02
How to acquire new users: which channels to focus on
03
Activation, retention, virality, and their importance for sustainable app growth
04
Improve your app's monetization and LTV:CAC ratio for sustainable growth
4 x 1.5 hours
We'll meet for live workshops, each 1.5 hours long. Once the enrolment ends, I'll pick a time slot that will work for multiple timezones.
1 x 1 hour
I'll also hold a 1-hour-long Q&A session to answer all your pressing questions and help you apply what you're learning to your app.
2-3 hours per week
In between workshops you'll be looking into data, your users' needs, and work on the strategy, tactics, and roadmap for growing your app. I'll be happy to give feedback on your projects!
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms during the workshops and our community chat
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
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Growing mobile apps - Apr 2023
$589 USD
Dates
Apr 17 - 28, 2023
Payment Deadline
Apr 16, 2023