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Nail the Product Management Case Interview

New
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5 Days

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Cohort-based Course

Build a product case study that will actually get you hired at software startups

Hosted by

Marwa Muhammad

Product leader from seed to series B startups for 10 years. 500 Startups mentor.

Course overview

Landing a startup product job is hard. Nailing the case study can get you there.

You'll analyze a few successful product case studies and create your own case study showcasing your process, communication and defense. Turn it into a template you can use for all product interviews moving forward, increasing your chances of getting hired as a PM at a startup.

Who is this course for

01

You're a PM at a larger company and want to move to a software startup but don't know how to stand out in those interviews

02

You've spent days on a product case study assignment only to find out you haven't moved to the next round and don't know why

03

You've tried everything from books, certifications to joining communities but still haven't landed a PM role

What you’ll get out of this course

Understand what startups are looking for in product hires

Startups are looking to get clarity on your process, communication, and how you defend your case.

Examine the typical assignments given during startup product interviews

The prompts for product assignments fall into only a handful of possibilities. They will let you choose a product of your own or give you a specific product and dig into how you'd improve or grow it. For experienced PMs, they might ask about a product you've already worked on.

Build a case study utilizing a product framework and use it as a template for future interviews

You'll use a product framework to create a presentation for a common product case study given as a take-home assignment at many startups. You'll turn this into a template you can use for any similar interviews and reduce the amount of time you spend preparing for each interview.

Defend your case study with frameworks for making product decisions

You will learn frameworks for prioritization, market segmentation, validation, and measuring success. You'll prepare for common follow up questions.

Finalize your product assignment if you already have one scheduled with a startup

If you already have a product assignment interview lined up, you can use this course to work toward that particular assignment.

What people are saying

        Marwa has provided immense support and a strategic approach in helping me navigate Product Management interview assignments. Without doubt, she has a clear and laser-focused understanding of what start-ups are looking for in Product Managers. I would 110% suggest Marwa's course and can assure you that her guidance is very much on-point.
Mitali Gupta

Mitali Gupta

Product & Innovation Manager, Gorillas
        Working in product has many benefits, but breaking into the startup product world is no easy task. Marwa’s refined knowledge and keen ability to identify, and then teach, is the main reason that I’m still working in Product today. She is a product ecosystem wizard and time spent learning from her is priceless.
Gregory Brice

Gregory Brice

Product Manager, GoFormz

Meet your instructor

Marwa Muhammad

Marwa Muhammad

Marwa has led product teams for a decade at various early stage startups backed by General Catalyst, Google Ventures, Founders Fund and more. She has interviewed hundreds of candidates and grown multiple product teams during her career. She is a product mentor for 500 startups, mentoring startups in North and South America.


Marwa founded Trance, a video-based dance community with exceptional engagement where the top quartile of users opened the app 9 times a day. She was the first product hire at Savioke, a delivery robotics company featured in the book "Sprint". She was most recently at Origin, a fin-tech SaaS startup with a growth rate only 1-3% of startups are able to achieve and was in charge of the core financial planning business unit.


Marwa helped her mentees land PM jobs and navigate the role. She received her Bachelor's degree in Computer Science at Bryn Mawr College and her Master's degree in Human Computer Interaction from Carnegie Mellon University.

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Join an upcoming cohort

Nail the Product Management Case Interview

Cohort 1

$500 USD

Dates

Dec 12 - 16, 2022

Payment Deadline

Dec 11, 2022

Course syllabus

01

Module 1: Apply common product frameworks to common assignments

  • Frameworks: Double diamond design process; CIRCLES method; Jobs to be done
  • Common assignments: Your favorite software product; product you’ve worked on before; how you will improve a particular product

02

Module 2: Develop a strategy to defend your case study

  • Use prioritization frameworks like RICE model or Impact versus Achievability to defend your solution
  • Qualitative and quantitative research methodologies to defend what problem you'd focus on
  • TAM, SAM, SOM for market segmentation
  • AARRR model for measuring success of your product
  • Homework: How would you improve your favorite software product?

03

Module 3: Finalize assignment and template

  • Receive feedback on your assignment for how you'd improve your favorite software product
  • Turn the assignment into a template that can be used in future interviews so that each interview takes 2 to 4 hours to prepare for instead of days

Course schedule

4.5 hours total plus 2 hours of homework
  • Monday December 12th

    8:30am - 10:00am PST

    Module 1: Apply common product frameworks to common assignments

  • Wednesday December 14th

    8:30am - 10:00am PST

    Module 2: Develop a strategy to defend your case study

  • Friday December 16th

    8:30am - 10:00am PST

    Module 3: Finalize assignment and template

  • Optional 30 min coaching December 12th through 29th

    30 minute 1:1 session as scheduled

    I will offer several time slots for students to get 1:1 feedback directly from me on their assignments. This can be scheduled on the week of the course or up to two weeks after the course is completed. I'm open to scheduling it later as well, subject to my availability.

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and a hands-on project

Interactive and project-based

You’ll be interacting with other learners through breakout rooms

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
I work full-time, what is the expected time commitment?
I already have an interview lined up. Can I work on that case during this course?
What’s the refund policy?
Can I expense this course through my employer?
I cannot afford this course. Are there scholarships available?
I would love to join but the course dates do not work. Will you offer future cohorts?
Who is this course NOT for?
I have a different question. Who can I contact?
A pattern of wavy dots
Join an upcoming cohort

Nail the Product Management Case Interview

Cohort 1

$500 USD

Dates

Dec 12 - 16, 2022

Payment Deadline

Dec 11, 2022

$500 USD

New
·

5 Days