6 Weeks
·Cohort-based Course
Move Beyond the Basics & Master Advanced AI Visual Content Creation. Get 30% off the founding cohort with DISCOUNT CODE: founder.
6 Weeks
·Cohort-based Course
Move Beyond the Basics & Master Advanced AI Visual Content Creation. Get 30% off the founding cohort with DISCOUNT CODE: founder.
Previously at
Course overview
Elevate your visual content creation capabilities to captivate audiences and drive meaningful engagement. This advanced, hands-on course goes beyond basic AI skills to help you craft visual stories that stop the scroll and inspire action.
01
Mid to Senior-Level Marketing Professionals: You've used AI tools but want to create sophisticated visual assets that transform campaigns.
02
Creative Content Marketing Professionals:
For content creators looking to elevate their generative AI capabilities beyond the basics.
03
Digital Strategists:
For content strategists and social media managers seeking to scale personalized content across multiple platforms.
Master Cutting-Edge AI Visual Tools
Gain hands-on expertise with the top generative AI content creation tools like Midjourney, OpenAI, and Google Gemini. Learn advanced techniques that go beyond basic prompts to create sophisticated marketing visuals that engage.
Generate Personalized Visuals at Scale
Implement efficient workflows for rapidly creating customized visual content for different audience segments. Learn in-painting, segmentation, and persona-based techniques that allow you to produce personalized visuals.
Build Your AI Visual Content Marketing Team
Learn to create and lead specialized AI workers as an integrated content marketing team. Develop skills to direct AI labor across visual content creation, strategy, and planning, maximizing performance while maintaining your strategic vision.
Gain Competitive Edge with Advanced Visual AI Strategies
Position yourself as a visual AI marketing expert by implementing sophisticated techniques few marketers possess. Stay ahead of content creation trends while developing a strategic roadmap for visual content innovation.
Student-Driven Tool & Topic Selection
Shape your learning experience by voting on which AI tools and topics we'll focus on each week. Your preferences will help to determine our focus to ensure maximum relevance to your needs.
6 interactive live sessions
Lifetime access to course materials
1 in-depth lesson
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Advanced AI for Content Marketing: Visual Content Creation Mastery
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Joel Bornzin
Lisa Oda
Senior AI & Experiential Marketing Strategist and Professor
Lisa Peyton is a cutting-edge AI consultant and enterprise marketing strategist with over two decades of experience leveraging emerging technologies to transform marketing landscapes. As an instructor at the University of Oregon's School of Journalism and Communication, Lisa brings a unique blend of academic insight and real-world expertise to her teachings.
Her career includes roles as a Global Leadership and Immersive Media Content Strategist at Intel Corporation and as an independent consultant for major corporations implementing AI tools to enhance productivity, creativity, and strategic planning. Lisa's work spans various innovative projects, from developing virtual AI influencers to creating immersive AR experiences for cloud developers.
A respected voice in the industry, Lisa regularly contributes to MarTech.org, covering topics at the intersection of AI, XR, and marketing. Her thought leadership extends to international speaking engagements, including appearances at the Metaverse Forum Summit, Augmented World Expo, and Cannes Lions.
With a Master's degree in Media Psychology and certifications in Prompt Engineering for ChatGPT, Lisa is uniquely positioned to guide students through the complexities of AI-driven content marketing. Her hands-on experience, coupled with her academic background, ensures that students receive practical, cutting-edge knowledge that can be immediately applied in the rapidly evolving field of AI and marketing.
Join an upcoming cohort
Spring 2025
$950
Dates
Payment Deadline
3-5 hours per week
LIVE Session Every Friday
9:00 am - 10:30am PST
Weekly 90-minute interactive workshops featuring hands-on AI tool demonstrations, real-world projects, and personalized feedback. Join industry experts every Friday to master visual AI techniques in real-time.
Weekly projects
2 hours per week
Apply what you learn immediately with guided assignments that build a professional portfolio of AI-generated visual content. Share your work for personalized instructor feedback and showcase your progress in our dedicated community hub.
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Join an upcoming cohort
Spring 2025
$950
Dates
Payment Deadline