Become a kick-ass marketing leader - Build a top performing growth team

5 Weeks

·

Cohort-based Course

A collaborative course to get you from marketer to effective marketing team manager in only 4 weeks.

Course overview

Bring your marketing team to the next level & boost your career growth

During this course, you will learn how to leverage proven frameworks and experience-based insights for better communication, effective decision making and much more to become a successful marketing leader. Join other marketers and practice how to tackle top leadership challenges.

Who is this course for

01

You lead a marketing team. You want to manage your team more effectively and hit company objectives.

02

You want to grow your career by becoming a successful team leader. You want to improve your communication skills to increase your influence.

03

You are a new manager. You want to join a community of peers, learn from shared experiences and increase your network.

Key outcomes

Adapting Your Management Style for Better Results
  • You will learn how to avoid common myths about management while identifying the top goals that will determine your success as a leader.


  • You will discover how to understand the needs and values of your team members' so you can make the most of their skills.
Aligning Goals for Effective Decision Making
  • You will be able to effectively set out goals for you and your team while ensuring alignment with the broader company objectives. Knowing this will help you consistently grow your business and your career. 
Improving Communication to Face Top Managerial Challenges
  • You will be able to mitigate conflict in the workplace and minimise pushbacks by implementing advance communication.
  • You will be able to better respond to unexpected situations or questions by turning the unknown into an opportunity.
Trusting Your Team to Increase Output
  • You will learn how to avoid micromanagement and give more autonomy to your team. This will help you increase results, value and trust.
  • You will boost team engagement and results through coaching and development while implementing an effective feedback model.

See what people are saying

        Oren is a fantastically eloquent and technical marketeer. He has a unique ability to make the complex simple, he's mastered this to such a degree that I see him as an invaluable partner within my business area.
Peter Kent

Peter Kent

Head of Digital at Investec Bank
        Oren was very helpful in answering all of my questions, while also providing walk-throughs and actionable next steps. I left the call with a deeper understanding of SEO, link building, etc, and a proper structure of what next steps I would be able to take.
Saira Ashraf

Saira Ashraf

Mentee
        Oren is one of the better CMOs I've had the pleasure to work with. Mentoring internal team members and leading specialist providers. Driving speed and spearheading with an innovative approach to solving expert problems.
Etai Rosen

Etai Rosen

Chief Revenue Officer of WeGift
        Oren helped me understand where I was mis-stepping as a freelancer, and in just a short call, saved me bags of time chasing the wrong stuff.
Alan Wanders

Alan Wanders

Mentee
        Oren is a real marketing specialist. We've worked together on several ventures now including Canon EU. Instrumental in knitting together complex integrations across a multitude of marketing systems. Oren provides innovative solutions for complex problems.
Alberto Spinelli

Alberto Spinelli

Managing Director/Digital Services Business – Canon
        I hopped on a call with Oren to get some clarity and left with exactly that! Oren's got the chops to tackle sophisticated problems and provide actionable solutions right away! I will definitely come again for more insights.
Mark Quadros

Mark Quadros

Mentee
        Oren agreed to allow me to record our calls, and I'm glad he did because they proved to be intensely packed with relevant and actionable information. Very friendly and generous with his time. Highly recommended.
Brian Hoary

Brian Hoary

Mentee
        Oren is a super smart guy who is an expert in his field. Ever since I have known him, he has set a high bar for himself in terms of increasing his knowledge.In the ever evolving world of search this is important. He will always put his art ahead of commerciality, which is reassuring as a client of his.
Darryl Bowman

Darryl Bowman

CMO - Funding Circle
        Oren made a huge impact on our search function at Wonga, and did so very quickly. He brought a wealth of knowledge and a potent intellect to bear on a complex set of problems, with unsurprisingly positive results. Great guy - focussed, smart and a creative thinker.
Daniel Hegarty

Daniel Hegarty

Founder & CEO at Habito
        In the time I have worked with Oren I have been impressed with his focus and determination in meeting deadlines, as well as his technical expertise. He exhibits a high level of professionalism and dedication and is an enthusiastic team player.
Terry Parsons

Terry Parsons

CTO at 192.com Ltd & Hooyu Ltd, NED Iovox Ltd, Advisory Board Ometria Ltd, Advisory Board OrigamiEnergy
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Meet your instructor

Oren Greenberg

Oren Greenberg

Growth advisor, investor & fractional CMO with over 20 years in marketing.


Now, half my time is split working with FTSE 250 companies such as Canon, Investec Bank & Lenovo. The other half supporting some of the world's fastest scale-ups.


I've lead +35-person growth teams. Working with 5 of the top 100 startups in the UK at any given time.


I’ve been featured/contributed to over 100 leading marketing publications. Including Entrepreneur.com, Forbes, Content marketing institute, Smart Insights, The Startup Hackernoon and eConsultancy.


I also invest in businesses with a combined portfolio value of +£100mil.


For publications, podcasts & case studies I’ve contributed to see: Kurve.co.uk

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Course syllabus

01

Start with Knowing Your Management Style

  • Debunk common management misconceptions.
  • Identify your top managerial responsibilities.
  • Collaborate with your peers and learn how to allocate resources more effectively by identifying your team’s needs using the Non Violent Communication method.
  • Get insights on what is and isn’t working in other businesses.

02

Goal Setting, Alignment & Effective Decision Making

  • Learn how to define your goals even when your boss didn’t tell you what they are.
  • Set your team's objectives to ensure alignment and increase output.

03

Managerial Communication: Top Challenges

  • Learn how and when to involve your team in decision making.
  • Find out what to do when your decisions are challenged.
  • Master a 3 steps framework to address conflict at work. 
  • Learn how to communicate changes in advance to boost team engagement, trust and performance.
  • Practice how to respond to unexpected situations.

04

Experimentation, Team Autonomy & New Ideas

  • Implement a 5 steps method to help your team members take on greater responsibility.
  • Learn how to run effective brainstorming sessions that generate better ideas.
  • Exchange insights on the tangible benefits of increasing team value.
  • Discover an effective feedback model that prioritises results over feelings.

Course schedule

1-hour weekly call. 4 weeks.
  • Nov 14, 2022

    Kick off date.


  • Fridays & Tuesdays

    2:00pm - 3:00pm GMT

    Weekly zoom calls for collaborative work with other marketers.

  • Weekly projects

    1-2 hour per week

    Additional course material for you to read in your own time.

  • Office Hours

    4:00pm Tues & Friday

    Optional office hours. Book time to ask questions or get specific feedback from Oren.

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Learning is better with cohorts

Learning is better with cohorts

Active learning, not passive watching

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
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