YouTube Camp - For Business and Leaders
Get personalized step-by-step guidance on how to build and grow a YouTube channel for your business or personal brand. No BS, just results.
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Course overview
Unlock the full potential of a YouTube channel
• Learn how to build and grow a YouTube channel that generates thousands of views, sales and even makes people want to work for you
• Choose a positioning for your YouTube channel that ensures low competition and high viral potential
• Decide on a content strategy that will not only generate thousands of views - but also views that convert into customers
• Learn how to build a community that loves you, your company and provides close feedback loops
• Learn how to recruit the world's best talent with a YouTube channel - for your YouTube channel AND for your business
• Make a plan on how to optimize processes so that managing a channel and making great videos takes as little time as possible
• Uncover how the best YouTubers produce Netflix-like content quality - and how you can do it, too
Along with live class sessions, the course includes 1:1 coaching sessions and flexible office hours to ensure each student gets deeply personalized support for their YouTube ambitions.
🔴Video recording of all live sessions available via Maven platform
🧑🏫Work through each lesson at your own pace with recorded content
📘Several bonus materials for download, such as Kevin's workshop speech 'How to build a YouTube Empire'
📄Class slides as a PDF
Kevin and his company Deus Media Group have been building YouTube channels for ourselves and clients for years. This class distills their experience for you to apply it to your own YouTube goals.
Who is this course for
01
Business Owners who want to generate leads for their business through YouTube / doesn't matter if you already have a channel or not
02
Marketing Executives who want to take their company's channel to the next level (yes, 90% of corporate channels are bad...)
03
Personal Brand Builders who want to use YouTube to gain followers, build massive income, and foster a loyal community.
What you’ll get out of this course
Position Your Channel Effectively
Understand how to identify niche markets with low competition and high viral potential, resulting in increased visibility and growth.
Craft a Compelling Content Strategy
Learn to create content that not only garners views but also converts viewers into loyal subscribers and customers, driving measurable improvements in key performance indicators.
Produce Professional-Quality Content
Master the creative and technical aspects of content production, producing high-quality videos that captivate and inspire your audience, leading to improved audience engagement and content performance.
Build an Engaged Community
Develop strategies for fostering a dedicated fan base that actively supports and promotes your channel, leading to increased audience engagement and loyalty.
Recruit Top Talent
Attract and retain industry experts to collaborate on your channel, enhancing content quality and expanding your reach. Also, learn how to attract top talent to your company through content!
Optimize Channel Processes
Streamline channel management and video production workflows to maximize efficiency and scalability, resulting in increased productivity and resource utilization.
What’s included
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Live sessions
Learn directly from Kevin Jon in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
5 live sessions • 11 lessons
Week 1
- 📄
How the YouTube algorithm works
- 📄
How to get lots of views with average content
- 📄
Feedback on YouTube channel submissions
- 📄
More lessons to be added
- ✍️
Develop your winning content strategy
Submit by Mar 27
Mar
22
How to find channel-audience-fit
Mar
23
How to turn your channel into a revenue machine
How to find channel-audience-fit
How to turn your channel into a revenue machine
Week 2
- 📄
Demand and supply dynamics on YouTube
- 📄
In-depth feedback on your YouTube channel content strategy
- 📄
How to save thousands of $ per month by hiring intelligently
- 📄
How to be top 3 in your niche on YouTube consistently
- 📄
AI tools that decrease cost by thousands of $ per month
- 📄
How to organize channel management processes efficiently
- 📄
How to put a YouTube channel on autopilot (as much as possible)
Mar
28
Develop your winning content strategy
Mar
29
How to produce top-tier content in your niche
Mar
30
AI Systems and processes to manage your channel efficiently at low cost
Develop your winning content strategy
How to produce top-tier content in your niche
AI Systems and processes to manage your channel efficiently at low cost
Bonus
How to build a YouTube Empire - video speech
No module content yet
Typical mistakes every business YouTube channel makes - pdf
No module content yet
How DMG manages content production pipeline - video
No module content yet
How to hire a team for a YouTube channel - video
No module content yet
How to write a top-tier script that holds attention - video
No module content yet
What people are saying
Jannik
Robin C
Barry
Meet your instructor
Kevin Jon
Kevin Jon
Kevin is a Polish-German VC investor and media entrepreneur.
He serves as the Managing Director of Deus Media Group, an ever-growing network of YouTube and social media channels mostly in the business niche built via buy & build - reaching millions of engaged long-form viewers each month.
Building on this experience, DMG is building YouTube channels for companies and individuals, enabling them to reach customers at low cost, build a strong employer brand and trust with their desired audience.
Kevin also invests in technology companies across Europe & China, mostly focusing on media and creator economy verticals. As a startup investor who lived in Shanghai for many years, he has helped 50+ technology companies penetrate the Chinese market.
Course schedule
4-8 hours per week
Weekend of
3:00pm - 5:00pm EST
The most important courses will be taking place on Saturdays and Sundays. They will also be recorded, in case you cannot make it.
Open office hours for questions
March 4th until March 8th
Kevin and the team will be available for questions throughout weekdays. On the first weekend you will take what you have learned and apply it. Throughout the week we are happy to help.
On the second weekend, we build upon the learnings of the first weekend.
Weekly projects
2 hours per week
After the first weekend you will be given tasks to work on over the weekdays. No worries - it's easy and will not take too long. This way, on the second weekend, we can build upon a much better foundation.
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you