Build A High-Converting Email Welcome Series

1 Day

Cohort-based Course

Stop wasting over 95% of your site traffic. Capture more leads and convert them into loyal customers with my proven welcome series funnel.

Build A High-Converting Email Welcome Series

1 Day

Cohort-based Course

Stop wasting over 95% of your site traffic. Capture more leads and convert them into loyal customers with my proven welcome series funnel.

Hosted by

Joe Portsmouth

Has generated over $50,000,000 in email marketing revenue throughout his career

Joe Portsmouth

Has generated over $50,000,000 in email marketing revenue throughout his career

Course overview

Convert leads in your sleep

You'll learn how to write scroll-stopping copy that makes your readers take action with my 5-star email framework. We'll map out your entire welcome series funnel by selecting your lead magnet, writing your welcome email, and planning your reminder emails.

Who this one-day workshop is for

You work at a DTC ecommerce business where email marketing brings in 0-15% of total revenue.

You either don't have an email welcome series set up OR you do and it's not performing well. Learn from a 7+ year email marketer.

You want to convert leads and generate revenue 24/7 with automated emails. Set it up once and collect revenue forever.

You work at a DTC ecommerce business where email marketing brings in 0-15% of total revenue.

You either don't have an email welcome series set up OR you do and it's not performing well. Learn from a 7+ year email marketer.

You want to convert leads and generate revenue 24/7 with automated emails. Set it up once and collect revenue forever.

Key outcomes

Select your lead magnet

The lead magnet makes or breaks your welcome series. We'll discuss all of your options and find the best one for your business.

Write your welcome email

We'll write your welcome email live in class using my 5-star email framework. All students will get feedback from me on their emails during or after the class.

Map out your entire welcome funnel

We'll decide on the content and cadence for the rest of your welcome series (i.e. all the reminder emails after your welcome email). You'll walk away with best practice tactics and actionable next steps to complete your funnel.

Their words, not mine

If you are struggling with emails that ain't converting, this course is for you. Joe is a seasoned email marketer with tons of DTC experience. This workshop helps you write better emails and convert more leads with email automation. I have really benefited from this course. You should too. Joe is a rare find. Take as much help as you can from him.

Abhilash

Course Alumnus

Joe helped me push deeper to understand the underlying "Why"s that guide my email marketing strategy. I feel like I walked away with concrete tactics that I can start using immediately.

Michael

Course Alumnus

Joe provides clear frameworks for writing emails that convert more leads and instructions for automating the process. This course is a must for anyone running a business.

Rob

Course Alumnus

The course made me think about our entire business strategy. Joe's feedback was extremely useful, inspirational, and showed his care for everyone. I think one of the most important takeaways is how and where we can use the lead magnet and play with it.

Kamilla

Course Alumna

Joe is my go-to source for all things email marketing. He has a rare understanding of what it takes to nurture leads through every step of the customer journey. I have yet to find a question Joe doesn't have the answer to. He's that good.

Sheila Gonzalez

Copywriter and Sales Strategist (@DanesaGlez)

I worked with Joe for 3 years. He is one of the smartest people I’ve ever worked with. Hiring him was one of the best decisions I have ever made. I’m constantly trying to pick his brain to learn more about email marketing and customer retention; however, recently he told me he was too busy building a course! Lucky students.

Stephen Simonis

President, Balanced Nutritionals

I’ve recently become aware of how valuable capturing emails can be. The tactics Joe has been sharing on Twitter are incredibly helpful. You don't want to miss this course.

David Morris

World-Class COO (@wdmorrisjr)

Following Joe on Twitter has made a material impact on my company’s revenue from email. This course will be value packed!

Barrett O'Neill

Experienced Founder and Business Owner (@barrettjoneill)

Meet your instructor

Joe Portsmouth

Director of Retention at The Beard Club

Who the heck is this guy and why is he qualified to teach email marketing?

Glad you asked! I've been working in email marketing for the last 7+ years. During this time, I've generated over $50,000,000 in email marketing revenue. I've used email marketing to drive over 30% of total revenue for multiple companies and built the email marketing infrastructure for a multi-billion dollar sports gambling company.

Why I started this workshop:

I live and breathe email marketing every day. I've seen firsthand how it can have a huge impact on a growing business. The email welcome series funnel is the best way to generate revenue with email marketing. And I want to help other businesses unlock this high ROI funnel.

I've also taught 2 cohorts of my week-long email marketing course. The lead magnet and welcome series sections were the biggest hits both times. By creating this 1-day crash course, I can run the class more frequently and help more businesses (it's tough to teach a week-long course alongside a full-time job 😅)!

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