Ever wish you could walk into a meeting and have executives see you as the strategic leader with the answers? That’s the transformation this bootcamp is here to deliver.

Building a business case can feel intimidating—especially if you’re not a finance expert or you’ve never had to justify your product decisions with numbers. But that’s exactly the skill that sets influential product leaders apart.

Here’s what I hear all the time:

💬 “My manager wants a business case but I don't know where to start.”

💬 “I’m not really a numbers person – how can I justify my product investments?”

💬 “Executives talk about ‘P&L’ impact, but what does that really mean?”

This course is designed to take you from feeling unsure and overwhelmed to confidently building and pitching business cases that get buy-in.

Enrollment is intentionally limited so every participant receives hands-on guidance and actionable feedback.

Over two interactive days, you’ll:

🎭 Practice interviewing users for pricing to uncover what really matters

📊 Build financial models step-by-step, using templates you can take with you

📽️ Practice making and presenting investment decisions as a team

By the end, you’ll be able to:

💝 Choose and defend the right business model for your product

🛠️ Use practical tools to make data-driven decisions

🪢 Speak the language of executives and be seen as “more strategic” in your organization

You’ll walk into meetings ready to present clear, data-driven business cases that get the go-ahead. No more second-guessing or missed opportunities.

I’m Jenny, and connecting product ideas to business opportunity transformed how I was seen in my organization.

As I coached more product managers, I realized this skill could be taught—and could change careers.

That’s what this bootcamp is all about: helping you become the influential, strategic product leader your company needs.