Increasing Revenue Growth for Product Leaders

New
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10 Days

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Cohort-based Course

Learn how to increase your revenue impact as a Product Leader through a case study and tactical approach.

Previously at

Microsoft
Houzz
The League
Zillow
HomeLight

This course is popular

5 people enrolled last week.

Course overview

Amplify your impact as a PM to crush your revenue KPIs

There was a time when the core of a PM's job description was primarily focused on shipping great products. Now, the emphasis is on creating impact and driving outcomes.


As markets have become more competitive, the focus on increasing revenue and hitting goals becomes even more crucial to your career and team's progression.


Success metrics were often tied to whether it solved the user problem, the product delivery timelines, and feature completion. While these elements remain important, The focus on simply shipping products, while necessary, often missed a critical component - the impact it had on the company’s metrics.


Product Leaders now need to move from being feature-focused to being problem-solution focused, with an emphasis on delivering value over delivering features.


Class 1: Bridge the Gap Between Your Metrics and Revenue Goals: We'll dive deep into the concept of North Star Metrics, teaching you not just to identify it but also to understand which sub-metrics to focus on.


Class 2: Unlock New Growth Levers: We take a very hands on approach by reviewing real case studies, you'll learn how to ideate new experiments and adapt the lessons taught to your product regardless of product’s stage, company type, and industry.


Class 3 & 4: Create Your Roadmap with Peer and Leader Feedback: We ensure every step of the course is revolved around getting feedback from peers and product leaders. This interaction will ensure you're not working in a vacuum.


Real-World Application for Immediate Impact: Theoretical knowledge is overrated, this course emphasizes practical application. You’ll create your next quarter's roadmap with the aim to 5x your impact from the previous quarter, applying lessons learned directly to your work. This actionable approach ensures you leave the course not just with new knowledge but with a tangible roadmap to make an immediate difference in your role.


The classes themselves are 90 minutes, with a post course Q&A session (optional) where we will finalize the roadmap.

Who is this course for

01

Product Managers that have established Revenue Goals and who want to increase their impact to crush their KPIs

02

Product Managers who are in a impact driven team and want a deeper understanding on what new growth levers could impact their metrics.

03

Product leaders focused on revenue who want to understand impact driven product management to provide their team's with the right tools.

What you’ll get out of this course

Bridge the gap between your metrics and revenue goals

By figuring out your business equation it forces you to think about the inputs that drive your business, the outputs you want to prioritize, and how these variables interact. It also gives you a map for understanding which metrics you need to track and the factors that drive grow

Understand which sub-metrics will move your business

Understand the impact each sub-metric will have on your north star metric. For instance, a 1% increase in free trial sign-ups might add $10, while a 1% rise in user activation could add $20 New Subscription MRR. Knowing this helps prioritize what's truly valuable.

Review real case studies and come up with your ideas

You don’t know what you don’t know. We’ll study 20+ case studies of successful growth experiments and their strategies to help create your own roadmap. The outcome will be a prioritized list of experiments tied to each sub-metric that moves your north star metric.

Create a roadmap that impacts your revenue goals

With our guidance, you will create a real roadmap you can use on your next quarter's roadmap. Recognize which items might require additional research / validation and have a toolkit in place on how you will get alignment and build a business case to fund the projects.

Action over strategy

This course is crafted for immediate impact, focusing on actionable steps rather than overrated strategies. It's about equipping you with the tools and techniques to crush your goals next quarter, turning insights into outcomes.

This course includes

5 interactive live sessions

Lifetime access to course materials

In-depth lessons

Direct access to instructor

4 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Expand all modules
  • Week 1

    May 14—May 19

    Week dates are set to instructor's time zone

    Events

    • May

      15

      Class 1: How your product areas tie to revenue

      Wed, May 15, 12:30 AM - 2:00 AM UTC

    • May

      17

      Class 2: Identify growth levers to move your sub-metrics

      Fri, May 17, 12:30 AM - 2:00 AM UTC

    Modules

    • Understanding your revenue goal

    • Coming up with growth levers that will move your sub-metrics

  • Week 2

    May 20—May 23

    Week dates are set to instructor's time zone

    Events

    • May

      22

      Class 3: How to create a list of experiments

      Wed, May 22, 12:30 AM - 2:00 AM UTC

    • May

      24

      Class 4: Assemble everything together to create an actionable roadmap

      Fri, May 24, 12:30 AM - 1:30 AM UTC

    Modules

    • Coming up with a big list of experiments and prioritizing the list

    • Create a roadmap for your stakeholders

  • Post-Course

    Events

    • May

      31

      Roadmap Q&A

      Fri, May 31, 12:30 AM - 1:30 AM UTC

Meet your instructor

Kunal Thadani

Kunal Thadani

Head of Revenue Product @ Houzz

Kunal is currently the Head of Revenue Product @ Houzz (Sequoia backed) leading teams in growth, activation, retention and payments. Prior to that, Kunal was the Head of the Product at the League (dating) + mobile gaming where he exponentially scaled revenue. Started his career as a management consultant at Accenture Strategy.

Manjot Pal

Manjot Pal

Head of Product and Growth @ Stealth Startup

Manji has built and led multiple 0-1 products that millions of customers love @Houzz, Microsoft, To-Do/Wunderlist, OneNote, Outlook. More recently, he's been a product lead at Houzz (Sequoia-backed), building saas and fintech products that have had millions of $ impact on the business. 


Gaurav Hardikar

Gaurav Hardikar

VP Product @ HomeLight

Gaurav is a Product Executive with over 10 years of experience building digital products. He started at Trulia and Zillow Group with a reach of 50MM+ monthly users, grew an established mobile commerce app (Shopkick), and helped take Brilliant Smart Home 0 to 1 across SaaS, embedded hardware, and mobile app platforms. He's currently VP of Product, Consumer at HomeLight where he owns Product, Ops, and Growth. 

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Join an upcoming cohort

Increasing Revenue Growth for Product Leaders

Cohort 1

$700 USD

Dates

May 15—24, 2024

Application Deadline

May 13, 2024
|

Bulk purchases

Course schedule

3-5 hours per week
  • Mondays & Wednesdays

    5:30pm - 7:00pm PST


  • Weekly projects

    2 hours per week


Free resource

Real Case Studies from Other Companies

  • Actionable Insights: We're all about hands-on learning. Our content isn't just theoretical; it's a blueprint for action. We explore what works, what doesn't, and how you can apply these lessons in your own projects.
  • Vetted Expertise: We're meticulous about our sources. Everything you find here is vetted for accuracy and quality. Our contributors are seasoned professionals who've been there and done that.


Gain exclusive access to vetted content and case studies from top product managers, data scientists, and founders who have mastered the art of growth.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
I work full-time, what is the expected time commitment?
What’s the refund policy?
A pattern of wavy dots
Join an upcoming cohort

Increasing Revenue Growth for Product Leaders

Cohort 1

$700 USD

Dates

May 15—24, 2024

Application Deadline

May 13, 2024
|

Bulk purchases

$700 USD

10 Days