SaaS Growth Marketing

3.8 (7)

·

62 Weeks

·

Cohort-based Course

Frameworks and insights from scaling 0 to $100 million and beyond

Course overview

Learn the 20X SaaS growth playbook 🚀

Learn everything from building a marketing plan to writing high-converting emails 🙌️

Why should you join? 🤔

01

B2B marketers

- Learn everything from planning to execution

- Be a high-performance marketer

- Get better jobs - let’s be honest :)

02

SaaS Founders

- Learn how to do revenue planning

- Build a predictable, scalable growth engine

- Build a high-performing marketing team


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SaaS Growth Marketing

Meet your mentor 🤝

Ashwin Krishna

Ashwin Krishna

I am Ashwin Krishna, a SaaS Marketer by choice. I have scaled global SaaS companies from 0 to $100 Million and beyond. I led marketing for Tact.ai (backed by Salesforce, Microsoft, & Amazon), Capillary Technologies (raised >$100 million - Sequoia), and Juniper (NYSE: JNPR).


I am passionate about transforming marketers into world-class marketers and helping founders scale revenue. I have an MBA from the Indian School of Business (ISB) and BE from NIE, Mysore. Yeah, a clueless engineer turned passionate marketer :)


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Course syllabus

Week 1

Sep 24

    Week 1 - Messaging development and growth models

    8 items

Week 2

Sep 25—Oct 1

    Sep

    27

    Ask Me Anything: SaaS Growth Marketing

    Wed 9/272:30 PM—3:30 PM (UTC)

    Sep

    30

    Week 1 - Messaging development and growth models

    Sat 9/303:30 AM—6:30 AM (UTC)

    Week 2: Branding and Inbound strategy

    9 items

Week 3

Oct 2—Oct 8

    Oct

    4

    Ask Me Anything: SaaS Growth Marketing

    Wed 10/42:30 PM—3:30 PM (UTC)

    Oct

    7

    Week 2: Branding and Inbound strategy

    Sat 10/73:30 AM—6:30 AM (UTC)

    Week 3: Account Based Marketing and Outbound Strategy

    7 items

Week 4

Oct 9—Oct 15

    Oct

    11

    Ask Me Anything: SaaS Growth Marketing

    Wed 10/112:30 PM—3:30 PM (UTC)

    Oct

    14

    Week 3: Account Based Marketing and Outbound Strategy

    Sat 10/143:30 AM—6:30 AM (UTC)

    Week 4: Marketing planning, team, and culture

    5 items

Week 5

Oct 16—Oct 22

    Oct

    18

    Ask Me Anything: SaaS Growth Marketing

    Wed 10/182:30 PM—3:30 PM (UTC)

    Oct

    21

    Week 4: Marketing planning, team, and culture

    Sat 10/213:30 AM—6:30 AM (UTC)

    Project completion (Optional)

    0 items

Week 6

Oct 23—Oct 29

    Project presentation and Graduation party!

    0 items

Week 7

Oct 30—Nov 5
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Week 8

Nov 6—Nov 12
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Week 9

Nov 13—Nov 19
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Week 10

Nov 20—Nov 26
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Week 11

Nov 27—Dec 3
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Week 12

Dec 4—Dec 10
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Week 13

Dec 11—Dec 17
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Week 14

Dec 18—Dec 24
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Week 15

Dec 25—Dec 31
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Week 16

Jan 1—Jan 7
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Week 17

Jan 8—Jan 14
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Week 18

Jan 15—Jan 21
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Week 19

Jan 22—Jan 28
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Week 20

Jan 29—Feb 4
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Week 21

Feb 5—Feb 11
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Week 22

Feb 12—Feb 18
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Week 23

Feb 19—Feb 25
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Week 24

Feb 26—Mar 3
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Week 25

Mar 4—Mar 10
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Week 26

Mar 11—Mar 17
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Week 27

Mar 18—Mar 24
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Week 28

Mar 25—Mar 31
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Week 29

Apr 1—Apr 7
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Week 30

Apr 8—Apr 14
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Week 31

Apr 15—Apr 21
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Week 32

Apr 22—Apr 28
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Week 33

Apr 29—May 5
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Week 34

May 6—May 12
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Week 35

May 13—May 19
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Week 36

May 20—May 26
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Week 37

May 27—Jun 2
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Week 38

Jun 3—Jun 9
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Week 39

Jun 10—Jun 16
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Week 40

Jun 17—Jun 23
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Week 41

Jun 24—Jun 30
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Week 42

Jul 1—Jul 7
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Week 43

Jul 8—Jul 14
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Week 44

Jul 15—Jul 21
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Week 45

Jul 22—Jul 28
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Week 46

Jul 29—Aug 4
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Week 47

Aug 5—Aug 11
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Week 48

Aug 12—Aug 18
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Week 49

Aug 19—Aug 25
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Week 50

Aug 26—Sep 1
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Week 51

Sep 2—Sep 8
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Week 52

Sep 9—Sep 15
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Week 53

Sep 16—Sep 22
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Week 54

Sep 23—Sep 29
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Week 55

Sep 30—Oct 6
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Week 56

Oct 7—Oct 13
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Week 57

Oct 14—Oct 20
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Week 58

Oct 21—Oct 27
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Week 59

Oct 28—Nov 3
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Week 60

Nov 4—Nov 10
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Week 61

Nov 11—Nov 17
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Week 62

Nov 18—Nov 24
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Week 63

Nov 25—Nov 30
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SaaS Growth Marketing

Learning is better with cohorts

Learning is better with cohorts

Active, not passive

This course focuses on live workshops and hands-on projects

Learn with a cohort of peers

You’ll be learning in public through breakout rooms and an engaged community

Learn with a cohort of peers

Surround yourself with like-minded people who want to grow alongside you

Frequently Asked Questions

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