8 Days
·Cohort-based Course
Get access to the proven system for building AI workflows that will supercharge your growth and productivity.
8 Days
·Cohort-based Course
Get access to the proven system for building AI workflows that will supercharge your growth and productivity.
Companies I've helped grow 🚀
Course overview
Deepgram recently 25x organic traffic and 4x bookings from marketing with a unique blend of AI workflows and experts-in-the loop.
Since then, leading companies like Reddit, Ramp, Homebase, and HeyGen have seen similar success with this approach.
This hands-on course will teach you exactly how to apply this same approach to every GTM function, from sales to customer success and beyond.
I'm distilling 1,000+ hours of learnings and real-world experience. No fluff—just actionable strategies, templates, and tools I used to build scalable organic growth.
These workflows are already driving an insane amount of efficiency and growth. None of these are "prototypes." Everything we're showing is live in production and proving to deliver results.
01
Non-technical builders who are willing to put in a bit of work, and want practical playbooks that you can implement immediately.
02
Knowledge workers wanting to programmatically delegate tasks to AI more effectively.
03
Founders & business leaders looking to build scalable growth engines for them and their teams.
Jobs-to-Be-Done: Identify the Right Use Cases for Applying AI
Discover how to pinpoint the most impactful areas for applying AI using the Jobs-to-be-Done framework. This module will help you focus on where AI can make the biggest difference in your day-to-day or function.
AI in Action: Real-World Workflows
Get inspired by real-world examples of AI workflows that are already driving growth and efficiency. Learn from case studies across various jobs-to-be-done.
AI Workflows 101: The Fundamentals
Before you start building, you need to know the basics. This isn’t a boring theory session—it’s about getting your hands dirty with the core components of AI workflows. You’ll learn how to piece it all together so you’re ready to roll.
Building Your First AI Workflow
Time to stop thinking and start doing. You’ll build your very first AI workflow, step by step. By the end, you won’t just have a theoretical understanding—you’ll have a fully functional workflow ready to deploy. This is about building your confidence that you can do it too.
Prompting Like a Pro (No PhD Required)
You don’t need a doctorate to talk to AI. Learn the art of crafting effective AI prompts that deliver the results you need, consistently.
Garbage In, Garbage Out: Getting Your Inputs Right
AI is only as good as what you feed it. We’re going to drill into the importance of high-quality inputs. We’ll show you how to structure and refine your inputs to ensure your outputs are accurate and valuable.
Context is King: Role, Audience, Intent
AI doesn’t work in a vacuum. Context is everything. We’ll show you how to set the right context by focusing on role, audience, and intent. It’s the secret sauce that makes your AI outputs actually useful.
Leveling Up: Building Advanced Workflows
Take your skills to the next level by learning how to build advanced AI workflows using more complex chain-of-thought steps. This module will teach you how to handle complex, multi-step processes with ease.
Test, Tweak, Repeat: Iterating Your Workflows
Nothing’s perfect on the first try. You’ll learn how to test your workflows, iterate on them, and keep improving. This is where good workflows become great.
2 interactive live sessions
Lifetime access to course materials
In-depth lessons
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Building an AI-Led Growth Engine
Nov
15
Kyle Gaudreau
Zhenni Wu
Paulo Martins
Kenneth Tsai
Chaz Ross-Munro
Bob Summers
CEO, CMO, Investor, Advisor
Over the last decade, I helped startups grow from $0 to a combined $1B+ in ARR including three unicorns: Scale AI, ServiceTitan, and HashiCorp. I previously served as CMO at Deepgram, a leader in voice AI, and advice startups on how to grow with a mix content, community, PLG and the right GTM strategy.
I'm now the Founder & CEO of GrowthX.ai.
CTO, Founder, Product Leader
I'm a founder, engineer, and product manager based in San Francisco. Previously, co-founder & CTO of Canopy (a spin-off from 37signals). Before Canopy, I led web engineering and product at IFTTT.
Currently helping with all things tech & product at GrowthX.ai and working as an Entrepreneur in Residence at Techstars.
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