Self-Serve User Onboarding for Rapid Product Growth
4.7 (10)
2 Weeks
·Cohort-based Course
Supercharge your activation with access to insights from 80+ companies like Notion, Atlassian, Coda, and HubSpot.
This course is popular
8 people enrolled last week.
Self-Serve User Onboarding for Rapid Product Growth
4.7 (10)
2 Weeks
·Cohort-based Course
Supercharge your activation with access to insights from 80+ companies like Notion, Atlassian, Coda, and HubSpot.
This course is popular
8 people enrolled last week.
Helped 10+ companies grow, including:
Course overview
Create powerful user onboarding that becomes the base for your product growth
Activated users have a 4x higher Conversion rate to pay.
User onboarding is a key product experience. From a business perspective, it helps you activate, retain, and monetize users and creates a base for future scale. From the user perspective, it provides value and helps achieve goals with the product.
You can already have 1st session tutorials, high-touch onboarding, or a product that has a lot of value, but:
- you are not sure how to drive your product activation metric;
- you're creating self-serve onboarding from scratch;
- you need to get deep knowledge in Onboarding and Activation;
- you need a fresh perspective on the existing onboarding journey;
Why learn with us?
1. For 5+ years we've been working on Miro user onboarding experience
2. We analyzed 100+ User Onboarding experiences in Top-growing products
3. We helped 10+ companies improve user onboarding experience (Manychat, Rask.ai, etc.)
The result of the course will be a draft roadmap of onboarding hypotheses that you can start implementing in your product right after the course.
- We focus on practice, quality, and personalized approach. The cohort size is no more than 40 people.
- The course runs 2 weeks (2 live classes and 2 pre-recorded sessions) and is a mix of proven templates, cases from our extensive experience, and a lot of practice;
- The class length is 60 min with an additional weekly Q&A session;
- Each week there is a practical exercise that will help you create a roadmap of ideas to empower your user onboarding journey;
- We will make a deep dive into all tools that will help you empower your user onboarding experience that we used ourselves in the fast-growing products;
- We will do a live session with an invited guest who will share cases from the practice, learnings, and mistakes;
During the course, we will cover the following questions:
1. How to analyze your user onboarding and what principles you need to follow if you create it from scratch;
2. When and how to run user research;
3. What metrics to use to work on onboarding;
3. How to formulate, generate, and prioritize hypotheses;
4. How to run experiments and iterate smart, etc.
We will also cover any common questions in Q&A sessions.
Get a $100 discount if joining a team of 2+ members.
Bonus! Get feedback on the home project from us directly for an additional price.
Who is this course for
01
Growth PMs and Product Designers who are working on the user onboarding and want to drive activation metrics.
02
Founders and Product Leaders who want to activate more users and drive Conversion Rate to pay
03
Marketers, Researchers, and other Product team members working on User Onboarding who want to deepen their expertise in PLG frameworks.
In the course, you will learn and practice to
Assess your User Onboarding journey using proven growth frameworks
- Deep dive into industry onboarding cases: mistakes and learnings
- Review the core principles of a successful user onboarding experience
- How to analyze your onboarding flow effectively and define low-hanging fixes and long-term investments
Set up effective metrics for the activation journey and work on them
- How to design onboarding metrics to make them work for your product growth
- Benchmarks you need to know to work on onboarding
Create a robust list of prioritized hypotheses and potential solutions that will form your roadmap
- Use proven frameworks and tactics to generate hypotheses
- Learn how to prioritize hypotheses effectively
- Generate working solutions that help you do both: drive metrics and improve user experience
Learn to launch experiments right and iterate smart
- Create an effective experimentation loop
- How to get the most of experiments results
Bonus: Get in-depth advice on your Product Onboarding directly from us on Q&A sessions
- Join interactive sessions with us and ask any questions about user onboarding, activation, and product growth
This course includes
2 interactive live sessions
Lifetime access to course materials
18 in-depth lessons
Direct access to instructor
2 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Self-Serve User Onboarding for Rapid Product Growth
Course syllabus
Week 1
Jan
27
Deep dive into onboarding best practices and examples and Q&A
Self-Serve Onboarding deep dive and Activation metric basics
End-to-end framework to analyze your Activation and Self-serve Onboarding
Onboarding Office Hours with a special guests (2 recordings)
Week 2
Working with onboarding hypotheses on practice (1 recording)
Growth Experimentation loop: research, ideate, and prioritize
Growth Experimentation loop: develop, analyze, and iterate to get results
Feb
5
Highlights from your Projects and Q&A session
Bonus
Bonus: How to sell your roadmap to stakeholders
Bonus: ALL Templates and Frameworks collection
Bonus: Course Vocabulary
4.7 (10 ratings)
What students are saying
Bonus 🎁 get personalized feedback from us
Watch a quick video with our course introduction
What people are saying about us
Kate Nevelson
Maya Moufarek
Anton Svetlov
Vlad Zely
Eugene Segal
Meet your instructors
Viktoria Kharlamova
Growth Advisor, ex-Miro 1st Growth Product Manager
- Experienced Growth Advisor, for 3+ years she helped both B2B and B2C companies to implement PLG and significantly drive revenue: helped grow 30+ companies (Rask.ai, Taskade, Hints, etc.).
- Over 5+ years at Miro she has driven product Growth on Activation, Retention, Virality, and Monetization from a Startup to a Unicorn stage, built a growth team and processes from 0, ran 200+ experiments, and increased key business metrics.
Kate Syuma
Growth Advisor, ex-Miro Head of Growth Design
- Over 6+ years at Miro, Kate built a team of 10+ Product designers and co-strategized Miro's growth across Activation, Retention, Monetisation, and Community Platforms.
- Now she is advising B2B and B2C companies who want to bring PLG and excel in User Experience simultaneously. Kate is also hosting a Growthmates podcast with industry experts from top tech companies.
Join an upcoming cohort
Self-Serve User Onboarding for Rapid Product Growth
Cohort 3
$690
Dates
Payment Deadline
Course schedule
4-6 hours per week
Mondays & Wendesdays
5:30 - 7:00 PM CET
Live sessions with Viktoria and Kate including a lot of practice and Q&A sessions.
September 18, 2024
5:30 - 6:30 PM CET
Deep dive into your course projects and Q&A sessions
Weekly projects
2 hours per week
- The first practical project is a deep dive into the onboarding 5-step framework and analysis.
- The second project is about prioritization and transforming your hypotheses into effective solutions.
Full report: The State of Product Onboarding
Discover the industry report from 80+ companies (B2B, B2C, PLG) to empower your onboarding experience. Here's what you'll find inside:
- Main user challenges during onboarding
- Successful experiments and insights
- Recommendations and resources to enhance user onboarding process
Explore the report → onboard.report
Get full report for free
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
Stay in touch to learn more about the course
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Join an upcoming cohort
Self-Serve User Onboarding for Rapid Product Growth
Cohort 3
$690
Dates
Payment Deadline