Build a defensible go-to-market strategy that drives meaningful pipeline and revenue for your SaaS.
5x GTM Leader, CEO at Grow Hack Scale with 12 years exp. leading SaaS marketing
Gain leadership buy-in and buyer trust with a GTM strategy designed to increase sales velocity, win rate and team confidence.
In 30-days, you'll craft a go-to-market strategy your ICP will fall in love with.
Ideal for revenue professionals in the following job functions:
- Marketing Managers
- Product Marketing
- Senior AEs / Sales Managers
- Marketing CMOs, VPs and Directors
- Sales CROs, VPs and Directors
Enrollment grants access to the 30-Day GTM Challenge; a fun competition where you'll earn rewards by reaching success milestones throughout the course 🎁
You're a marketing or sales leader tasked with (co)-owning GTM strategy at your company.
Prioritising, sequencing and allocating funds for revenue programs is a hassle in your company.
You want to generate more pipeline and revenue every time your prospects interact with your brand.
Learn how to calculate the size of your market and total addressable market with pin-point accuracy.
Build a shared target account list for all revenue teams to work from.
Discover the value props that move the needle for your business and discard the rest.
Leverage key differentiators to deposition competitors and shift market narratives in your favour.
Run sophisticated market surveys to inform current and future pricing.
Learn how to identify, prioritise and sequence GTM programs designed to drive qualified pipeline and revenue.
Go-to-Market with Confidence
Founder & CEO at Grow Hack Scale
I help go-to-market leaders and revenue professionals solve unique growth challenges.
Having led content, growth and product marketing at some of the world's fastest growing SaaS companies — I've seen firsthand how sales, marketing and leadership misalignment around GTM strategy stifles business growth, costing millions and drives employee turnover.
This course is designed to help busy revenue professionals bridge that gap as they create a GTM strategy their entire company can get behind.
David Oragui is the founder and CEO of Grow Hack Scale — The GTM Design Company, with a mission to educate, inspire and empower the next generation of go-to-market professionals.
Calculate your market size & TAM
You will learn how to calculate your total addressable market and identify the size of your market.
Building a shared target account list
You will build an enriched target account list for all your GTM teams to engage and convert.
Craft messages which resonate with your ICP
You will craft 5-7 core messages and get feedback in real-time from your audience.
Deposition your competitors
You will build on your product's competitive positioning with differentiators your sales team can use in any scenario.
Identify your ideal pricing & packaging
You will run several pricing surveys and make 3 recommendations to your leadership team.
Solidify your growth motion and levers
You will choose the best growth motion and levers to pull for the short & medium term.
Activate your ICP & GTM Sequencing
You will build a definitive list of go-to-market activities you'll prioritise, according to your current goals and objectives.
Build your Growth Model
You will build a growth model and financial forecast based on your activities, goals and objectives
Presentation Day! 🎉
You will present your GTM strategy plan to your cohort, or in private with your instructor and receive detailed feedback
September 1st 2023 — 3:00pm - 4:00pm BST
Introduction to Go-to-Market with Confidence and The 30-Day GTM Challenge. Meet and greet your instructor and the peers you'll be working with over the next 30 days.
1-2 hours per week
Build your GTM strategy with short, digestible lessons you can consume on demand. Implement the learnings on real-life projects you're already tasked with in your current role.
1 hour per week
Join our weekly, live Q&A sessions to get answers to your burning questions on GTM strategy, sales and marketing execution, budget planning, hiring, PLG and anything inbetween.
30 minutes per week
Book time with me to walk-through your strategy and challenges in private, get personalised advice on your terms.
30-Day GTM Challenge
Earn exciting rewards when you complete key milestones
Access Premium Software
Get access to the necessary tools and software for building a compelling GTM strategy.
Private Growth Club Community
Get 1 month unlimited access to Growth Club — our community for GTM experts to learn and grow in their careers