Content Creation for UX Designers - Standing Out in a Competitive Job Market
Build a personal LinkedIn content strategy that helps you stand out, make meaningful connections, and land your next job as a UX Designer.
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Course overview
Create content to help you stand out in a competitive job market
Enroll in this course to develop your personal brand, craft compelling content on LinkedIn, expand your professional network, and cultivate meaningful relationships with others. Grace and a network of peers will help provide you with feedback to help you advance in your design career.
Grace successfully transitioned her career to UX design without a design degree or certification. Despite facing countless rejections from job applications, she discovered that content creation on LinkedIn was the most effective way to expand her network and secure employment. By leveraging LinkedIn for content creation, Grace built a strong personal brand that opened doors to promotions, job opportunities, public speaking engagements, consulting projects, brand collaborations, and a total following of over 50,000.
Who is this course for
01
UX designers looking to expand their network
02
UX designers looking to start creating content on LinkedIn
03
UX designers with an existing portfolio with 1-2 strong projects
What you’ll get out of this course
A strong LinkedIn presence
- LinkedIn profile templates
- LinkedIn profile feedback
- An improved LinkedIn profile that showcases your design skills to help you stand out on your job search
A content strategy for you to consistently post content on LinkedIn
- LinkedIn post templates to help you get over writer's block
- Reach your target audience and highlight your UX design expertise
- Case studies and breakdowns of viral posts
- Leverage your design skills to advance your content creation - carousels, graphics, & videos
Personalized feedback from Grace
- Distinguish how you can personally improve your LinkedIn, personal brand, and content
- Message Grace any time during the course to ask questions and receive feedback
Meet other designers and gain a network of peers to help you improve in content creation
- Receive feedback from Grace during office hours and direct messaging
- Gain feedback from peers during breakout rooms and built-in community tools
- Make lifelong connections to support each other's content creation and career goals
Course syllabus
6 live sessions • 15 lessons • 6 projects
Week 1
- 📄
Introduction to Personal Branding
- ✍️
Crafting Your Personal Brand
Submit by Jan 14 - 📄
Deck & Lecture Recording
- 📄
Optimizing Your LinkedIn Profile
- ✍️
Improve Your LinkedIn Profile
Submit by Jan 14 - 📄
Profiles
- 📄
LinkedIn Profile Templates
- ✍️
Write a post introducing yourself with your career journey so far
Submit by Jan 13 - 📄
Figma File
Jan
8
Session 1: Leveraging LinkedIn and Creating Your Personal Branding - Presentation, Q&A, and feedback
Jan
12
Live 1:1 Feedback
Personal Branding Fundamentals
Week 1 Deck & Lecture: Personal Brand & LinkedIn 2023
Improving Your LinkedIn Profile
LinkedIn Profile Examples
LinkedIn Profile Templates
Writing Warm-Up
Course Assignments Figma Template
Week 2
- 📄
Slides Link
- 📄
What Makes a LinkedIn Post Go Viral
- 📄
Posts & annotations
- ✍️
Analyze posts you see
Submit by Jan 21 - 📄
LinkedIn Post Ideas
- ✍️
Write your LinkedIn posts
Submit by Jan 21
Jan
15
Session 2: Designing Your LinkedIn Content Strategy - Presentation, Q&A, and feedback
Jan
19
Live 1:1 Feedback
Week 2 Deck & Lecture: Designing Your LinkedIn Content Strategy
What Makes a LinkedIn Post Go Viral
Viral LinkedIn Posts Analysis
LinkedIn Post Ideas
Week 3
- 📄
Slides
- 📄
Mastering Your Elevator Pitch
- 📄
Networking on LinkedIn
- 📄
Building Meaningful Professional Relationships
- 📄
LinkedIn Messaging Templates
- ✍️
Reach out and comment
Submit by Jan 28
Jan
22
Session 3: Cultivating Meaningful Relationships on LinkedIn - Presentation, Q&A, and feedback
Jan
26
Live 1:1 Feedback
Week 3 Deck & Lecture: Cultivating Meaningful Relationships on LinkedIn
Mastering Your Elevator Pitch
Networking on LinkedIn
Building Meaningful Professional Relationships
LinkedIn Messaging Templates
What students are saying
What people are saying
Nikki Daye
Zoshua Colah
Tania Mancilla
Joe Formica
Tom Garvey
Meet your instructor
Grace Ling
Grace Ling
UX Designer at a large tech company, Founder of Design Buddies, & Content Creator
Grace Ling specializes in UX design and content creation
- UX Designer at a large tech company designing products for content creators
- Content creator with a total audience of 50k+ sharing about career, design, and lifestyle/travel
- Founded Design Buddies, a community of 60K+ helping designers land jobs, improve their skills, and make friends
- Spoke at 80+ events on personal branding, design, networking, career development, and community building
- Successfully broke into a career in UX design from an unconventional path leveraging content creation
Connect with Grace on LinkedIn. Also check out her portfolio and illustrations!
Course schedule
5-6 hours per week
Mondays - Presentation, Q&A, and feedback
3:00 - 4:00 pm PST
Participate in interactive live presentations with Grace. Learn actionable LinkedIn tips you can apply right away. Ask Grace anything about the presentation.
Present your work to Grace and classmates to receive live feedback
Fridays - Live 1:1 feedback
1:00 - 2:00 pm PST
Ask Grace anything and present your work to receive live feedback
Weekly projects
2-3 hours per week
Work through deliverables to help you craft a LinkedIn profile and content that stands out. Learn how to gather data to help you iterate.
Templates and resources
1-2 hours per week
Receive templates of LinkedIn profiles, LinkedIn content, and networking outreach messages as starting points for your assignments
Course community
<1 hour per week
Engage with a network of peers to help each other share knowledge, provide feedback, collaborate, and grow
A-sync feedback
<1 hour a week
Message Grace any time during the course to receive asynchronous feedback
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you