Full Stack Marketing Bootcamp
5 Days
·Cohort-based Course
From experimenting and channel building, to copywriting and branding, learn the skills that will help you get ahead in this 5 day bootcamp.
Full Stack Marketing Bootcamp
5 Days
·Cohort-based Course
From experimenting and channel building, to copywriting and branding, learn the skills that will help you get ahead in this 5 day bootcamp.
Course overview
Master The Fundamentals of Growth Marketing and Accelerate Your Career
Use this space to highlight the transformation students will go through in your course. What can your course do for them?
This course is for you if...
01
You're a marketer in the first 5 years of your career and you want to accelerate your career by learning new skills.
02
You want access to frameworks, playbooks, and strategies that will help you acquire customers and grow revenue.
03
You're a student or non-marketer who wants to learn the skills required to pursue a new career in growth marketing.
Master The Skills And Frameworks That Will Accelerate Your Career
Learn The Fundamentals
From acquisition to retention, you'll learn all the key ingredients needed to create high performing marketing channels.
Master The Map
We'll go through all the major channels and tactics, so you understand the bigger picture and know where to focus your efforts.
Acquire Critical Skills
Learn how to take an idea from 0 to revenue: ideation, experimentation, measurement and scaling – we'll cover it all.
Upgrade Your Communication Skills
It's not just about hard skills. You'll also learn how to write persuasively, tell a compelling story, and communicate effectively with customers and colleagues.
Supercharge Your Career
Learn how to become a high performance marketer, and what differentiates the top 10% of growth marketers from the rest.
Get One On One Mentorship
At the end of the course, you'll get a dedicated 45 minute one on one coaching session with Zain to discuss your unique needs.
Full Stack Marketing Bootcamp
The Full Stack Marketing Framework
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Full Stack Marketing Bootcamp
What Sets Full Stack Marketing Bootcamp Apart?
Top Tier Content
You get access to the exact frameworks, strategies, and playbooks that practitioners like Zain and others have used to build marketing channels that have generated millions of users and millions in revenue.
Results Over Theory
We're not here to talk abstract theory. Our goal is to arm you with practical knowledge and insights, which you can apply at your job to get measurable results.
Hands On Mentorship
With office hours and one one one mentorship sessions, you will get advice and insights that are tailored specifically to your needs.
Meet your instructor
Zain Kahn
Zain is a startup executive and advisor who has helped companies acquire over 8 million users and generate over $20million in revenue.
Zain has previously served as VP of Marketing at CareGuide, and built marketing channels in the SaaS, B2C, Marketplace and Fintech spaces. He currently advises startups that are backed by top tier VCs like Y Combinator and DCVC.
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Amanda Natividad
Hassan Bhatti
Lynn Kozak
Feras Jalbout
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Full Stack Marketing Bootcamp
Course Syllabus
01
Brand
• Positioning and personas
• Product and pricing
• Value proposition
• Tone and personality
Bonus: 30 day brand creation template
02
Customer Psychology
• Principles of persuasion
• Why People Buy
• Psychological Triggers
Bonus: How to craft an irresistible offer
03
Storytelling
• Types of story structures
• Elements that create a structure
• How to bring it all together to create a compelling story for your customers
Bonus: 12 story templates you can implement instantly
04
Growth Fundamentals
• Acquisition
• Engagement
• Monetization
• Retention
05
Experimentation
• Ideation and evaluation
• How to run experiments
• Measuring results
• Iterating on failure
• Scaling success
Bonus: Template for running and tracking experiments
06
Copywriting For Ads, Emails And Landing Pages
• The fundamentals of business writing
• How to improve your writing
• Copywriting frameworks
• How to write effective ads, emails, and landing pages
Bonus: Copywriting formulas you can use instantly
Bonus: List of resources to create ads, emails, and landing pages
07
Content and Organic Marketing
• Organic marketing fundamentals
• Organic vs paid marketing
• Key metrics
• SEO Fundamentals
• How to create high converting content
08
Paid Marketing
• Paid marketing fundamentals
• Key metrics
• Intro to Facebook and Instagram Ads
• Intro to Google Ads
• Intro to TikTok Ads
09
Career Strategy
• Career Fundamentals
• Which channels to pick
• Which skills to focus on
• How to create impact at work
• Future career paths
Bonus: 30-45 minute career strategy call with Zain
10
Bonus Module: How To Build An Online Following
• How pick a channel
• How to pick a topic
• How to write effectively
• Tactics and strategies to grow your following
Course schedule
5 days, 2-4 hours per day
Monday
• Introduction
• Branding
• Customer psychology
• Storytelling
Tuesday
• Growth fundamentals
• Experimentation
• Key metrics
Wednesday
• Copywriting
• Ads, Emails, Landing Pages
• Organic marketing fundamentals
• Content
• SEO
Thursday
• Paid marketing fundamentals
• Facebook and Instagram Ads
• Google Ads
• TikTok Ads
• Key metrics
Friday
• Career Strategy
• How to build an online audience
Get reimbursed by your employer
Your employer may have funds to cover this course
Many companies have an education budget for their employees. If not, your employer may still be willing to cover it if you ask.
Make the ask with this pre-filled template
This email is pre-drafted to make it easy for you and your employer to understand how the course benefits your role.