Everyday Design-Thinking


(5 ratings)


5 Days


Cohort-based Course

Solve business challenges in new ways utilizing proven & pragmatic techniques. Become more innovative by unleashing your inner creativity!

Course overview

Discover and unleash your innovation and creativity superpowers

Everyone is creative. Everyone can innovate. Everyone can learn how to solve problems in new ways. In this 1-week course you will learn how to use design-thinking to solve everyday challenges ranging from process improvements to developing new products and services.

Who is this course for:


Anyone that desires solving their day-to-day business problems in new and more creative ways.


Individuals struggling to harvest breakthrough thinking from their teams through traditional brainstorming approaches.


Leaders looking to raise the skill levels of their people and unleash the power of innovation in their organizations.

What you’ll get out of this course

Learn design-thinking fundamentals

Learn a universal five-step design thinking process and how to decipher variations to this process, such as design sprints. Adopt the mindset and behaviors for innovation and creativity, because process is useless if don't approach it and act in the right way.

Discover how to define and scope projects effectively

Projects don't fail due to a lack of good idea but rather due to poor upfront project definition. Learn how to avoid failure by deploying three tools that enable scoping projects in a way that are bounded but yet provide ample room for thinking big.

Become a detective

Unique insights lead to unique ideas. Discover how to look for insights (clues) through interviews, ethnography, field visits, research, and by observing everything in the world around us. The world is filled with insights ready to uncover.

Generate amazing ideas

It is hard to actually think in new ways. Get a crash course in multiple design-thinking tools that will force you out of your current way of thinking so that you can generate unique and potentially even breakthrough ideas!

Confidence in your skills

Develop the confidence to believe that, yes, you too are creative and have the ability to look at and solve problems in new ways, whether they be simple process improvements or coming up with the next big thing!

Meet your instructors

Rebecca Friese

Rebecca Friese

Rebecca Friese is a “Workplace Crusader,” helping organizations transform outdated practices into market-leading cultures. She’s an experienced consultant in organizational transformation, change management and innovation. Her 20+ years of experience span large-scale, Fortune 500 multi-million dollar projects to start-up clients.

She’s sat on both sides of the recruitment table, inspired executives to chart a new course, and worked tirelessly to make change stick. Now, she’s on a mission to make organizations better places to do work that matters.

Decio Mendes

Decio Mendes

Decio Mendes has a passion for making organizations hum and employees smile. For the past 25 years, he has worked with senior management teams across a broad range of industries to achieve breakthrough business, organization and individual performance. He is skilled in leading large business improvement, innovation and change management programs, having designed and executed some of the largest transformation programs conducted by three different global management consulting firms - Boston Consulting Group, Booz Allen Hamilton/Strategy& (now part of PWC) and WhatIf Innovation Partners (now part of Accenture).

Decio is an expert in design-thinking and human centered design and has trained thousands of people at companies like Google, Pfizer, Danone, Citigroup and more on how to be more innovate and creative on a daily basis. He is ready to show you how as well!

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Course syllabus


Process + Project

We will knock innovation and creativity off its pedestal by sharing an overall design-thinking process, including variations such as design sprints and ideation workshops. We will explore the mindsets and behaviors necessary. You will learn a number of highly effective tools for defining and scoping projects, and apply them to a fun mock case.


Insights + Ideas

You will learn techniques for collecting and synthesizing insights because only unique insights lead to unique ideas! You will gather insights using ethnographic and other techniques. You will learn and apply a range of easy to use design-thinking tools to break out of your current way of thinking and unleash your true creative potential.


Selecting + Selling

You will learn two powerful techniques for selecting the best ideas and how to move forward with prototyping and testing them so you can ultimately successfully pitch solutions to others within an organization.

Course schedule

8 hours spread out over one week
  • Monday, Wednesday, and Friday: Workshops

    12:00pm - 2:00pm Eastern Time

    Fun and highly interactive small-group workshops incorporating a mix of presentation and breakout working sessions to apply tools to a mock business case. Innovation and creativity aren't spectator sports, so everyone will get playing time and expert coaching!

  • Intersession work

    1-2 hours during the week

    Participants conduct a bit of work on their own in between workshops, specifically on items that cannot be done during the live sessions, e.g., going out into the real-world to complete some simple tasks to then bring back to the group!

  • Tuesday & Thursday: Office Hours

    12:00pm & 5:00pm Eastern Time

    Get all your questions answered or dive deeper into certain topics. Nothing is off limits! Office hours are optional but are great and, heck, you are paying for it so take advantage of them! Two 1-hour sessions will be offered on each of the days in between the live workshops.

Participants will also get a free copy of our book on creating a Good Culture at work

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on application using a mock case.

Interactive and project-based

You’ll be interacting with other learners through breakout rooms working on a mock case.

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

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