Cracking the C-suite 'How to Get and Master Key Executive Roles'
Ethan Evans
Former Amazon VP; 70+ patents; led 800+
Sue Bethanis, Ed.D.
Executive Coach & CEO/Founder
Learn the actionable skills for VP, SVP, & CXO roles
Early bird discounts:
-- 15% off if you enroll by January 31st (code: 2026CSUITE15)
-- 10% off by March 14th (code: 2026CSUITE10)
-- 5% off by April 28th (code: 2026CSUITE5)
WHAT TO EXPECT:
6+ hours of live online class taught via Zoom, combining lecture with real-work case studies in small groups and peer networking. In addition, you will be invited to alumni reunions with leaders from all cohorts so you can expand and continue deepening your network.
New AI content across all modules. You will learn and discuss how to best be a change manager regarding AI adoption and workforce issues as well as integrating Responsible AI (RAI).
ALUMNI REUNIONS (ONGOING):
You will be invited to alumni reunions with leaders from all cohorts so you can expand and continue deepening your network.
What you’ll learn
Actionable skills for VP, SVP, & CXO roles: Strategic Influence, Scale Culture, Develop Talent, Executive Presence (w/new AI content)
How to think strategically and be seen as an influential leader who enhances the whole company in 3 ways: Explore/Know, Translate, Message
How to see around corners (e.g. think long-term and have a multi-year approach)
Know the market and ecosystem, translate to align with your company’s needs, and sell your message to your peers, boss, and team.
How to influence and optimally lead large teams in 3 ways: Principles, Processes, People Engagement
Scaling to large numbers - how do you lead when your team is too big to even know names, let alone what people are doing?
Use the skills of principles, processes, and people engagement to demonstrate the mindset of a conductor for your company.
How to teach your directs how to coach in 3 easy steps: Rapport, Assess, Re-frame
How to select high-level leaders and make them great in only the small bits of time you have
How to teach your directs how to coach their team
How to develop and demonstrate executive presence and confidence in 3 ways: Gravitas and Grace, Humor + Stories, Superpower
How to best cultivate your network and inspire your followers with impact
How to upskill both your formal and informal speaking
How do your employees best adopt AI skills? And best integrate them into each functional area?
What are your AI governance policies and who determines them?
How do you best manage the (massive) change to the workforce? Which jobs are changing?
Ethan and Sue built cases based on real-work examples. Example: “How do you shift your knowledge-base toward what your CEO values most?”
Illuminate your executive presence with “Pick your moments, NOT your battles.”
Optimize your coaching with your directs with “Stop solving all your leaders’ problems.”
Who this course is for
Directors, Sr. Directors, & VPs from all disciplines who have the ambition and confidence to crack the C-suite.
Leaders managing large groups and multiple organizations. Seeking top roles (e.g. Amazon and Google L10, Microsoft 70/80, Meta D2+).
Startup Founders and anyone in CXO roles wanting to maximize their leadership impact with the right skills.
What's included
Live sessions
Learn directly from Ethan Evans & Sue Bethanis, Ed.D. in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Alumni reunions
You will be invited to alumni reunions with leaders from all cohorts so you can expand and continue deepening your network.
New AI Content
Added new content on AI across all four modules. You will learn how to best be a change manager in AI adoption and workforce issues.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
2 live sessions • 6 lessons
Week 1
Prework Video Recording, Articles, and Actions (120 minutes of content)
May
2
Class 1 - Strategic Influence & Scale Culture
Strategic Influence & Stewardship: Explore, Translate, Message
Scale Culture: Principles, Processes, People Engagement
Real-work case studies
Peer group discussions
Q&A
May
3
Class 2 - Develop Talent & Executive Presence
Develop Talent & Effective Coaching: Rapport, Assess, Re-frame
Executive & Top Presence: Gravitas + Grace, Humor, Superpower
Real-work case studies
Peer group discussions
Q&A
Bonus
Course Deck (slides)
Alumni Reunions
100+ page Mariposa Leadership Resource Guide
20% off all Ethan Evans career development on-demand courses
$1000 off 1-1 executive coaching from Mariposa Leadership
Additional Materials
Free lesson
Lead AI Adoption as a Change Agent
Embody the Change Agent Role for AI Success
Learn how top leaders are embracing the "change agent" role to drive AI transformation beyond traditional management.
Master the Mindset Shift: Expect and Embrace Change
Reframe AI disruption as growth using the "sandpile" concept to navigate change with confidence, not fear.
Practice Empathy-Driven AI Leadership
Lead with understanding, not mandates. Hear real strategies from senior leaders on turning fear into curiosity.
Live audience Q&A
We will end with audience Q&A. So bring your questions!
Schedule
Live sessions
7 hrs
Intense weekend course for busy leaders
Sat, May 2
4:00 PM—7:30 PM (UTC)
Sun, May 3
4:00 PM—7:30 PM (UTC)
Async content
2 hrs
Prework video recording and articles
Ethan & Sue Breakdown Executive Presence (video recording)
Class is focused on four growth areas for C-suite success
High emphasis on real-work case studies and dive deep group discussions
Ethan and Sue have worked with over 500 executives in operational and coaching contexts
Gagan Biyani (CEO and Co-Founder of Maven) on the course ROI
Frequently asked questions
$2,495
USD