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Data Storytelling for Startups

5 Days

Cohort-based Course

Learn how to tell a story with data and make it resonate with any audience.

Data Storytelling for Startups

5 Days

Cohort-based Course

Learn how to tell a story with data and make it resonate with any audience.

Hosted by

Aurélien Chu

Co-Founder @ Eskwelabs | 30 Under 30 | Ex-Mgmt Consultant

Aurélien Chu

Co-Founder @ Eskwelabs | 30 Under 30 | Ex-Mgmt Consultant

Course overview

Data Storytelling for Startups

"No one ever made a decision because of a number. They need a story."

Who is this course for?

If you produce or present reports regularly and want to enhance how you communicate with data

If you come from a non-quantitative background, and want to skip all the math theory in data

If you work in Marketing, Customer Experience, Sales, or Product, and don't want to depend on others for analysis

If you produce or present reports regularly and want to enhance how you communicate with data

If you come from a non-quantitative background, and want to skip all the math theory in data

If you work in Marketing, Customer Experience, Sales, or Product, and don't want to depend on others for analysis

Key outcomes

Turbocharge your communication with the power of data storytelling

You will communicate in the form of beautiful and intuitive data visualizations and narratives as presentations or reports.

You will provide actionable recommendations based on data insights that address the needs of your stakeholders.

Carry out simple but powerful analytics for data-driven insights

You will use benchmarking, segmentation, and funnel analysis to dig into the data relevant for teams in HR, marketing, product, or sales.

You will apply frameworks that help to derive insights with tangible business value from complex datasets and analyses.

Translate from business needs to data and back

You will enhance your credibility by mastering concepts including statistical bias, confounding variables, and dataset limitations and translating them into business terms for stakeholders.

Marketing Teams

How might we visualize our AARRR funnel and optimize metrics?

Customer Experience Teams

How might we breakdown customer feedback and improve service efficiency?

Product Teams

How might we drive user retention?

Elevate Messy Data into Beautiful Insights

Drive Business Impact

Strategize faster with quick turn around of insight generation without getting your data team involved and wow your colleagues with beautiful presentations.

See what people are saying

"kumu is building a rocketship and Eskwelabs has been a key cog to make this happen. Eskwelabs has proven that they’ve created the right formula to enable success for our teams.”

Jay Caluag

VP, Business Intelligence | kumu, Series C Startup

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Data Storytelling for Startups

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Meet your instructor

Aurélien Chu

Co-Founder, COO of Eskwelabs

Aurélien oversees the educational experiences at Eskwelabs. He is passionate about advancing understanding of decision science, bringing together advanced data skills and business strategy frameworks to unearth novel insights.

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