25+ years delivering enterprise data solutions for iconic UK brands, with the last 5 years focused on AI capabilities. Former senior roles at IBM, TCS, and Wipro.

I specialise in customer data architecture and marketing activation — covering customer data platforms, Vault 2.0 modelling, ID resolution, data governance, Agentic AI, and MLOps.

I teach Technology Professionals, including Solution Architects, Project Managers, and Senior Developers who are engaged in high-level discovery and conceptual architecture of data platforms for both BI and ML workloads.

Everything I teach is grounded in real implementation experience across Insurance, Multi-channel Retail, E-commerce, and Automotive — practical implications and hard-won lessons, not theory.

www.datawhistl.com