Data Informed Design

3 Weeks

·

Cohort-based Course

Create evidence-based design recommendations, Show the Business Impact of UX, and create design portfolios that attract employers.

Previously at

NantHealth
Designlab Learning
Northrop Grumman
Social Security
National Cancer Institute

Course overview

Feeling ignored by stakeholders? Are your design presentations falling flat?

Doing good design work is only half the job. The other half is about getting people to agree that it's good. Unfortunately, that's where you might be struggling.


This course is designed to address the most common challenges UX Designers and Managers have communicating their work:


- Handling opinionated stakeholders

- Being overlooked or ignored

- Dealing with teams that only want quick fixes

- Not being able to showcase the value of your work

- Being unable to translate design solutions to non-designers

- Getting stakeholder buy-in for large, underlying user problems

- Not knowing how to talk about projects in design portfolios


If you're struggling with these issues, Data-informed Design can help. Turning a "Design Opinion" into an Insight backed by Data is a shortcut to effective design communication.


By integrating "Just Enough Data" into your design process, you can articulate and demonstrate how usability fixes can impact the businesses' bottom line.


If you want to influence decision-makers, show the impact design has on business, or create design portfolios that employers want to read, this course is for you.


I will provide you with real-life examples from leading Product-Led Growth Initiatives with Executives, and actionable strategies I've refined from mentoring businesses, instructors, and students in Data-Informed Design.


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Training your team? Email Kai for bulk pricing, private cohorts, and a personalized course: kaijzen@gmail.com



Who is this course for

01

Experienced UX Designers who want to solve user's problems, but don't have stakeholder buy-in for their ideas.

02

Design Leaders and Managers who must influence founders, executives, and other leaders to make the right decisions for their users

03

Designers who have done good work on design projects, but may have no idea how to create an effective design portfolio.

04

Designers who work in complex fields (like Healthtech, Fintech, or AI) who want to unlock the power of data

What you’ll get out of this course

Data-Informed frameworks that showcase the value of your design work

If you've ever struggled to justify the "ROI" of UX, Data-Informed Design can help. You'll learn several frameworks that help you incorporate Data into your Design process to persuade others and showcase the value of your work.

Understand how to align design recommendations with business outcomes

One of the major issues designers face is that their team may not understand the impact certain design decisions have. You'll learn how to align design recommendations with business outcomes to have a greater impact.

Communication templates to help implement Data-Informed Design

Data-Informed Design is a team effort, and you may not know how to talk with your Product Manager about it. You'll receive templates for sending e-mails, interviewing stakeholders, and more to implement Data-Informed Design in your organization.

Craft 5-minute stories, compelling narratives you can use to persuade your team (no creative writing experience needed)

Facts aren't enough: you need to learn how to tell UX stories to have the greatest impact. You'll learn frameworks to turn insights into UX stories, no creative writing experience needed.

Personalized 1:1 guidance

Each organization faces different Data-Informed Design challenges. Through exercises, live workshops, and Q&A, get the feedback, advice, and tactics you need to apply the course content to your situation.

Create Design Portfolios that get employers interested in you

The Data-Informed Frameworks and 5-minute stories that you'll use on the job are also the perfect way to create a design portfolio that recruiters and interviewers want to read. You'll learn how to take what you learn and apply it to your design portfolio.

This course includes

6 interactive live sessions

Lifetime access to course materials

88 in-depth lessons

Direct access to instructor

21 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Dec 2—Dec 8

    Dec

    2

    Introducing Data-Informed Design, and the importance of aligning with the business

    Mon 12/25:00 PM—6:15 PM (UTC)

    Dec

    5

    Workshop 2: How to track the right metrics, and coming up with hypotheses

    Thu 12/55:00 PM—6:00 PM (UTC)

    Intro: Why Data Informed Design matters, and how designers can use it

    6 items

    Design something businesses and users care about: align and track product metric

    26 items

Week 2

Dec 9—Dec 15

    Dec

    9

    Workshop 3: How to incorporate Data into your user research process

    Mon 12/95:00 PM—6:00 PM (UTC)

    Dec

    12

    Workshop 4: Finding gaps in knowledge and finding evidence for your recommendations

    Thu 12/125:00 PM—6:00 PM (UTC)

    Understand and analyzing: Working with data

    33 items

Week 3

Dec 16—Dec 21

    Dec

    16

    Workshop 5: Why UX Stories matter, and how to build one

    Mon 12/165:00 PM—6:00 PM (UTC)

    Dec

    19

    Workshop 6: Creating a Data Visualization, and tying everything together

    Thu 12/195:00 PM—6:00 PM (UTC)

    UX Storytelling: we hear facts, but feel stories

    44 items

What people are saying

        Working with Kai has been an absolute pleasure. He provided high-quality, engaging, educational content. He was also great at finding ways to bring the learning to life through storytelling and scenario-based writing. I highly recommend Kai for his writing skills, punctuality, thoroughness, and dedication to providing an excellent piece. 
Orla Williams

Orla Williams

Learning Experience Design Lead, Data-Driven Design, Designlab
        Kai is an outstanding writer. His articles are always thorough, with a clear narrative, and he always takes the time to dive into existing literature on the topic he’s covering before formulating his own point of view. His ability to craft high-quality content on a regular basis is something I truly admire.
Fabricio Teixeira

Fabricio Teixeira

Partner, Design @ Work & Co, Editor of Medium's UX Collective Newsletter

Meet your instructor

Christopher Kai Wong

Christopher Kai Wong

Senior Product Designer at Nanthealth. Top Design Writer on Medium (52k following). Data-Informed Design Expert. Designed for 1m+ users.

Kai has over a decade of UX experience in data-centric fields like Healthcare, Federal, and B2B/SaaS UX. His designs have impacted millions of vulnerable populations, including patients, senior citizens, and medical professionals.


He has often worked as UX team of one, communicating the value of UX to teams and organizations that may not fully understand. As a result, he has learned better, more effective communication by understand effective data-focused viewpoints.

A pattern of wavy dots

Join an upcoming cohort

Data Informed Design

Cohort 3

$535

Dates

Dec 2—21, 2024

Payment Deadline

Dec 1, 2024

January Cohort

$535

Dates

Jan 6—25, 2025

Payment Deadline

Jan 5, 2025
Get reimbursed

Course schedule

3-5 hours per week

  • Mondays and Fridays

    11:00 AM - 12:30 PM EST

    I will have live lectures with Q&A, reviewing this week's lessons. These will also be where I review student's exercise and provide live feedback

  • Pre-recorded lectures

    1-2 hours per week

    In these lectures, I'll dive into the specifics around Data, Narrative, Visuals, and more. This will be a more detailed videos on the stuff I cover live on Mondays and Fridays

  • Weekly projects and exercises

    2 hours per week

    These exercises, paired with the lecture, will help you practice the concepts you learn from lectures

Free resource

Read my most popular Medium article for free

This article is on the homepage of Medium.com, a site with 155+ Million visitors, and what they use to get people to sign up for the site. You can read it for free to get a preview of what I'll talk about in this course.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

A pattern of wavy dots

Join an upcoming cohort

Data Informed Design

Cohort 3

$535

Dates

Dec 2—21, 2024

Payment Deadline

Dec 1, 2024

January Cohort

$535

Dates

Jan 6—25, 2025

Payment Deadline

Jan 5, 2025
Get reimbursed

$535

3 Weeks