4 Weeks
·Cohort-based Course
Understand the frameworks to rigorously think about markets to come up with compelling solutions. Apply them to 12 different product themes!
This course is popular
34 people enrolled last week.
Course overview
Senior IC Product folks (IC 7+) at the top companies have an incredible ability to move between complex product problems in different domains and land impact in short amounts of time. They exhibit high levels of product thinking in addition to organizational savvy in execution.
People with strong product thinking capabilities across levels (IC5 - IC8) are not just highly desired within the companies they currently work at, but are coveted by companies across the tech industry.
In order to expand your product thinking, you need to go broad and think about a lot of products/markets from first principles. The challenge that people face is that they only get to work on only 1 or 2 products every few years and become fully immersed in that space. They put in the effort to broaden their product thinking only when they are looking for new jobs. That is already too little, too late!
This course will help people Uplevel Product Thinking Skills for digital products in a short amount of time.
The unique approach I will be taking is:
1. Break down digital technology products into 12 themes & ~50 markets / product types.
2. Demonstrate how to think about product problems in those themes and markets/product types
3. Leverage 30 min interview styles questions to help people practice product thinking across markets.
Theme 1: Entertain, Educate and connect people!
- Media - By Studios: Netflix, Disney, HBO, CBS, Peacock, YouTube TV…
- Media - Traditional Publishers: NTY, Economist, WSJ, Yahoo
- Media - Music / Podcasts / Audio Books: Spotify, Itunes, Podcast, Audible
- Media - By Creators: IG Reels, TikTok, YouTube, Snap, IG/WhatsApp Channels
- Media - By Community: Reddit, FB Public Groups, LinkedIn
- Media - By Friends & Family: FB Feed / Stories, IG Stories, WhatsApp Status
Theme 2: The middlemen making connections!
- Marketplaces - Local: Yelp, ZocDoc, Thumbtack, OpenTable, Tripadvisor,
- Marketplaces - Ecommerce: Ebay, FB Marketplace, Etsy
- Marketplaces - Real Estate: RedFin, Zillow
- Marketplaces - Short Term Rentals: AirBnB, VRBO, ..
- Marketplaces - Transportation: Uber, Uber Freight, Lyft, DoorDash, Instacart
- Marketplaces - Travel: Kayak, Expedia, Hotels.com
- Marketplaces - Jobs: Upwork, LinkedIn, Indeed,
- Marketplaces - Dating: Tinder, Match, Bumble, …
Theme 3: Makes it easy to spend money!
- Ecommerce - Everything: Amazon, Walmart, Target, Costco
- Ecommerce - Local: DoorDash, Uber Eats, Instacart, Amazon, Walmart..
- Ecommerce Verticals: United, Marriott, BestBuy, HomeDepot, HelloFresh / Blue Apron, Chewy,
Theme 4: Always On Connection to People!
- Communication - Private: WhatsApp, iMessage, Messenger, IG Direct, Snap, Linkedin, X, Telegram
- Communication - Large Group: Slack, Discord, Microsoft, Google, Workplace, WhatsApp, Telegram
Theme 5: Do More With Less!
- Productivity - Personal: Notion, Coda, DropBox, TaskList Apps, Grammarly,
- Productivity - Enterprise: DropBox, Box, Google bundle, Microsoft 365, Atlassian,
- Productivity - No/Low Code Tools: Zapier, Airtable
Theme 6: Amplifying And/Or Replacing Humans on Some Tasks!
- Gen AI - Business Agents: TBD
- Gen AI - Consumer Agents: TBD
- Gen AI - Creator Agents & Tools: TBD
Theme 7: Enhancing world and How we interact with it!
- AR: Assistants, Spatial computing
- VR: Games, Experiences, Communication & community
Theme 8: Portal to the Internet!
- Consumer Hardware: laptops, phone, watch, glasses, health trackers, AR/VR
- Consumer Platforms - Operating Systems: Windows, Mac, iOS, Android,
- Consumer Platforms - Browsers: Chrome, Safari, Firefox, Arc
- Search: Google, Microsoft, Perplexity, YouTube, TikTok, ..
Theme 9: Pays the bills for the free stuff!
- Advertising - General: Google, Meta, Amazon, Apple, YouTube, TikTok, Snap,
- Advertising - Vertical: Yelp, Uber, Instacart, DoorDash, Expedia, Kayak, LinkedIn
Theme 10: Makes it easy(ier) to make money
- Ecommerce Logistics: Fulfillment by Amazon, Shopify Fulfillment, Flexport, Uber Freight
- Ecommerce Dev & Marketing: Shopify, Meta Pages / Shops,
- Business Website & Marketing: Yelp, FB Pages, WhatsApp Business Accounts, Wik, Squarespace ..
- Business - HR / Finance: Intuit, Service Now, ADP, Zenefits, Workday,
- Business - Marketing/Sales: Salesforce, Hubspot, Zoho, SAP, Oracle, Marketo, Mailchimp, LinkedIn
Theme 11: Moves, Stores and Invests Money!
- Payments - Dev Platforms: Stripe, Paypal, Adyen, Shopify Pay, Bolt
- Payments - Peer to Peer: Venmo, Zelle, Paypal
- Finance - Banking & Credit: Wells Fargo, First Republic, Citi, Mercury, Monzo, Nubank
- Finance - Investments: Charles Schwab, E*Trade, Fidelity, Robinhood, Coinbase
Theme 12: Build On Top Of Others!
- Developer Platforms - Infrastructure: AWS, Google Cloud, Azure,
- Developer Platforms - Tools: Cloudflare, Twilio, statsig, Datadog, Splunk, Okta, Stripe
- Design Platforms: Adobe, Figma, Canva
Who is this course for:
This course is going to help you:
- No matter how many years of product experience you have. IC, Manager, Dir, Sr. Dir, VP
- What function you serve in product org. PM, Eng, Design, DS, UXR, PMM etc.
- What ever company you currently work at in the product landscape
01
Product builders across functions from Product Manger, Design, Data Science, User Research, Marketing will benefit from the frameworks!
02
People with all levels of experience from IC, Manager, Director, Sr. Director and VPs will benefit from the breadth of topics.
03
No matter your industry / company you will benefit from the deliberate thinking that you will practice through the course!
Interactive live sessions
Lifetime access to course materials
In-depth lessons
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Uplevel Your Product Thinking
Over his 20 year career as a product & engineering leader, Satish had led & scaled products at Meta, Yelp, Yahoo and VideoMining. At Meta, Satish led teams building content & product recommendations, teen safety & well-being, civic engagement and advertising products. Previously, he led the services verticals and self-serve ads businesses at Yelp, and supported video platforms & personalization at Yahoo. Satish started his career as a computer vision researcher at a start up building AI driven products after graduating from Penn State University.
After switching from an engineering leadership role to an IC PM role 11 years ago Satish realized that he needed to develop skills to Influence Without Authority. He is sharing the playbook of principles, processes, skills and frameworks developed over the last decade so that you can improve your product and influence skills at a 10x faster rate with 10% of the effort.
Cohort 1
$600 USD
Dates
Payment Deadline
3 hrs per week
All modules will be available at the beginning of course on June 1st.
Optionally you can join live sessions.
1 hr per week
Sat - Jun 8, 15, 22, 28
9AM - 10AM PT
9AM PT - 11AM PT followed by Q&A
Product Thinking - Frameworks
8AM - 9AM PT
Week 2:
Week 3:
Week 4:
Week 5:
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Cohort 1
$600 USD
Dates
Payment Deadline