2 Weeks
ยทCohort-based Course
Leverage your content and conversational UX expertise to design user-centered GenAI applications
Companies I've worked with
Last chance to apply
2
days
3
hours
33
mins
Course overview
So you've played around with ChatGPT, Bing, Claude and Gemini, wrote some prompts and you're wondering what's next? What's the hype all about? Then this course is for you.
Structured design
For me, Generative AI starts to sing once we move beyond basic, one-off prompting for ourselves, and start desiging GenAI workflows and apps that really help users reaching their goals. And for that, we need a structured design approach.
3 core components of a GenAI-application
This course will give you an introduction into the three core components of a well-designed GenAI application: prompts, workflows and retrieval augmented generation. You'll learn theory, build small prototypes and explore GenAI tooling. And possibly one of the biggest perks: you'll connect with others in this space, and learn together!
Are you a content professional? You're on your way to succes already!
Understanding user needs on a task-based level and knowing how to write proper instructions are two core skills for any GenAI designer. And as a content professional, chances are that might already know how to do this! And if not, you'll probably find it quite easy and fun to learn.
Small groups
Human connection is one of my own core professional values. That's why I keep my courses extremely small: just 12 participants. This way, we'll have enough time for real interaction, experimentation and learning together.
Future cohorts for different time zones!
For my Australian fellow content folks: I've heard you loud and clear. There will be a cohort for your timezone right after my summer break, starting July 31st. I'll be opening enrollment very soon - join the waitlist to be the first to enroll!
01
Conversation designers who want to expand their current skillset so that they can design LLM-based and hybrid conversational interfaces.
02
Technical writers and knowledge base managers who are curious how GenAI can turn your static knowledge into interactive user support.
03
Content professionals who want to optimise their content workflows with Generative AI or want to move into a broader GenAI design role.
You'll learn how to use user-task analysis and the task-flow mapping canvas to sketch the broad design of your GenAI app.
The system prompt is the beating heart of a GenAI app. We'll start system prompt design from scratch, and design our way up to prompts that are robust and useful.
Contrary to conversational flows, AI-workflows are all about getting things done. You'll learn how to break down a user task into its individual components and where to apply GenAI (and where to keep the human in the loop :-) )
RAG, or talk-to-your-document, is one of the most popular use cases for GenAI. But uploading your 200-page document and then being able to ask it a question...how user-centered is that? I'll teach you some design techniques for making your RAG way more interactive.
I'll upload most of the theory of this course upfront in bite-sized videos. This leaves plenty of time for co-building sessions and demos.
There is so much more out there than just ChatGPT! I'll use different tools in each session, so you get an idea of GenAI tooling and support.
4 interactive live sessions
Lifetime access to course materials
27 in-depth lessons
Direct access to instructor
8 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Mavenโs guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Designing Generative AI for conversations and content
Week 1
Jun 25โJun 30
Events
Tue, Jun 25, 4:00 PM - 6:00 PM UTC
Thu, Jun 27, 4:00 PM - 6:00 PM UTC
Modules
Free preview
Week 2
Jul 1โJul 6
Events
Tue, Jul 2, 4:00 PM - 6:00 PM UTC
Thu, Jul 4, 4:00 PM - 6:00 PM UTC
Modules
Bonus
Modules
Tim Willers
Sara Pothast
Maaike Groenewege combines 25 years of linguistics and content design with a solid foundation in user-centered research and business analysis. She works as an independent conversational AI consultant with her own boutique agency Convocat.
Maaike has coached conversation design teams with ABN AMRO, Kamer van Koophandel and Independer. Since november 2022, she focuses on working with generative AI, coaching teams at Onereach.ai, and designing effective prompts for Generative AI strategy and Nextphase.ai.
Next to her design and consultancy work, Maaike is a much-loved keynote speaker who always brings a spark of joy and inspiration to her audiences.
Cohort 2 - Eur & US- Tuesday & Thursday
$495 USD
Dates
Application Deadline
Don't miss out!ย Applications close in 3 days
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
Youโll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Cohort 2 - Eur & US- Tuesday & Thursday
$495 USD
Dates
Application Deadline
Don't miss out!ย Applications close in 3 days