Note: this course is for those of you in Europe and the US. After this cohort, I take short teaching break, but hey, no pressure :-)

So you've played around with ChatGPT, Bing, Claude and Gemini, wrote some prompts and you're wondering what's next? What's the hype all about? Then this course is for you.

Structured design

For me, Generative AI starts to sing once we move beyond basic, one-off prompting for ourselves, and start desiging GenAI workflows and apps that really help users reaching their goals. And for that, we need a structured design approach.

3 core components of a GenAI-application

This course will give you an introduction into the three core components of a well-designed GenAI application: prompts, workflows and retrieval augmented generation. You'll learn theory, build small prototypes and explore GenAI tooling. And possibly one of the biggest perks: you'll connect with others in this space, and learn together!

Are you a content professional? You're on your way to succes already!

Understanding user needs on a task-based level and knowing how to write proper instructions are two core skills for any GenAI designer. And as a content professional, chances are that might already know how to do this! And if not, you'll probably find it quite easy and fun to learn.

Small groups

Human connection is one of my own core professional values. That's why I keep my courses extremely small: just 15 participants. This way, we'll have enough time for real interaction, experimentation and learning together.