Designing Generative AI for conversations and content
Maaike Groenewege
AI's Biggest fan & sharpest critic
Start designing user-centered AI-applications
I took the feedback of 16 cohorts to completely redesign this course. The familiar foundations are still there, but I've added more real life examples from my own design practise, more RAG and and introduction into bot QA.
3 core components
This course will give you an introduction into the three core components of a well-designed GenAI application: prompts, workflows and retrieval augmented generation. You'll learn theory, build small prototypes and explore GenAI tooling.
New: LLM-evals
I've now added a gentle introduction to LLM-evaluations: the way to monitor your AI's performance.
Are you a content professional? You're on your way to succes already!
Understanding user needs on a task-based level and knowing how to write proper instructions are two core skills for any GenAI designer. And as a content professional, you already have all the basic skills for GenAI-design!
Small groups
Human connection is my core professional value. That's why I keep my courses extremely small: just 15 participants. This way, we'll have enough time for real interaction, experimentation and learning together.
What you’ll learn
Leverage your content and conversational UX expertise to design user-centered GenAI applications.
Learn how to use user-task analysis and the task-flow mapping canvas to sketch the broad design of your GenAI app.
Learn specific prompting techniques to keep GenAI chatbots conversational and on topic.
Learn to design for proper question recognition and factual correctness
So you've built a RAG chatbot, but it's meh...
Learn different prompt techniques to take your RAG-chatbot more interactive, to the point and engaging.
Learn how to monitor your chatbot's performance with LLM-evals
Learn how to write two basic evals and run them.
Learn directly from Maaike
Maaike Groenewege
Founder and independent consultant at Convocat BV
Who this course is for
Conversation designers who want to expand their current skillset so that they can design LLM-based and hybrid conversational interfaces.
Technical writers and knowledge base managers who are curious how GenAI can turn your static knowledge into interactive user support.
Content professionals who want to optimise their content workflows with Generative AI or want to move into a broader GenAI design role.
What's included
Live sessions
Learn directly from Maaike Groenewege in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
4 live sessions • 37 lessons • 7 projects
Week 1
Aug
10
Session 1 - Designing GenAI for conversations and content
Aug
12
Session 2- Designing GenAI for conversations and content
Session 1 - Prompting vs. prompt design, introduction to system prompts
Session 1 - Working with Langfuse, a mini video course
Session 1 - Tiny projects, prompts and excercises for you to try out
Session 1 - Turn your prompt into a Claude app, project or a CustomGPT
Session 2 Prompting for conversation design
Session 2 - Working with Mindstudio & Surify co-build video
Session 2 - RAG - Retrieval Augmented Generation
Session 2 - Tiny projects and excercises for you to try out
Week 2
Aug
17
Session 3- Designing GenAI for conversations and content
Aug
19
Session 4- Designing GenAI for conversations and content
Session 3 - Advanced RAG & gentle intro to evaluations
Session 3 - A gentle intro to evaluations and Mindstudio build-along
Session 4: Beyond prompting - designing workflows
Schedule
Live sessions
4 hrs / week
Mon, Aug 10
4:00 PM—6:00 PM (UTC)
Wed, Aug 12
4:00 PM—6:00 PM (UTC)
Mon, Aug 17
4:00 PM—6:00 PM (UTC)
Wed, Aug 19
4:00 PM—6:00 PM (UTC)
Frequently asked questions
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