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Customer Advocacy Accelerator- Mastering Strategic Systems- Unlimited Support

13 Weeks

·

Cohort-based Course

Mobilize Customers Into Advocates: Scale Your Advocacy Operations Without Exhaustion & Secure Every Reference and Review You Need!

Previously at

HubSpot
Forbes
Demandbase
Outreach
GTMnow

Course overview

Pull Out The Stops: Get The Customers & Content You Need Without Feeling Alone!

Get All of the Advocacy Support You Need!


Are you tired of drowning in requests from other teams, struggling to prove the value of your efforts, and feeling overwhelmed by managing multiple customers and advocates individually? It's time to take control and elevate your customer advocacy program to new heights.


Welcome to Customer Advocacy Accelerator – your comprehensive guide to building and managing highly effective advocacy programs that drive revenue, retention, and engagement. This course is designed specifically for Customer Advocacy Managers like you, who are ready to stop feeling overwhelmed and start seeing tangible results.

Who is this course for?

01

Customer Advocacy managers who need to multiply their efforts & results.

02

Community managers that want to create advocacy and drive revenue influence.

03

Customer Marketers who need to motivate customers to engage and take action.

What you’ll get out of this course

A Blueprint for Getting 3x More Customers Participating In Your Program


A Framework for Identifying Customer Advocates and Nurturing Them Into Your Top Champions


Strategies for Creating Unlimited User Generated Content


Crash Course In Community Building & Engagement

Collection of Best Practices from Top Programs and Advocacy Leaders in SaaS

Secrets for Communicating with the C-Suite & Getting Important Teams Onboard

This course includes

12 interactive live sessions

Lifetime access to course materials

7 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Mar 1—Mar 3

    Advocate Management & Scoring

    7 items • Free preview

Week 2

Mar 4—Mar 10

    Mar

    5

    Session 1

    Tue 3/55:00 PM—6:00 PM (UTC)

    Reimagining Customer Advocacy: The New Perspectives You Need to Adopt

    0 items

Week 3

Mar 11—Mar 17

    Mar

    12

    Session 2

    Tue 3/124:00 PM—5:00 PM (UTC)

    Bringing Immediate Structure to Your Day

    0 items

Week 4

Mar 18—Mar 24

    Mar

    19

    Session 3

    Tue 3/194:00 PM—5:00 PM (UTC)

    Advocate Discovery Unleashed

    0 items

Week 5

Mar 25—Mar 31

    Mar

    26

    Session 4

    Tue 3/264:00 PM—5:00 PM (UTC)

    Advocacy Personas, Data, and Segmentation

    0 items

Week 6

Apr 1—Apr 7

    Apr

    2

    Session 5

    Tue 4/24:00 PM—5:00 PM (UTC)

    Nurturing Advocates Through Their Journey

    0 items

Week 7

Apr 8—Apr 14

    Apr

    9

    Session 6

    Tue 4/94:00 PM—5:00 PM (UTC)

    Customer Engagement, Community, & Participation

    0 items

Week 8

Apr 15—Apr 21

    Apr

    16

    Session 7

    Tue 4/164:00 PM—5:00 PM (UTC)

    Students Choice

    0 items

Week 9

Apr 22—Apr 28

    Apr

    23

    Session 8

    Tue 4/234:00 PM—5:00 PM (UTC)

    Immediate Advocate Impact: Creating Value Today & Tomorrow

    0 items

Week 10

Apr 29—May 5

    Apr

    30

    Session 9

    Tue 4/304:00 PM—5:00 PM (UTC)

    A System for Scaling Advocacy to New Heights

    0 items

Week 11

May 6—May 12

    May

    7

    Session 10

    Tue 5/74:00 PM—5:00 PM (UTC)

    User Generated Content That Transforms

    0 items

Week 12

May 13—May 19

    May

    14

    Session 11

    Tue 5/144:00 PM—5:00 PM (UTC)

    Igniting Internal Collaboration

    0 items

Week 13

May 20—May 26

    May

    21

    Session 12

    Tue 5/214:00 PM—5:00 PM (UTC)

    Metrics, Reporting, & Proving Your Program's Value

    0 items

Week 14

May 27—May 31
    Nothing scheduled for this week

What people are saying

        If you want to scale advocacy, you should get this course with Mary Green. Mary has many years of experience with spearheading communities, & developing strategies for customer advocacy & she is passionate about all these topics. She walks the walk and talks the talk. You couldn’t have picked a better advocate to be on your side for this journey.
Tiffany P. Nguyen

Tiffany P. Nguyen

Customer Advocacy & Marketing Leader
        For myself and many others, Mary is the go to for advocacy and community management. With her, you're getting more than just expertise; you're getting actionable strategies and processes to elevate your customer engagement leading to those sought after business results.
Rachel Ward

Rachel Ward

Lifecycle & Customer Marketing Leader
        I came away from Mary's course with some great actionable ideas and insights that I was able to execute right away. Mary was great about making sure the course content applied to me and the community-building phase I'm in specifically. I'd recommend Mary's course to other community professionals. 
Elsbeth Russell

Elsbeth Russell

Community Manager
        Mary is a wealth of knowledge, explains things in a way I understand and is always willing to answer questions. Highly recommend any course she's leading!
Christa Niering

Christa Niering

Director of Customer Advocacy

Meet your instructor

Mary Green

Mary Green

Community & Advocacy Founder

I'm a caring, helpful, and customer-focused Community Leader who loves to support others. I've created CMAweekly to help Customer Marketing and Advocacy professionals connect, learn, and elevate our profession.


I'm here to help you build the Advocacy & Community efforts that will make your job more enjoyable while making sure you succeed.

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Course Timeline - Adjustable For Your Needs

2 hours per week

  • March 1, 2024

    12AM EST

    Get access to the entire course.

  • Tuesdays

    12 PM EST

    Our calls will focus on implementing what we are learning in the course.

  • Always On Support

    Join Slack to have immediate access to ask me questions about the course or your community.

Why You Should Join This Cohort

Why You Should Join This Cohort

You Need Some Support

Hundreds of Customer Marketing & Advocacy professionals listen to my advice every week. Let me help you, too.

I'm Dedicated to Your Success

Can't make a meeting? I'll help you 1:1. I want to help you enjoy your job more and create more successful and happy advocates.

Your Peers Want to Help

Professionals in our space are always happy to help, join this group of peers and grow in your career together.

Frequently Asked Questions

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Be the first to know about upcoming cohorts

Customer Advocacy Accelerator- Mastering Strategic Systems- Unlimited Support

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