The 20 Hour CEO - Scale as an AI-First CEO
Christine Carrillo
Built 3 businesses to $200M. CEO Coach.
The CEO operating system for the AI era — built by someone who's done it.
You've tried the tools. Maybe you spent a weekend building AI agents and got stuck. Maybe you've got 20 experiments running that don't add up to a strategy.
You can see what's possible — you just can't get there from where you are.
That's not because you're not smart enough.
It's because you've been bolting AI onto a business that doesn't have the infrastructure to hold it. AI on top of chaos just creates faster chaos.
This course gives you the operating system first — then shows you exactly where AI fits inside it.
How you think as CEO.
How your business should actually run.
Where AI fits in YOUR specific workflows.
How to lead your team through the transition.
I built an AI-first company a decade ago — 96% profit margins, a third of our team were AI agents — before anyone had plug-and-play tools.
Today, I run 3 businesses on ~20 hours a week using these same systems.
And I coach CEOs through this transition every week at $10K/month.
This course gives you the same frameworks in 3 weeks. You'll leave with systems running, not a plan to start later.
If you can't delegate to humans, you'll never delegate to AI. This is where both get fixed.
What you’ll learn
Become the CEO who builds the machine — not the one trapped inside it
Audit your actual week using the CEO Time Architecture — most founders are shocked to see where their hours really go.
Separate $25/hour work from $10,000/hour work using Christine's delegation filter. You'll know exactly what to stop doing.
Build your Priority Operating System — the weekly rhythm that keeps you focused on what actually moves the business forward.
Map your workflows to the 4 modes of AI — from basic chat to full delegation — so you know what fits where in YOUR business.
Know the difference between sprinkling AI dust and AI that's running a real part of your operations. Most CEOs can't tell yet.
Get the language and confidence to make AI decisions for your specific business — not someone else's case study.
Build real automations during the course using Claude, Cowork, and current AI tools — not a plan to start later.
Use Christine's simple-to-complex progression: start with one system, prove it works, then layer. No overwhelm.
Leave with an operating machine — actual workflows running in your business by week three, not a notebook full of ideas.
Get the framework and language to lead the AI conversation with your team — without panic, without pretending you have it figured out.
Learn how to evaluate who on your team can adapt and who can't. This is the conversation most CEOs are avoiding right now.
Use the Team Transition Playbook to bring your people along — so AI feels like an upgrade, not a threat.
Deploy Christine's CEO Decision Architecture — the framework that removes emotional burden and analysis paralysis.
Build visibility systems so you see your business clearly without asking anyone for updates or digging through dashboards.
Make confident calls with incomplete information — because your operating system handles execution once you decide.
Not behind. Not scrambling. You'll see the landscape clearly and know what matters for your business right now.
Know enough to be dangerous — enough to make the right AI calls, ask the right questions, and build what's next.
Join a small cohort of CEOs going through the same transition. You won't feel alone in this anymore.
Who this course is for
You're a CEO who built something real — and became the thing holding it together. You know you're the bottleneck. You're ready to fix it.
You've tried AI tools, maybe even built a few things — but nothing's connected to a real strategy for YOUR business. You want the framework.
You're working 50-60+ hours and you know it's not sustainable. You want systems that let you lead the business instead of running all of it.
What's included
Live sessions
Learn directly from Christine Carrillo in a real-time, interactive format.
6 live coaching sessions with Christine
Christine's 1:1 coaching costs $10K/month with an 11-month waitlist. In this course, you get direct access to her for 3 weeks — live coaching on YOUR business, YOUR bottlenecks, YOUR AI strategy. This is the closest thing to private coaching at a fraction of the cost and without the wait.
A custom AI implementation plan for YOUR business
You're not learning someone else's case study. By the end of the course, you'll have a complete operating system mapped to YOUR business — your workflows, your team, your bottlenecks, your AI opportunities. Every framework gets applied to your specific situation during the course. You leave with YOUR plan, not a generic one.
The frameworks Christine's $10K/month coaching clients use
You're not getting theory — you're getting the exact systems Christine has built across 7 companies and refined with hundreds of CEOs. CEO Time Architecture. Delegation Filter. AI Implementation Map. You'll implement them in your business during the course, not after.
Direct coaching on your specific business
Bring your real problems, leave with real answers. Christine will know your business, your challenges, and your specific bottlenecks. This isn't a course where you sit and watch — it's a room where your business gets direct attention from someone who's built to $200M+ and coaches the best.
Hands-on AI implementation with current tools
You won't just learn about AI — you'll build with Claude, Cowork, agents, and current automation tools in your actual business during the course. And because Christine uses these tools daily, every cohort teaches the latest implementation. Your skills never go stale.
The AI-First CEO Toolkit
Every template, playbook, and framework Christine uses to run 3 businesses on ~20 hours a week — yours to keep forever. Delegation scripts, workflow templates, AI prompt libraries, decision frameworks, and more. These aren't generic downloads. They're the tools behind a real business machine.
AI coaching assistant trained on Christine's frameworks
Implementation support between sessions — any time, day or night. Working on delegation at 10pm? Building an automation on a Sunday? The AI assistant knows Christine's methodology and can coach you through it in real time. Like having a thought partner on call while you build.
A small cohort of CEOs in the same transition
Most CEOs are figuring this out alone. In this cohort, you're in a room with peers navigating the exact same thing — scaling themselves, implementing AI, building systems. The honesty, shared problem-solving, and accountability are something most CEOs don't get anywhere else in their lives.
Lifetime alumni access to every future cohort
You'll get what you need in this cohort. But as your business grows and AI evolves, you have a standing invitation to come back — to any future cohort, forever, at no cost. That means ongoing access to Christine, updated frameworks, and the latest AI implementation. Try finding that anywhere else for $4,000.
All recordings, video course, and materials — forever
Miss a live session? Full replay available. Want to revisit a framework six months from now? It's all there. You get the complete async video course, every recording, every template and toolkit — forever. Come back to it whenever your business needs it.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Free resource
This simple habit helped me grow 3 businesses to $200M in revenue.
Here’s how it works:
Each week I send a team memo outlining exactly what we need to move the company forward, with or without me.
By reading this memo, my team knows:
- what to work on
- what's a priority and why
- how to make decisions without my input
So here's a secret... my team memos take me 15 min to write.
Instead of asking for updates or looking for data, I use a Notion template that writes 75% of the memo for me.
It pulls in the important data automatically.
So I can focus on providing insights on the data.
Hope it's helpful!
Schedule
Live sessions
2 hrs / week
3 weeks, 6 live sessions, 90 minutes each
Testimonials
- Fantastic course. In a short amount of time, Christine not only coached through mindset shifts and behavior changes required, but also provided very practical tools to help get you there. I found the combination of "why", "what", and "how" in such a compact package to be very, very helpful. Going through the training in an interactive format where
Tim Harms
CEO at Enliven - I've been around the block a few times, so this isn't coming from a newb with shiny object syndrome. ;) I wish I'd had this course 10 years ago. I would have a much more successful company with much less stress. Christine just tells it like it is. I think I've been training with people that are more hype than practical advice for too many years.
Becky DeGrossa
CEO at CounselingWise - The 20 Hour CEO was an amazing experience. It armed me with the insights, tools and resources I needed to make a great hire as it relates to an EA. But more than anything.. It gave me the ability to create a system that allowed my EA to thrive. I had read all the books, all the blog posts and listened to all the podcasts but it was The 20 Hour CEO
Ross Simmonds
CEO at Foundation - As a British guy, I'm not one for strong emotions and flowery words. But this course has undoubtedly been the most useful course I've ever been on. Christine helps with a really practical mind shift that has helped me free up time for the important stuff. It's changed how I see work. Best of all - my team love that I'm out of their way.
Greg Sanderson
Co-Founder & CEO at Smart School Councils - Time is the most valuable resource we have. This course will help you figure out where you want to invest it and how to get as much leverage as possible from those investments. I thought I was pretty efficient & effective, but this course has helped take it to the next level.
Sean Ammirati
Venture Capitalist, Carnegie Mellon Professor and Author - Christine has the keys to running your business with less effort! She breaks it down so simply. Her frameworks were (and still!) so critical in operating my early-stage start up. Sign up, I wouldn’t think twice!
Paulin Byusa
Co-Founder & CEO at Avenir
Live Zoom Comments & Reactions from CEOs & Founders
How the CEO of a fast-growing $150M business leveraged The 20 Hour CEO course
Guillaume Moubeche, CEO @ lemlist.com
Frequently asked questions
Why This Exists - And Why Now
Every CEO in my network is having the same conversation right now.
In coaching calls, at dinners, in group chats — it's all AI.
Not the hype version. The anxious version: how do I actually make this work in my business? Am I already behind? What am I missing?
Investors are asking founders, "What's your AI strategy?" and most don't have a good answer.
One-person teams are shipping products that used to take 60-person teams.
And the smartest CEOs you know are building disconnected AI experiments — more tools, more noise, less clarity.
This is what's happening right now in your business:
Every hour you spend in a meeting you shouldn't be in is an hour your business doesn't grow.
Every decision you make from gut instead of data — because you don't have the systems to see your business clearly — is a bet you didn't need to take.
Every week you spend trying to figure out AI on your own is a week you could have had systems running.
The question isn't whether you have time for this.
The question is whether you can afford to keep spending your time the way you're spending it now.
THIS IS NOT FOR EVERYONE
This course is intentionally small, and I'm selective about who's in the room.
Not because it's exclusive for the sake of it — because your time is too valuable to waste.
I take 25 CEOs per cohort. We also have a large number of alumni who return.
If this isn't the right fit, I'd rather you know that now than find out in week two. I take that seriously.
It's not right for you if:
You don't currently run a business with real operations and revenue. This isn't theory — you need a real business to apply the frameworks to.
You want to stay hands-on in every detail forever. This course is about building the machine, not being the machine.
You're looking for a list of AI tools to try. This is about the operating system that makes tools work — not a surface-level tools tutorial.
You need someone to implement everything for you. I'll show you the path and coach you through it, but I can't do the work for you
You're not willing to look honestly at how you operate as a CEO. The first week starts with you — and that requires honesty.
$4,000
USD