Cohort 2

Tie Design Decisions to Business Outcomes, Present Insights That Make Stakeholders Act, and Create Design Portfolios that Attract Employers

Christopher Kai Wong

Senior Product Designer at Nanthealth. Top Design Writer on Medium (52k following). Data-Informed Design Expert. Designed for 1m+ users.

The Influential designer: How to Use Data to Get Buy-In and Advance Your Career

Designlab Learning

Northrop Grumman

Social Security

Intuit

National Cancer Institute

How many of your great designs collect dust because your recommendations are rejected? Creating great designs is only half the battle. The other half is communicating the value of your work to others. What's more, it's the key to future-proofing your design career. If you cannot showcase the value of design in 2025, you are a risk for businesses looking to save money. How can you tackle the most common communication challenges designers face, like: &nbsp;• Getting your team to move beyond quick fixes&nbsp;• Showing the impact of your design decisions&nbsp;• Communicating design value effectively to non-designers&nbsp;• Getting teams to approve your recommendations&nbsp;• Building persuasive design portfolios that attract employers? Boost your design process with Data. It doesn't matter if you're part of a 5,000-person organization or the first Design Hire at a startup: using these frameworks helps you communicate your value. Here's what you'll learn in this course. Week 1: Design what businesses needSpend an hour to save a month's work. Understand the business's needs and how design decisions affect business outcomes, and you'll save weeks of miscommunication and rejection. Week 2: Integrate AI into your Design processes Rather than learning a single AI tool, you'll learn the fundamentals of integrating AI into your design process. This helps you manage knowledge and work more productively. Week 3: Don't present information: present insights You might have remarkable user findings, but it doesn't matter if no one acts on them. Refine user findings using frameworks employed by Netflix, Meta, and Airbnb to harness to drive action. Week 4: Learn Data Visualization, a powerful skill that drives actionWorking with Data allows you to use the powerful tools of Data visualization and Storytelling to make a real difference. No creative writing experience is needed. These aren't theoretical frameworks; they're practical tips that I've used to lead multi-million dollar Product-Led Growth Initiatives. I've also successfully led these initiatives in low UX maturity environments, where I've worked with stakeholders that didn't understand what UX was. What You'll Get Out of the Course* A practical, step-by-step process for working with data and refining findings into actionable insights* Real-world case studies from Meta, Nike, Netflix, and history demonstrating successful data-informed design strategies* Hands-on experience creating effective data visualizations and UX stories that drive change* Templates and frameworks I've personally used to lead multi-million dollar Product-Led Growth initiatives If you're ready to design projects faster, show how design affects business outcomes, and persuade your team to take action, you should take this course. --Training Your Team?Email kai@datainformeddesign.online for bulk pricing and personalized course options.

Stop Being the "Make It Pretty" Person. Start Having an Impact with Design.

Senior/Lead UX Designers who want to have a seat at the table, where their recommendations are listened and acted on.

Design Leaders and Managers who must influence founders, executives, and other leaders to make the right decisions for their users

Designers who have done good work on design projects but have ineffective design portfolios that get ignored by employers.

Designers who work in complex fields (like Healthtech, Fintech, or AI) who want to unlock the power of data

Who is this course for

What you’ll get out of this course

Spend an hour to save a month's worth of work. You'll learn how to ask questions that uncover exactly what Product teams want and need from Designers.

Stop wasting time designing the wrong product

If you've ever struggled to justify the "ROI" of UX, Data-Informed Design can help. Follow Step-by-step frameworks that spell out how design decisions translate into real-world outcomes

Show the value of design on business outcomes (without guessing at ROI)

If your teams won't listen, I'll provide fill-in-the-blank templates I've used at UX-hostile organizations to make a real difference.

Working with difficult stakeholders? Get templates and scripts to help navigate these tricky scenarios

The best way to integrate AI isn't by learning random tools: it's to understand ways it can help improve your design process.

Become a future-proof designer by improving your design process with AI

You won't just learn theoretical concepts. You'll learn how to apply it to your work with 1:1 coaching with a Data-Informed Design expert.

Up to 2 hours of 1:1 Data-Informed Design coaching

When you have a UX story, you're always ready for interviews and meetings. Learn how to turn your design work into a UX story.

No more presentation stress: create a UX story out of your work

Provide a brief description for each module as a way to sell the value of what students will be learning throughout the course.

First Module

Second Module

Third Module

Course syllabus

Learning Experience Design Lead, Data-Driven Design, Designlab

Partner, Design @ Work & Co, Editor of Medium's UX Collective Newsletter

What people are saying

Meet your instructor

I will have live lectures with Q&amp;A, reviewing this week's lessons. These will also be where I review student's exercise and provide live feedback

Mondays and Thursday

In these lectures, I'll dive into the specifics around Data, Narrative, Visuals, and more. This will be a more detailed videos on the stuff I cover live on Mondays and Fridays

Pre-recorded lectures

These exercises, paired with the lecture, will help you practice the concepts you learn from lectures

Weekly projects and exercises

Course schedule

This course builds on live workshops and hands-on projects

Active hands-on learning

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

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About this course

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