Cohort 5 - Mar 2025

Use AI to strengthen strategic thinking. Gain trust as a business partner. Make confident strategic decisions. Communicate design's value.

Product & Design Leader  |  Founder 

Anthropic

DoorDash

Atlassian

Google

Canva

Jacalin Ding

Product & Design Leader | 2x Business Founder | Coached 10,000+ Designers

AI-Powered Strategic Design Accelerator

Transform from craft designer to strategic business partner. Alumni report 67% higher confidence connecting design to business outcomes.

LinkedIn

Visa Inc.

🌎 JUN cohort timezone - EU / APAC / UAE / AEST🌎 OCT cohort timezone - AEST / PST / EST🌎 FEB-MAR cohort timezone - EU / APAC / UE / AEST ---⭐️9.7/10 Rating ⭐️ 3 cohorts annually ⭐️ 20 students per cohort ⭐️ 1-1 support ⭐️ Weekly accountability feedbacks--- Many designers face these challenges:- Hesitating to contribute to business strategy discussions- Hitting a career ceiling despite strong design skills- Struggling to communicate design value to business stakeholders This course bridges the gap between design craft and business strategy. Successful designers understand business. They connect design decisions to company growth and communicate value effectively, making them invaluable strategic partners. With the growth of AI replacing repetitive craft skills, now it's the time to become the strategic creative orchestrator every organisation needs. 💬 "This is by far, one of the best courses I've taken about combining business with design."- Principal Product Designer @Meta / Ex-Doordash (alumni) Tap into the real live MBA strategies and success frameworks I've used to grow my own multi 6 figure businesses, as well as helping companies to secure millions in funding. Course Impact (Alumni Results):+ 67% higher confidence connecting design to business outcomes+ 63% higher confidence in strategic decision-making+ 62% higher confidence at identifying strategic opportunities+ 44% improvement in storytelling skills - P.S. This course may qualify for company L&amp;D reimbursement or professional development tax deductions.

Master Strategic Business Skills to Accelerate Your Design Career

Growth Designers Infuse strategic business thinking into your process, lead and inspire your team through trends, strategy and execution.

Senior Designers You've mastered craft-focused skills and ready to level up to become the most business savvy designer in the room.

Start-up / Freelance Designer Gain confidence in business decision-making, become an invincible design partner to drive business growth

NOT for Junior Designers This course is best suited for anyone with any least 3 years industry experience or a career transitioner.

Who is this course for

What you’ll get out of this course

Navigate business landscapes with confidence and contribute to strategic discussions using the language of business. Develop confidence in understanding how businesses operate, grow, and make strategic decisions across the eco-system.

Master Business Acumen & Strategy Thinking

Transform from a craft-focused designer to a strategic business partner by connecting design decisions to business outcomes. Learn to identify and measure design's impact on key metrics, enabling you to shape design impacts at an organizational level.

Drive Business Growth Through Multiplying Design Impact

Master quantifying and communicating design's business value through ROI prototyping. Build data-backed design rationales that resonate with stakeholders, while improving your written and vocal storytelling skills.

Design ROI & Business Storytelling

Create a clear roadmap for advancing your strategic design career with concrete, measurable milestones. Demonstrate your business impact and build your growth path into design leadership roles.

Strategic Career Planning & Growth  

Any questions or challenges during the course, Instructor is only one message away to provide any support you need to maximise your learning experience.

Instructor 1-1 support when you need

<ul><li>Understanding key business terminologies and how they relate to product design</li><li>Learn to connect design impacts with the business viability to gain buy in</li></ul>

Develop business Acumen and Become a Strategic Designer

<ul><li>Learn to expand your research toolkit that supports your design rationales</li><li>Deliver your design directions with confidence by applying effective storytelling techniques</li></ul>

Unblock Research Feedback Loops, Build Data-Backed Design Rationales to Gain Stakeholder Buy-in

<ul><li>Learn the importance of active listening and effective communication</li><li>Practise facilitation skills by planning and leading ideation workshops with actionable frameworks to follow</li></ul>

Build Facilitation Skills and Influential Advocacy

<ul><li>Learn how to measure design impact and track progress</li><li>Define your career goals </li><li>Identify milestones to step into senior roles</li></ul>

Measuring Impact and Level Up Your Product Design Career

Two x 30mins 1-1 follow up mentor calls

Bonus: 
 

Course modules

1-1.5hrWeekly module learningQ&amp;ACollaborations --OCT Cohort: AEST 9am / PDT 4pm / EST 7pm---JUN Cohort: CET 7am / AEST 4pm / Gulf 10pm / APAC 2pm

Weekly Live Classes

1hrWeekly assignment learning reviewQ&amp;A --OCT Cohort: AEST 8.30am / PDT 1.30pm / EDT 4.30pm---JUN Cohort: CET 7am / AEST 4pm / Gulf 10pm / APAC 2pm

Q&A, Learning Reflection

Course schedule

Principal Product Designer @Meta |  ex-DoorDash  |  Ex-Linkedin

Senior Product Designer @ Paramount | CBS Sports

Senior Product Designer | Zip | ex-Eucalyptus

Human-Centred Designer | Inclusive Design Practitioner | Design Mentor

What's it like to learn from Jacalin?

Meet your instructor

This course builds on live workshops and hands-on projects

Active hands-on learning

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

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About this course

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