Oct 2024 cohort

Earn a reputation as a product manager who gets s*** done—without feeling overwhelmed, treading water, or working nights and weekends.

Tal Raviv

Gen AI PM, early @ Patreon, Riverside, Wix, AppsFlyer, DuckDuckGo, 17K+ students

Build Your Personal PM Productivity System & AI Copilot

Apple

Google

Amazon

Microsoft

Your days are jam-packed with meetings and urgent slacks. You're always busy, but never accomplished—feels like treading water. Deep work feels like a distant dream: Instead of proactively driving strategy, you're stuck putting out fires left and right. You're also facing the AI dilemma: You're drowning in tasks that "AI could never help with," but worried about being left behind by peers who are using AI better. (You've tried ChatGPT and found it disappointing for senior PM work.) It's going to get tougher. Boom times are over, and tech orgs are flattening. More experienced people are competing for scarcer product roles. Rapid advances in AI are accelerating expectations of what one product manager can handle. As a result, companies are increasingly expecting product managers to own a broader swath of the product, lead multiple teams, and set strategy—while staying hands-on. Every PM in this situation will inevitably hit a wall. What worked in the past won't work anymore. (This is where many senior PMs burn out.) Now imagine if you could:✅ Spend a good chunk of every day in deep focused work (guilt-free!)&nbsp;&nbsp; ✅ Lead multiple teams with successful outcomes&nbsp;&nbsp; ✅ Cultivate self-reliant teams that operate smoothly, even when you're not in the room&nbsp;&nbsp; ✅ Feel confident in your ability to maintain clarity through waves of overwhelm ✅ Converse regularly with an AI copilot that understands your unique team &amp; company context (and gets smarter over time)&nbsp;&nbsp; ✅ Be known as the irreplaceable PM who's leadership's go-to expert on working smarter, always finding new ways to use AI, and teaching the rest of the org ❝ I believe the future of product management looks like Tal Raviv. ❞ - Lenny Rachitsky (author of Lenny's Newsletter) What enrolled PMs say:❝ After completing three Reforge cohorts and several other PM courses, I can confidently say that your course has had the most direct and immediate impact on my growth as a Product Manager. ❞ ❝ Honestly Tal, I was happy today at work, which hasn't happened for 6 months or so, thanks to the content from day 1. ❞ ❝ I cannot believe my work experience as a foundational PM, managing two teams, changed so drastically in such a short period of time. Anxiety levels are now manageable! ❞ ❝ This week I got to take my daughter to gymnastics and a dinner out as a family, then to the dentist with both kids the next day. And was around when my daughter lost her first tooth... that sounds minimal but is a huge deal and a shift from not having enough time to 'strategize' just a few weeks ago. ❞ This is not another "watch and forget" course:Unlike courses where you're expected to implement learnings on your own time (when exactly?) we build your systems together IN the live sessions (zero homework outside of class). ⮑ I personally guide you and create time for implementation ⮑ I answer every question live in open Q&amp;A ⮑ I sit with you for hours of unstructured office hours &amp; work blocks ⮑ You get my personal Whatsapp - long voice messages welcome ⮑ You leave each session with working tools and habits already in place. ❝ Thank you, Tal. 100% worth the time from my workday. I loved the time we spent on the call to actually put these lessons into play. That was really valuable so I could actually start to see the impact. ❞ ❝ Really appreciated the time carved out for the hands-on experience i.e. building your copilot. It's not a “sit down and listen" class. ❞ Unusually direct access to me (and only me):I completely seal off my schedule for every cohort, so I can be surprisingly available to every student.&nbsp; 📱 Real-time 1:1 support: my WhatsApp &amp; personal gmail for individual async coaching and direct unblocking/troubleshooting (long voice messages welcome)&nbsp; 👁️ Personal critique of every submission: The course features 23 opportunities to send me screenshots of your implementation of what we learn. I personally review and give feedback on every submission. ✋ Unstructured AMA office hours: hours of dedicated time to talk through your individual challenges, live. ❝ This household is on a first name basis with Tal. Let's just put it that way. ❞ ❝ The course stands out for its practical content and Tal's exceptional involvement as an instructor - one of the most hands-on I've encountered. ❞ ❝ Tal does such an amazing job on answering questions in the chat, people just ask him to break the quiet working time and answer questions out loud. He is that good. ❞ Total value vs. your investment:💎 13 interactive live sessions ($1,400&nbsp;value) 💎 1:1 lifetime whatsapp access ($3,500 value) 💎 50+ tactical lessons, screenshots, templates, scripts ($550&nbsp;value) 💎 23 personal implementation reviews ($1,100&nbsp;value) 💎 100+ prompts playbook with lifetime live updates ($450 value) 💎 Slack community lifetime access ($250&nbsp;value) 💎 Re-enroll in any future cohort for free ❝ You build something real that you'll use every day (I still do months later) ❞ ❝ Well well well worth the investment. I feel like I got more than was promised. You're so relatable, the content always felt very approachable and applicable. Thank you for creating and sharing openly all the wins AND all the fails. ❞ Beyond the 3-week cohort: 🌎 Lifetime access to the "PM AI Copilot Labs" Slack community • Join a high-barrier Slack community with the vibe of a small energetic laboratory full of product people tinkering with AI.• We mainly communicate by sharing screenshots, screenshares, and prompts.&nbsp; 🌍 Lifetime access to live-updated resources• Alumni can re-join any future cohort for free&nbsp;• PM AI prompts playbook - I personally update new prompts as AI capabilities evolve 🌏 Lifetime access to my personal Whatsapp• I'm here for you to ensure the course value sustains and unblock you as you encounter new challenges• I'm here to help you adapt to future roles, organizations, and AI advances. ❝ Thank you! I had a performance review recently and received 'bar raiser' (highest) level. Of course there are tons of factors, but a part of the success was from your course. ❞ ❝ Finished your course in December, so some healthy time between that and now: Just wanted to say thanks - hit a wall of overwhelm, revisited the relevant materials on the course - sky is starting to turn clear again. ❞ ❝ Tal, I genuinely believe that this course was the best purchase I've made toward my professional career.❞ My personal mission is to make PMing funThis is a course about product manager productivity, well-being, and bringing joy back to the PM role. Here's how we'll implement transformation together: 📆 Week 1: PM productivity foundations, fortified emotional inner game, applied mindfulness 📆 Week 2: Self-reliant product teams, ship sooner, and communicating overhead to leadership 📆 Week 3: AI agents, AI prototyping, AI co-pilot, AI mindsets (laser focused on PM) This course is designed for PMs who want sustainable transformation, not just quick tool adoption. I strongly believe that productivity foundations are not just a pre-requisite, but rather a force multiplier of leveraging AI at work as PMs. Why this course will help you win: 🏅 Lead multiple teams successfully: Manage teams across domains without feeling spread thin.&nbsp;&nbsp; 🏅 Become more strategic while staying hands-on: Carve out ample breathing room for creative deep work and reflection.&nbsp;&nbsp; 🏅 Prevent burnout: Feel a clear sense of progress, handle strong emotions of overwhelm, and make room for self-care.&nbsp;&nbsp; 🏅 AI-proof your career: Earn a reputation as the best PM at delegating, supervising, &amp; tinkering with AI—across the largest amount of product tasks.&nbsp;&nbsp; 🏅 Stand out in a competitive market: build a track record of broad capacity &amp; getting shit done.&nbsp;&nbsp; 🏅 Accelerate career advancement: Position yourself for promotions and leadership roles by demonstrating strategic influence while remaining hands-on. Join PMs enrolled from every industry: Tech giants:&nbsp;Apple | Google | Microsoft | Amazon | Meta Finance &amp; Payments:&nbsp;Visa | Stripe | PayPal | Affirm | US Bank Retail:&nbsp;Walmart | LEGO | Sephora | McDonald's | Whirlpool Developer tools:&nbsp;GitHub | Atlassian | AWS | DigitalOcean | Mozilla Enterprise &amp; SaaS:&nbsp;Adobe | LinkedIn | HubSpot | Workday | Dell Consumer &amp; Entertainment:&nbsp;TikTok | Spotify | Reddit | Grammarly | Strava Mobility &amp; Industrial:&nbsp;General Motors | Honda | Lyft | Turo | Siemens | Shell Consulting &amp; international brands:&nbsp;McKinsey | EY | Rakuten | Lenovo | Jabra | Xero

Does this sound familiar?

Senior PMs who want to expand their scope and lead multiple large, strategic initiatives while remaining hands-on.

Product managers who feel overwhelmed and treading water and want to be in the driver's seat of their time and well-being.

Product leaders who want to coach their reports for outsized impact, and set up their product teams to ship faster.

Who is this course for

PM productivity foundations aren't just a prerequisite for leveraging AI at work—they're a force multiplier. We'll cover:

🏗️ Build a system to manage multiple large initiatives across multiple teams.📝 Design your personal to-do queue to reduce anxiety and feel progress.☑️ Make time for self-care without feeling guilty.

Craft Your Custom Tools

📜 Learn product scrapbooking to cut time required for large, strategic tasks.⚔️ Pre-empt busywork from ever reaching your to-do list (or anyone else's).🌅 Turn Slack into a tool that brings peace of mind, not chaos.

Eliminate Tasks

🔒 Deep work for PMs: key habits that make focus time a reality🏆 Lead recurring meetings that get more valuable with time.🍉 Actively manage your brain’s freshness and creativity.

Design Your Days

🔥 Bring out your teammates' full superpowers.🎖️ Earn engineers' trust—without being technical.🙃 Assess when an engineer isn’t a fit for working on an innovative product team.

Motivate Engineers

🚨 Drive urgency without burnout🏎️ Write updates &amp; schedule meetings that create velocity💬 Foster slack habits of fast-moving teams

Ship Sooner

🌊 Practical steps for managing overwhelm when things feel impossible.🪩 Learn how to embrace, not fear, our desire for distraction.📦 Asks from Leadership: How to respond when you’re at capacity.

Handle Feeling Flooded

💎 Be valuable, not needed: focus where you can uniquely support your team.🎙️ Launch three habits that promote team autonomy and elevate your role to a strategic level.

Cultivate Self-Reliant Teams

🏋️ Identify the four types of overhead your product org creates for PMs.🏛️ Frameworks for organizing roles and teams📜 Construct a script to reflect observations to leadership.

Assess How Your Product Org Affects PM Productivity

🪞 Build your personalized contextual AI coach that you'll use addictively (from scratch, no code).🎛️&nbsp; Tune your copilot with company and initiative-specific context🪢 Create virtuous feedback loops that improve your copilot's effectiveness

Build your PM AI copilot

🕵️‍♀️&nbsp; Conduct deeper competitive intelligence and market positioning using AI research tools.🦉 Use AI as a thought partner for complex tradeoffs, prioritization, and scoping decisions.🏛️ Create compelling product vision and strategy documents with AI-enhanced frameworks.

Master strategic product management with AI

🧭 Build instincts for what AI can (and cannot) do effectively for product work.⚖️ Know when to use AI and when to rely on human judgment for maximum impact🏆 Earn a reputation as the best PM at delegating &amp; supervising AI—across the largest amount of product tasks.

Develop an "AI mindset" as your unfair advantage

🔬 Accelerate problem identification and opportunity assessment with AI🧮 Use AI to develop &amp; apply prioritization frameworks and risk assessment🔮 Extract deeper patterns from user research and customer feedback using AI.

Master AI-driven discovery

🌈 Generate rapid data visualizations that tell compelling product stories. 🐆 Create faster feedback loops through AI-powered analysis. 🤼 Use AI to wrestle with both qualitative and quantitative data effectively

Use AI to become more data-driven

🧲 Position yourself as an AI-forward PM who drives adoption across the organization 🚁 Automate PM busywork with AI agents to focus on high-impact strategic work. 🌪️ Develop rapid iteration habits that produce increasingly better results with AI.

AI-proof your PM career

🎭 Simulate and prepare for difficult conversations with stakeholders and executives. 💎 Refine your storytelling and presentation skills to galvanize human decision-makers. 🦚 Sharpen your emotional intelligence by analyzing stakeholder perspectives through AI simulation.

Elevate your PM soft skills with AI

🪡 Master practical techniques for creating effective prompts in 2025 and beyond.🎙️ Overcome the biggest AI bottleneck by practicing dictation and natural conversation.🧫 Experiment with AI visual prototyping and interactive designs to accelerate feedback loops.

Build AI instincts with hands-on practice

Provide a brief description for each module as a way to sell the value of what students will be learning throughout the course.

First Module

Second Module

Third Module

Course syllabus

Unofficial reactions from students

Week 1: PM productivity foundations, fortified emotional inner game, applied mindfulness Week 2: Self-reliant product teams, ship sooner, and communicating overhead to leadership Week 3: AI agents, AI prototyping, AI co-pilot, AI mindsets (laser focused on PM)

Every student receives my WhatsApp &amp; personal gmail for individual async coaching and direct unblocking/troubleshooting (long voice messages welcome)

1:1 Whatsapp direct access

The course features 23 opportunities to send me screenshots of your implementation of what we learn. I personally review and give feedback on every submission.

Personal critique of every submission

Hours upon hours of dedicated time to talk through your individual challenges, live.

Unstructured AMA office hours

I seal off my schedule for every cohort

Author of Lenny’s Newsletter and Lenny’s Podcast, Investor, fmr. product leader at Airbnb

If you're thinking a lot about productivity & AI as a product manager, you're not alone.

Lenny's Podcast: "Becoming a Super IC"

Most participants have their company pay for the course (even without a formal training budget) Use this <a href="https://maven.com/expense" rel="noopener noreferrer" target="_blank">email template</a> to get this course reimbursed by your company. After you enroll, you will receive a receipt for your course purchase which you can directly forward.

Course includes: PM AI Copilot Prompts Playbook + Lifetime Slack Community

This is a living playbook, adapting to rapid changes in AI + new product use cases + feedback from PMs using it.

I live update this playbook continuously

Join my dream community of tinkerers and product managers driving new use cases and sharing with one another.

Lifetime access to Slack community

After 2 weeks, you’ll have (actually) revamped the 8 areas&nbsp;that affect your productivity as a PM + built a working PM-specific AI copilot

We're here to implement

I'm here to unblock you 1-1. Text me or email me anytime as you implement your productivity system (in addition to 3 hours of open office hours).

Full access to my Whatsapp & personal gmail

I've designed each project to be lightweight and save you time during your workday. I personally review every project submission and question in Maven community channels.

Lightweight offline projects designed for busy product managers

You don't need another blog post or podcast—we're here to implement.

Note: Please do not enroll if you are not in a PM role during your cohort. (choose a cohort that's after your start date) I designed the live sessions and projects to be extremely hands-on &amp; experiential for people in an active PM role 💪

Meet your instructor

Join the waitlist for free resources + hear about new cohorts before anyone else.

Sign up for my free 6-day email course with content from behind the paywall

If you have a product team of 20+ and want to hand-pick content for a company workshop, shoot me a note at <a href="mailto:talsraviv@gmail.com" rel="noopener noreferrer" target="_blank">talsraviv@gmail.com</a>

Frequently Asked Questions

All sessions will be recorded — recordings will be available in your Maven account within an hour

Six Live Sessions on Mondays & Wednesdays

Two AMAs on Sundays (Optional)

This course is optimized for very busy schedules of senior product managers. Each project is quick, concrete, and immediately accelerates your productivity.

Bite-sized weekly projects

Course schedule

This course builds on live workshops and hands-on projects

Active hands-on learning

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

Learn with a cohort of peers

Learning is better with cohorts

Hey there! 👋 That's all I got. If you've reached this far and still debating, I'll leave you with this question: Imagine one year from now if your colleagues took this course and you didn't. (Ok that was more ominous than I intended, but you get what I mean.)

On the fence? To make this a lower-stakes decision, you can get a refund at any time, no questions asked. Email&nbsp;<a href="mailto:support@maven.com" rel="noopener noreferrer" target="_blank">support@maven.com</a> and the Maven team will process your refund anonymously.

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