9.3
(3 ratings)
2 Weeks
路Cohort-based Course
Stop doing random acts of marketing. Build a 3-month starter plan that removes confusion, attracts engaged prospects, and delivers results.
9.3
(3 ratings)
2 Weeks
路Cohort-based Course
Stop doing random acts of marketing. Build a 3-month starter plan that removes confusion, attracts engaged prospects, and delivers results.
Hosted by
Cecilia Bratt
Business Coach & Fractional CMO | Coached 60+ startups | COO Groupon Nordic
Course overview
I've been in your shoes; building marketing from scratch in several B2B startups. I've coached 60+ startups in growth.
A 2-week sprint that'll walk you through a proven process, teach customer-centric frameworks, and help you draft a 3-month plan that supports your goals.
01
Founders in early-stage B2B startups who want real results from marketing, but don't know where to start.
02
Startup operators with no prior marketing experience, who happen to be wearing the 'marketing hat'.
03
Startup marketers who want clarity, clear structure and a process to focus and getting the right things done
You'll identify your focus areas and feel more confident about making effective marketing decisions.
You'll discover your customer's goals and pain points to craft relevant content that motivates them to act.
You'll receive customer-centric frameworks and templates that you can reuse and change as you grow.
You'll draft a starter marketing plan that allows you to learn, review and improve every 2 weeks.
Build Your First B2B Marketing Plan
9.3
(3 ratings)
Paula Navick茅
Anders G枚rtz
Melissa Cantu
Egil Bergenlind
Business Coach & Fractional CMO
I'm Cecilia. Founder at MarketingLabs.io. I've held CMO and COO positions with fast-growing Nordic startups for 10+ years (incl. Billogram, DPOrganizer, and Groupon Nordics).
I've guided many dozens of B2B startups through the process I've turned into this course.
I coach early-stage B2B startups in marketing and growth strategies on a daily basis.
Connect with me on LinkedIn 馃憢
锘縄f you're a founder, operator, or first-time head of marketing, this course is for you.
9.3
(3 ratings)
Carl-Fredrik Svensson
Shane McGoldrick
01
Establish Your B2B Marketing Foundation
In this module, you will:
02
Embrace a Customer-Centric Mindset
In this module, you will:
03
Craft Content and Distribution Plans
In this module, you will:
04
Build Your Starter Marketing Plan
In this module, you will:
2 pm CET / 8 am EST
Four (1.5 hr) workshops over a two-week period.
2 pm CET / 8 am EST
1 hr. Ask me anything! Bring your questions and let's discuss.
60 minutes
1:1 coaching session one week after the course.
We'll walk through your work and plan. I'll give feedback, and help make sure you're set up for your next steps 馃搱
6 hours per week
This is a hands-on course. You'll be working in parallel to the workshops, filling out templates and crafting your plan.
You get the overall framework, templates, and useful cheat sheets.
Active learning, not passive watching
This course builds on live workshops and hands-on projects
Interactive and project-based
You鈥檒l be interacting with other learners through breakout rooms and projects
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you